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How In-Venue Apps Make Your Content the Star of Any Event

How In-Venue Apps Make Your Content the Star of Any Event

Imagine boarding a cruise ship and not knowing a soul onboard. Fortunately you have your smart phone with you. There’s a sign on deck suggesting to download a free app. It promises to help you meet other passengers...

Henry Kogan
Henry Kogan 16 September 2016
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Why Brands and Retailers Can’t Afford to Ignore Marketplaces

Why Brands and Retailers Can’t Afford to Ignore Marketplaces

Whilst in-store sales across the globe are stagnating, eCommerce remains a strong growth area globally. Set against this backdrop of impressive online growth, leading marketplaces - the likes of ASOS, Zalando and...

Annabel Thorburn
Annabel Thorburn 16 September 2016
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10 Great Benefits of Online Proofing Software

10 Great Benefits of Online Proofing Software

Online proofing software enables businesses to fast track their marketing approval workflow. Additionally, with access to a new cache of online markup and revision tools, businesses can also improve the quality of...

Jodie Byass
Jodie Byass 15 September 2016
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Why You Should Be Super Excited about TFM 2016

Why You Should Be Super Excited about TFM 2016

200 speakers. 15 theatres. 100's of martech exhibitors. All free. TFM is delivering a super-charged show to match the pace of change in this exciting (yet daunting) time of marketing. With the dawn of smart...

Simran Bhogal
Simran Bhogal 15 September 2016
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Digital Marketing Success – What Is It Made Of?

Digital Marketing Success – What Is It Made Of?

Digital marketing is crucial in today’s world where most consumers refer to the internet when they need to buy a product. However, most digital marketing agencies are at a loss because their efforts are progressively...

Ujwal Pandit
Ujwal Pandit 15 September 2016
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Everyone Sells! Seal the Deal!

Everyone Sells! Seal the Deal!

Everyone sells, you sell yourself, you sell your ideas! But what if the person right across the table gives you objections? Not very many people will go ahead and tell them they are fools for not going ahead with the...

Nicky Nikolaev
Nicky Nikolaev 15 September 2016
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Have Great Content but No One Is Noticing It?

Have Great Content but No One Is Noticing It?

Ideating and crafting a great piece of content is one of the most fulfilling and great achievements for any content creator. I for one am a strong believer that the beautiful thing about content creation is, it’s not...

Thabiso Moloi
Thabiso Moloi 15 September 2016
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How AMP Can Affect Your Mobile SEO

How AMP Can Affect Your Mobile SEO

Google’s AMP (Accelerated Mobile Pages) Project aims to to help publishers create mobile optimized content that will load almost instantly everywhere.

Tina Bahadur
Tina Bahadur 15 September 2016
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Capturing Tacit Knowledge through Employee Engagement and Managed Socialization

Capturing Tacit Knowledge through Employee Engagement and Managed Socialization

The today's economy, knowledge plays a significant role in achieving competitive knowledge - but not all knowledge is easy to capture. Using traditional knowledge management tools fail to capture the tacit...

Anita Theis
Anita Theis 15 September 2016
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Converting Social Media Engagement On Mobile Into In-Store Sales

Converting Social Media Engagement On Mobile Into In-Store Sales

Consumers and FMCG brands increasingly interact on social media using their smartphones, but converting this engagement into product trial is easier said than done. Can brands use ‘mobile coupons’ to bridge the gap...

Stuart Sankey
Stuart Sankey 15 September 2016
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Common Blogging Mistakes You Should Avoid

Common Blogging Mistakes You Should Avoid

What happens if you’re not a blogger by trade? Or if you’re only just starting to venture into the world of blogging? Here's 7 common blogging mistakes that you can avoid the moment you start writing.

Sophia Skinbjerg
Sophia Skinbjerg 14 September 2016
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How Can You Find New B2B Customers?

How Can You Find New B2B Customers?

Business to business marketing or B2B as it is known, basically involves the sale of your company’s product or services to another company. B2B marketing techniques do rely on the same principles as consumer marketing...

Neil Capstick
Neil Capstick 14 September 2016
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BYOD - Keep Your Company Data Secure

BYOD - Keep Your Company Data Secure

Technology is constantly evolving. We are always hearing about new devices and technological improvements.

Sean Casto
Sean Casto 14 September 2016
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Have You Considered a Brand Character for Your Business?

Have You Considered a Brand Character for Your Business?

Through a magnifying glass you can clearly see that B2C companies do more creative than B2B companies. But the trend is changing, and the need for creative between businesses is growing.

Sharon Israel
Sharon Israel 14 September 2016
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5 Effective Content Analysis Tools You Need to Try

5 Effective Content Analysis Tools You Need to Try

Producing dynamic, engaging content on a consistent basis is hard work. Nailing the tone, avoiding grammar mistakes, coming up with the perfect headline, and optimization isn't easy. Fortunately, these content...

Chris Hornak
Chris Hornak 14 September 2016
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7 User Experience Quick-wins to Improve Your Website

7 User Experience Quick-wins to Improve Your Website

As a digital marketer you are constantly working on the optimisation of your website. By means of web statistics you want to gain insight on how many and where visitors leave the site. The statistics do not always...

Udesh Jadnanansing
Udesh Jadnanansing 13 September 2016
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How The Internet of Things is Shaping the Business World

How The Internet of Things is Shaping the Business World

Smart phones, smart homes, and smart watches. These connected devices are everywhere, and they are bringing big impacts into our daily lives. Yet, how is the business world handling this?

Taylor Tomita
Taylor Tomita 13 September 2016
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When Should You Use SMS to Reinforce Your Email Campaign?

When Should You Use SMS to Reinforce Your Email Campaign?

Before you send that promotional text message – or email, mobile app notification email, or direct mail circular – make sure it's relevant

Jim Buchanan
Jim Buchanan 13 September 2016
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Gain A Winning Edge Through Competitive Analysis

Gain A Winning Edge Through Competitive Analysis

How can you gain a competitive advantage if you don't know what you're up against?

Stacey Danheiser
Stacey Danheiser 13 September 2016
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The Era of the Smart Machine is Upon Us

The Era of the Smart Machine is Upon Us

The Internet of Things is changing the game for customer experience and providing a springboard into an automated future, smart machines and all.

Jillian MacNulty
Jillian MacNulty 13 September 2016
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Sport Federations: Paid to Promote Their Clubs?

Sport Federations: Paid to Promote Their Clubs?

New domain name extensions are a fantastic tool for the industry, the sport, the group or business they represent. When checking domain name registration volumes for some new sport domain name extensions, it is...

Jean Guillon
Jean Guillon 13 September 2016
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7 Steps To A Successful Visual Design In Website Redesign

7 Steps To A Successful Visual Design In Website Redesign

We’ve arrived at one of the most exciting (and contentious) phases of the website redesign process – visual design. You see, some web teams are born great, some achieve greatness, and some have greatness thrust upon...

Claire Bergin
Claire Bergin 12 September 2016
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Olympians Legacy - Using Social Media Insight to Sustain Success

Olympians Legacy - Using Social Media Insight to Sustain Success

As the sun sets on the Rio Olympics there is a sense of a job well done as Team GB comes home with a record haul of 67 medals. For the athletes, this was at least four years in the making and let’s not overlook the...

Nik Harta
Nik Harta 12 September 2016
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Your Website Should Be As Personalized As Your Email Marketing

Your Website Should Be As Personalized As Your Email Marketing

Did you know? 95% of your anonymous website visitors don’t convert, mostly because you fail to demonstrate your relevancy for them. Take a look at this SlideShare that explains, in detail, how to personalize your...

Assaf Dudai
Assaf Dudai 12 September 2016
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14 Incredibly Useful Tools for Digital Professionals

14 Incredibly Useful Tools for Digital Professionals

As a digital professional, you know all too well how important it is to work efficiently and to stay on top of your exhausting work-load. Luckily, there’s no shortage of incredibly useful tools to help you manage your...

Anthony Randall
Anthony Randall 9 September 2016
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