Latest resources

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A Guide to Better Retail Sales

A Guide to Better Retail Sales

Bazaarvoice
Bazaarvoice
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Turning Visual Content Into Brand Equity

Turning Visual Content Into Brand Equity

Bazaarvoice
Bazaarvoice
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Investigating How Product Sampling Can Lift Conversion Rates

Investigating How Product Sampling Can Lift Conversion Rates

Bazaarvoice
Bazaarvoice
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Content Strategy For The Visual Consumer

Content Strategy For The Visual Consumer

Bazaarvoice
Bazaarvoice
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#Unfiltered: How to empower customers to tell your story with visual commerce

#Unfiltered: How to empower customers to tell your story with visual commerce

Bazaarvoice
Bazaarvoice
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Latest knowledge

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The Knowledge Guide - The Power of Digital Direct Mail

The Knowledge Guide - The Power of Digital Direct Mail

Digital Doughnut
In partnership with
First Move Direct Marketing
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The Knowledge Guide to Social Video Streaming

The Knowledge Guide to Social Video Streaming

Digital Doughnut
In partnership with
Groovy Gecko
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The State of B2B Lead Generation

The State of B2B Lead Generation

Digital Doughnut
Digital Doughnut
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Email Benchmarking Report 2017

Email Benchmarking Report 2017

Digital Doughnut
In partnership with
Dotmailer
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Email Vendor Selection Pack

Email Vendor Selection Pack

Digital Doughnut
Digital Doughnut
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Latest articles

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Podcast: The Authenticity Gap

Podcast: The Authenticity Gap

Listen to FleishmanHillard Fishburn's CEO for UK & Middle East, Jim Donaldson, their EMEA Reputation Management Lead, Nick Andrews and Steph Bailey, Managing Director, Corporate Communications, discuss the UK findings of their latest Authenticity Gap Report, along with Simon English Senior City Correspondent of the London Evening Standard.

Russell Goldsmith
Russell Goldsmith 17 November 2017
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How To Be As Popular As An Australian Retail Brand on Social

How To Be As Popular As An Australian Retail Brand on Social

Brands can have different goals on social media. You might be after brand-awareness, engagement, community building or even that elusive goal of ROI. On the other side of the coin, a social media user accesses these networks for social messaging and entertainment, primarily. In this article, I take a detailed look at how Australian retail brands fulfil their social media objectives while also providing an enriching experience for the audience.

Darsana Vijay
Darsana Vijay 17 November 2017
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Infographic: Social Media Trends that Will Shape 2018

Infographic: Social Media Trends that Will Shape 2018

Explore 9 key social media trends set to impact on us next year - from the growth of social video and the expansion of live streaming, through to an increased investment in influencers and the importance of mobile ready social content.

Chloe YANG
Chloe YANG 17 November 2017
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3 Tips For Creating Ingenious Content Marketing This Christmas

3 Tips For Creating Ingenious Content Marketing This Christmas

The holidays are coming (try not to sing that in the coca-cola theme tune) and we’re already braced ready to beam and cringe in equal measure. Nothing makes us queasier than an obvious sales pitch for Christmas, or Halloween, Easter and Valentine’s Day for that matter. But nothing makes us warm and fuzzy inside than a well-timed pun too.

Claire Wilson
Claire Wilson 16 November 2017
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10 Ecommerce Trends We're Predicting For 2018

10 Ecommerce Trends We're Predicting For 2018

As the end of the year creeps ever closer, it means only one thing: Christmas. OK, two things: Christmas and people predicting what trends are set to dominate the next calendar year.

Victoria Greene
Victoria Greene 16 November 2017
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Automated Marketing Workflows For Small Businesses

Automated Marketing Workflows For Small Businesses

Let marketing automation work for your business and help save time on social and email communications so you can invest more time in the day to day running of your business.

Huw Neale
Huw Neale 16 November 2017
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How to Leverage In-Store Data on Facebook to Beat Amazon this Black Friday

How to Leverage In-Store Data on Facebook to Beat Amazon this Black Friday

Britons spent a record £5.8 billion over the four days between Black Friday and Cyber Monday 2016 - an increase of 15 percent on 2015, according to VoucherCodes.co.uk and the Centre for Retail Research (CRR). Online retailers took approximately £2.8 billion of this - up 20 percent from £2.3 billion in 2015, according to the data.

Declan Kennedy
Declan Kennedy 15 November 2017
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What to look for in a Chief Data Officer

What to look for in a Chief Data Officer

The rapid rise of digital technology and data science have reshaped every facet of society – how we shop, communicate and play. It has also had a profound impact on how we work and how organisations are structured. Chief Data Officers (CDOs) – a role that did not exist as recently as eight years ago – are now joining the C-Suite.

Chris Underwood
Chris Underwood 15 November 2017
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3 Social Media Trends to Follow in 2018

3 Social Media Trends to Follow in 2018

Discover three big trends that will have the impact on social media in 2018 - from ephemeral content, to influencer marketing and augmented reality.

John Siebert
John Siebert 15 November 2017
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SEO is Hard, Here's how to Make it a Bit Easier

SEO is Hard, Here's how to Make it a Bit Easier

Apart from having a wide knowledge of the overall digital marketing industry, as an SEO specialist, you also need to dedicate yourself to learning new stuff constantly and keeping pace with one of the fastest moving world’s industries.

Nate Vickery
Nate Vickery 15 November 2017
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Upcoming events

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Integrated Live Marketing Summit - London
21 November 2017

Integrated Live Marketing Summit - London

​Integrated Live Marketing Summit is a dedicated conference designed to educate and inform marketing decision makers on the latest in marketing, advertising and digital technology.

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Webinar: GatorMail - Events Management Tool
21 November 2017

Webinar: GatorMail - Events Management Tool

If you manage events and webinars as part of your marketing, the GatorEvents module is the ideal add-on to your GatorMail suite.

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Webinar: How to Become a Superstar Webinar Presenter
22 November 2017

Webinar: How to Become a Superstar Webinar Presenter

The last thing you want to hear is that your presenter was dull and people weren’t engaged. A bored audience means low viewing time, low content retention, and, sometimes, total brand rejection. Don’t let that happen to you!

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Webinar: Export myth busters - Are you speaking your customers' language?
23 November 2017

Webinar: Export myth busters - Are you speaking your customers' language?

Join SDL and the Department for International Trade as they aim to prove or bust this age-old myth.

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B2B Online Europe - Amsterdam
27 November 2017

B2B Online Europe - Amsterdam

The Digital & eCommerce Event for Manufacturers & Distributors. Creating Customer Value in a Disrupted World.

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Popular articles

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
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3 Social Media Trends to Follow in 2018

3 Social Media Trends to Follow in 2018

Discover three big trends that will have the impact on social media in 2018 - from ephemeral content, to influencer marketing and augmented reality.

John Siebert
John Siebert 15 November 2017
Read more
4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
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Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
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Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in this article. Check out the complete list!

Roland Pokornyik
Roland Pokornyik 31 October 2016
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