Latest resources

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Executive Guide for Marketing: 3 Models for Digital Transformation

Executive Guide for Marketing: 3 Models for Digital Transformation

Bynder
Bynder
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How Much Should You Be Paying Instagram Influencers?

How Much Should You Be Paying Instagram Influencers?

AspireIQ
AspireIQ
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Shaping the Future of Digital Marketing

Shaping the Future of Digital Marketing

Kentico
Kentico
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Customer Advocacy Research Report

Customer Advocacy Research Report

Mention Me
In partnership with
Mention Me
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Customer Data Excellence: Where do you sit in the Maturity Model?

Customer Data Excellence: Where do you sit in the Maturity Model?

BlueVenn
BlueVenn
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Latest knowledge

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Charities and the Digital Future

Charities and the Digital Future

Digital Doughnut
In partnership with
Wirehive
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AI-Driven Customer Experience (What it means for Financial Services)

AI-Driven Customer Experience (What it means for Financial Services)

Digital Doughnut
In partnership with
Mando
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The Knowledge Guide - The Power of Digital Direct Mail

The Knowledge Guide - The Power of Digital Direct Mail

Digital Doughnut
In partnership with
First Move Direct Marketing
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The Knowledge Guide to Social Video Streaming

The Knowledge Guide to Social Video Streaming

Digital Doughnut
In partnership with
Groovy Gecko
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The State of B2B Lead Generation

The State of B2B Lead Generation

Digital Doughnut
Digital Doughnut
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Latest articles

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Accessibility Is a Business Need, Not a Nice to Have

Accessibility Is a Business Need, Not a Nice to Have

Accessibility is a fashionable term but relatively rare to see embedded in most companies. It's fair to say, it's not usually a prime consideration in digital experience projects. In fact, it's often the...

Josie Klafkowska
Josie Klafkowska 20 June 2019
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How Forward-Thinking Brands are Using Customer Insight

How Forward-Thinking Brands are Using Customer Insight

If you're a brand marketer or strategist, then you'll no doubt understand how qualitative research works. Whilst big data and quantitative testing can highlight what consumers are doing, it takes qualitative...

Barney Larkin
Barney Larkin 20 June 2019
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Six Steps to Prepare Yourself for the Evolution of Digital Marketing

Six Steps to Prepare Yourself for the Evolution of Digital Marketing

This whitepaper explains that, while marketers can’t fulfill changing consumer demands and expectations without technology, technology alone can’t solve their problems. The approach of the marketing department also...

Michael Nutley
Michael Nutley 19 June 2019
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5 Tips to Improve Your Digital Marketing in 2019

5 Tips to Improve Your Digital Marketing in 2019

Digital marketing depends on the development of modern technologies, therefore you will see a strong connection between trends in marketing in 2019 and up-and-coming smart technologies. Here are the technologies you...

Anastasia Stefanuk
Anastasia Stefanuk 19 June 2019
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Understanding SEO Copywriting to Create Content for People, and Optimize for Google

Understanding SEO Copywriting to Create Content for People, and Optimize for Google

If you are making plans to build a proficient blog audience, you need to be a bit smarter with content. One major challenge that most of the content marketers might face is creating content which will be optimized for...

vergis eva
vergis eva 18 June 2019
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Website Conversion Optimization, What Is It? (And Why It Matters to Your Business)

Website Conversion Optimization, What Is It? (And Why It Matters to Your Business)

Are you wondering what website conversion optimization is, or why your small business needs conversion optimization? Find out in this article...

Moss Clement
Moss Clement 18 June 2019
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Local Inventory Ads: An Untapped Opportunity

Local Inventory Ads: An Untapped Opportunity

Local Inventory Ads (LIAs) have been a key player in the digital marketing landscape since 2016. However, although arguably no longer new, they still prove tough to manage, especially during busy trading periods for...

Jessica Neary
Jessica Neary 18 June 2019
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Why You Need a Referral Marketing Strategy

Why You Need a Referral Marketing Strategy

Referral marketing doesn't just help you acquire customers, it also increases leads, improves brand awareness and loyalty, and consistently adds to the bottom line, if you get it right.

Rohan Ayyar
Rohan Ayyar 17 June 2019
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15 Must See Charts on the State of Marketing for 2019

15 Must See Charts on the State of Marketing for 2019

Marketers should be paying attention to the numerous marketing charts available today – data in easy-to-visualize formats. So sit back, relax, and take a peak at some of the most fascinating charts to emerge in 2019.

Larisa Bedgood
Larisa Bedgood 17 June 2019
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Forget the Ballots: What Party Would You Pick From Your Marketing Shtick?

Forget the Ballots: What Party Would You Pick From Your Marketing Shtick?

Everybody's talking about politics for one reason or other. But how does your political stance influence your marketing prowess? This article explores the connections between you as a marketing guru and what it...

Martina Simon
Martina Simon 17 June 2019
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Upcoming events

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Facing the Facts: The State of Personalization Today
20 June 2019

Facing the Facts: The State of Personalization Today

Join Acquia's webinar as they dispel the myths around effective digital personalization

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Digital Travel Summit
25 June 2019

Digital Travel Summit

The Digital Travel Summit is Europe's annual eCommerce event for senior Digital Marketing decision makers from the top hotels, airlines, cruise lines, car rentals and intermediaries.

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Cutting through the Complexity of Cloud Security
27 June 2019

Cutting through the Complexity of Cloud Security

Join us for “Cutting Through Complexity – May Edition” if you really want to avoid the grind and sharpen your axes. Lightning talks from fellow CTOs, an axe throwing masterclass at Whistle Punks and a trip to the pub afterwards. The next one is May 23 rd 2019 at 2:30pm in Vauxhall.

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Website Personalization 101
27 June 2019

Website Personalization 101

Join Act-on, whilst they help you explore new cost-effective ways to adapt your website experience to each and every visitor so you never miss an opportunity to attract and engage your audience ever again.

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Popular articles

10 Digital Marketing Trends for 2019 you Should Know

10 Digital Marketing Trends for 2019 you Should Know

As digital trends evolve every year, marketers should always be aware of the changes in order to easily adapt with emerging technologies and stay ahead in the market. This will help them gain a competitive edge and...

Georges Fallah
Georges Fallah 27 December 2018
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7 reasons why social media marketing is important for your business

7 reasons why social media marketing is important for your business

Social media is quickly becoming one of the most important aspects of digital marketing, which provides incredible benefits that help reach millions of customers worldwide. And if you are not applying this profitable...

Sharron Nelson
Sharron Nelson 6 February 2018
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Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of...

Salman Sharif
Salman Sharif 7 July 2017
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Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
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Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in...

Roland Pokornyik
Roland Pokornyik 31 October 2016
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