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When Is It A Good Idea To Outsource Marketing?

When Is It A Good Idea To Outsource Marketing?

Contemplating outsourcing your next marketing project? Here are 4 scenarios when you should consider bringing in 3rd party help.

Stacey Danheiser
Stacey Danheiser 26 August 2016
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Why Social Media Should Be Your Customer Service Resource

Why Social Media Should Be Your Customer Service Resource

Customer service has changed dramatically in recent years. More and more, customers are using digital platforms to get in touch with businesses.

Sam Bradford
Sam Bradford 26 August 2016
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3 Reasons Why More Retargeters Should Bid On Your Behalf

3 Reasons Why More Retargeters Should Bid On Your Behalf

Programmatic ecosystem has evolved significantly over the past several years and personalized retargeting as one of many programmatic solutions has become more and more prevalent.

Daniel Surmacz
Daniel Surmacz 25 August 2016
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How to Really be Successful at Content Marketing

How to Really be Successful at Content Marketing

There has been a lot of fuss in the past months over the years about what is content marketing and how to do it successfully. Unfortunately, the real answer can get lost in this sea of misinformation.

Oscar Waterworth
Oscar Waterworth 25 August 2016
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6 Emails You Should Send to Your Customers in Ecommerce

6 Emails You Should Send to Your Customers in Ecommerce

If you work in the ecommerce business you are probably using email marketing already. It’s one of the primary tools chosen to stay in touch with your potential customers.

Eliza Bzdon
Eliza Bzdon 25 August 2016
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Rewriting the Rules of Engagement: Chatbots and Conversational Interfaces

Rewriting the Rules of Engagement: Chatbots and Conversational Interfaces

Enter the chatbots! And a tantalizing new generation of cognitive digital experiences is possible.

Srinivas Balasubramanian
Srinivas Balasubramanian 25 August 2016
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How to Make Sure You Get Booked for More Influencer Campaigns

How to Make Sure You Get Booked for More Influencer Campaigns

Whether you are a full time blogger or not, you want to eventually be able to make money from your blog. This is not to say that all bloggers blog to get paid. You do it because you love it. Here are three tips for landing more jobs as an influencer. 

Chiara Di Rago
Chiara Di Rago 25 August 2016
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Harnessing the Power of Everyday Influencers to Drive Sales

Harnessing the Power of Everyday Influencers to Drive Sales

There continues to be a real buzz around brands collaborating with major influencers – such as popular personalities on YouTube or Instagram – but this is only one piece of the influencer puzzle.

Rebekah Mackay Miller
Rebekah Mackay Miller 24 August 2016
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22 Important Tips to Improve Your B2B Email Marketing

22 Important Tips to Improve Your B2B Email Marketing

The most important information must be placed on top, as the recipients’ email clients or devices have a limited view at the first glance. Don’t make your target audience scroll far too long for them to get your key message.

Keren Mulia
Keren Mulia 24 August 2016
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7 Best Practices for Marketing to Millennials

7 Best Practices for Marketing to Millennials

Based on an infographic published by Marketingprofs, we look at the 7 best practices for marketing to millennials and how to use them in email marketing.

Sophia Skinbjerg
Sophia Skinbjerg 24 August 2016
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Popular articles

Machine Learning Becomes Mainstream: How To Increase Your Competitive Advantage

Machine Learning Becomes Mainstream: How To Increase Your Competitive Advantage

Predictive data analytics and machine learning are becoming necessities for businesses that wish to succeed in today’s market. The right machine learning strategy can put your business ahead of the competition, reduce your TCO, and give you the edge your business needs to succeed.

Ronald van Loon
Ronald van Loon 22 August 2016
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4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
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How to Map Your Customer's Journey

How to Map Your Customer's Journey

Do you think about your customers on an intimate level? How important is their satisfaction? Do you lose sleep at night if a customer insults your organization on Twitter?

Henry Kogan
Henry Kogan 23 August 2016
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7 Best Practices for Marketing to Millennials

7 Best Practices for Marketing to Millennials

Based on an infographic published by Marketingprofs, we look at the 7 best practices for marketing to millennials and how to use them in email marketing.

Sophia Skinbjerg
Sophia Skinbjerg 24 August 2016
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5 Tips to Manage Your On-line Reputation

5 Tips to Manage Your On-line Reputation

In the digital economy your on-line reputation is your key to success. Your own "brand" is directly linked to that of your employer and employers, colleagues, boyfriends / girlfriends (and even strangers) are all checking you out on-line. In fact more than 90 percent of recruiters report checking on-line information before granting an interview.

Lachlan Brook
Lachlan Brook 22 August 2016
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Latest reports

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Report: The Pulse Of Nordic E-commerce

Report: The Pulse Of Nordic E-commerce

WBR Digital
WBR Digital
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Whitepaper: Create Consistent Channel Marketing Victories Using Marketing Platforms

Whitepaper: Create Consistent Channel Marketing Victories Using Marketing Platforms

Gage
Gage
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Whitepaper: When Marketing Goes Rogue

Whitepaper: When Marketing Goes Rogue

Gage
Gage
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WordPress A Marketing Machine

WordPress A Marketing Machine

93digital
93digital
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Agency Guide To Social Media Management Software

Agency Guide To Social Media Management Software

Sendible
Sendible
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Upcoming events

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Real Time Website Personalization: Advanced Conversion Techniques - Webinar
30 August 2016

Real Time Website Personalization: Advanced Conversion Techniques - Webinar

95% of a website visitors remain anonymous. Usually, the focus of online marketing is the 5% that do convert. Instead, the focus should be on the 95% that don’t. Understanding them better and addressing their needs throughout the buying journey can and will increase conversion and engagement rates. We believe in the power of personalization. In fact, we’ve proven it.

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Training: Marketing Automation: Essentials - London
31 August 2016

Training: Marketing Automation: Essentials - London

Whether you are about to buy, or have already invested in Marketing Automation, this one day provides you with the essential knowledge to make the most of what is fast becoming an essential tool for all marketing departments.

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Training: Digital Marketing Regulation and Best Practice - London
1 September 2016

Training: Digital Marketing Regulation and Best Practice - London

Know the law when it comes to digital marketing, and make confident decisions that underpin your search, social, PR, email and content campaigns and, ultimately, your business’ reputation.

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Qualification: IDM Award in General Data Protection Regulation - Online
1 September 2016

Qualification: IDM Award in General Data Protection Regulation - Online

All forms of one to one marketing are affected by privacy legislation and the General Data Protection Regulation (GDPR). New rules for processing Personal Data, Profiling, Consent, and individual rights will all need to be taken into account.

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dotlive: Don’t Be A Copywronger – Send Better Emails Now! - London
1 September 2016

dotlive: Don’t Be A Copywronger – Send Better Emails Now! - London

Join us at our evening inspiration session on Thursday September 1st at No.1 London Bridge as we explore our copywriting cheat sheet.

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