Latest resources

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Programmatic Media Kit for Advertisers

Programmatic Media Kit for Advertisers

Admedo
Admedo
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The State of E-Commerce in Canada 2018

The State of E-Commerce in Canada 2018

Ayima
Ayima
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ABM is a Team Sport: How ABM Impacts Your Role

ABM is a Team Sport: How ABM Impacts Your Role

Demandbase
Demandbase
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On Demand Webinar: Empowering Sales with Account Insights

On Demand Webinar: Empowering Sales with Account Insights

Demandbase
Demandbase
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Latest knowledge

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AI-Driven Customer Experience (What it means for Financial Services)

AI-Driven Customer Experience (What it means for Financial Services)

Digital Doughnut
In partnership with
Mando
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The Knowledge Guide - The Power of Digital Direct Mail

The Knowledge Guide - The Power of Digital Direct Mail

Digital Doughnut
In partnership with
First Move Direct Marketing
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The Knowledge Guide to Social Video Streaming

The Knowledge Guide to Social Video Streaming

Digital Doughnut
In partnership with
Groovy Gecko
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The State of B2B Lead Generation

The State of B2B Lead Generation

Digital Doughnut
Digital Doughnut
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Email Benchmarking Report 2017

Email Benchmarking Report 2017

Digital Doughnut
In partnership with
Dotmailer
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Latest articles

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How time-based email marketing can significantly improve customer engagement

How time-based email marketing can significantly improve customer engagement

It is now more important than ever before for marketers and brands to ensure they are GDPR compliant, with the deadline for implementation fast approaching. After 25th May 2018, companies can only engage with customers who have given their explicit permission for organisations to engage with them. However, this permission will not be easily granted either, as brands will have to provide “legitimate reasons” for requiring consumer data.

Sarah Taylor
Sarah Taylor 19 April 2018
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These Five Things Will Help Your Web Dev Project

These Five Things Will Help Your Web Dev Project

There are things that determine the success of a web development project. And letting them slip through the cracks results in fewer customers and lost revenue.

Yana Yelina
Yana Yelina 19 April 2018
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5 Ways to Improve Push Notification Performance in 2018 (Part 2)

5 Ways to Improve Push Notification Performance in 2018 (Part 2)

Studies have revealed that users who use the app more frequently tend to stick around longer. Also, customers who linger-around your app longer tend to buy more from you. Push notifications have recently emerged as a great channel to increase app users and drive revenue. In this post we look at some of the technological advancements in push notifications, and how they (notifications) are driving growth and revenue for brands.

Suraj Dubey
Suraj Dubey 19 April 2018
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Dealing with Disruption: a five-point checklist for success

Dealing with Disruption: a five-point checklist for success

The last couple of years have been marked by uncertainty. From Brexit to global politics, new technologies to regulation and governance, there has been a general feeling of caution from businesses surrounded by disruption from all sides.

Dan Telling
Dan Telling 19 April 2018
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Omni-channel Vs Multichannel: Which Serves Your Customers Best?

Omni-channel Vs Multichannel: Which Serves Your Customers Best?

What precisely do individuals mean when they discuss Omni-channel versus Multichannel? In spite of the fact that they may sound relative, the approach of working is totally different. An Omni-channel term is not a new one but still not known properly to company possessor and call center owners!

Abdul Rehman
Abdul Rehman 18 April 2018
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The death of re-marketing and its repercussions on e-commerce

The death of re-marketing and its repercussions on e-commerce

Google has been taking steps to end re-marketing. A bold move, perhaps, and a worrying one for advertisers. Google has recently introduced an addition to their ad-blocking capability that allows consumers to block all your re-marketing ads.  Nor has the organisation stopped there: Google is still developing their ad blockers as you read this.

Niamh Reed
Niamh Reed 18 April 2018
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Marketing Automation vs. CRM - Which One is Best for Your Business?

Marketing Automation vs. CRM - Which One is Best for Your Business?

If you are reading this, it is perhaps because you are stuck in a dilemma shared by many marketing strategists, whether to trust CRM or marketing automation? You might have heard they are both essential for customer-centric business culture, but it is still not clear, which one will be the most beneficial for your business.

Matthew Walker Jones
Matthew Walker Jones 18 April 2018
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Digital Marketing. Where to start?

Digital Marketing. Where to start?

With 3 billion people on-line, your business needs to be there too. But where to start? It's easy to get lost in the huge number of things that you could do, so start with what every good business needs: a strategy. This should basically outline what you want to achieve and how you’ll go about achieving this. Here are some steps that should help you to draft that kick ass strategy:

Emma Sweeney
Emma Sweeney 18 April 2018
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Building Brand YOU - The Product

Building Brand YOU - The Product

As with any product on the market, a brand style guide that determines look, feel, behaviour, values, and representation is crucial in identifying the brand and, consistently and effectively communicating the brand. Discover how you can improve your brand identity in this article.

Francesca Lloyd-McDavid
Francesca Lloyd-McDavid 17 April 2018
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7 deadly sins in Marketing Automation

7 deadly sins in Marketing Automation

Let us introduce you to the 7 commonly made mistakes in Marketing Automation we consider as 7 deadly sins. Find out if you’re guilty of making these mistakes too.

Urszula Szydło
Urszula Szydło 17 April 2018
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Upcoming events

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E-Commerce     AfterDark
25 April 2018

E-Commerce AfterDark

Join the first Ecommerce Afterdark event of the year as leaders in luxury and retail gather for an evening of digital discussion and night-time networking at the exclusive private rooms of the Soho Hotel. Afterwards, you'll be whisked on a cocktail masterclass to make and taste your own cocktails.

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DIG Innovation Conference
25 April 2018

DIG Innovation Conference

Where leading brands meet the smartest startups with a focus in technology, business, and marketing.

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SEO - Interactive 4 Hour Training Session
27 April 2018

SEO - Interactive 4 Hour Training Session

SEO drives between 40% - 80% of all web traffic and is a key element to successful digital marketing. Many businesses either achieve success without understanding why or fail to get off the mark. We’re here to change that.

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Artificial Intelligence Conference: New York
29 April 2018

Artificial Intelligence Conference: New York

From bots and agents to voice and IoT interfaces, learn how to implement AI in real-world projects using machine learning, NLP, Tensorflow, and more.

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Gartner Tech Growth & Innovation Conference
30 April 2018

Gartner Tech Growth & Innovation Conference

With a focus on software, hardware and service providers, this conference offers both short-term growth opportunities and long-term strategies.

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Popular articles

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
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Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
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18 Effective Ways to Grow Your Business with Facebook

18 Effective Ways to Grow Your Business with Facebook

With over 2.13 billion active monthly users worldwide, Facebook remains the most popular social media platform year after year. And while the beginning of 2018 has seen the network’s trust put into question amid a large-scale data breach, projections still see Facebook’s user base increasing well into 2019. In short, Facebook remains an unbeatable force in the digital (and social) sphere.

Courtney Baird-Lew
Courtney Baird-Lew 13 April 2018
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Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in this article. Check out the complete list!

Roland Pokornyik
Roland Pokornyik 31 October 2016
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Why businesses need to adopt ‘design thinking’ to improve digital experiences

Why businesses need to adopt ‘design thinking’ to improve digital experiences

This article discusses the importance of design thinking and why it should be at the heart of every business wanting to successfully implement digital transformation for a better digital experience.

Sylvia Jensen
Sylvia Jensen 11 April 2018
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