How Your Brands Packaging Can Tell Your Story

By Barry Tabor 19 September 2018

How Your Brands Packaging Can Tell Your Story

Eye-catching colours, fonts, graphics and images along with quality packaging is the key to ecommerce success!

‘Crawl, Walk, Run’ to Personalisation Success

In today’s competitive digital landscape, it’s more difficult than ever to stand out from the pack and deliver experiences that differentiate your brand and grow your business. Leveraging the power of personalisation to engage your prospects and customers with highly relevant content is one key way to increase engagement and conversion.

CMO Guide to Website Redesign

Acquia

    
            Join the Largest Digital & Marketing Community in the World!
        
Read more

            Get Involved.. Contribute an Article to Digital Doughnut Now!
        
Read more

            NEW! Marketing Technology Vendor Selection Packs
        
Read more

            Learn how to get the most out of Digital Doughnut
        
Read more

            Introducing 'The Knowledge' A Series Of Guides By Digital Doughnut
        
Read more

    
            Framework for a profitable influencer marketing strategy
            ZINE
        
Read more

            The definitive guide to choosing a content management system
            Sitecore
        
Read more

            Magic Quadrant for CRM Lead Management
            Gartner
        
Read more

            7 Reasons Leading Retailers Use Instant Verification
            SheerID
        
Read more

            Lower Acquisition Cost With One Simple Strategy
            SheerID
        
Read more

    
            AI-Driven Customer Experience (What it means for Financial Services)
            Digital Doughnut
        
In partnership with
                
Read more

            The Knowledge Guide - The Power of Digital Direct Mail
            Digital Doughnut
        
In partnership with
                
Read more

            The Knowledge Guide to Social Video Streaming
            Digital Doughnut
        
In partnership with
                
Read more

            The State of B2B Lead Generation
            Digital Doughnut
        
Read more

            Email Benchmarking Report 2017
            Digital Doughnut
        
In partnership with
                
Read more

    
3 Reasons why the Airline Industry Should Embark on DigitalizationWe are in the era of the fourth industrial revolution. We? Oh, that’s us and the robots! While digital technologies disrupt long-established players in every business, they also open up a whole new world of...

                Ezgi Ada
                21 September 2018
            
Read more

Fraudulent ads - how to beat the bots Bot fraud is on the rise. Digital advertisers will lose an estimated $19 bn as a result of fraud in 2018. Brands are already suffering thanks to fraud restricting the transparency that is normally provided by...

                Rob Bennett
                21 September 2018
            
Read more

Top Reasons for Startup FailureAccording to Harvard Business School study, around 75% of startups fail in the few years. The reasons behind failure are countless as every business is unique and faces a new set of challenges. However, failure is not...

                Alika Cooper
                21 September 2018
            
Read more

Simple Ways to Evaluate and Improve SEO strategyThe search engine optimization is one of the most important things that help to generate leads to the website. By understanding the target market and developing the seo strategy you can improve the website rank in the...

                Joel House
                21 September 2018
            
Read more

14 Do’s and Don’ts When Designing UX for Mobile App in 2018The mobile app UX acts as the first impression of the app for the user. Thus, there is a lot of pressure on it to be a positive experience to ensure that the user explores the application beyond just the user initial...

                Nitesh Behani
                21 September 2018
            
Read more

3 Mistakes Companies Make When Entering Global Markets Entering new global markets is an exciting time for a company and its employees. From our experience of helping brands, we will share some of the most common mistakes companies make.

                Chui Chui Tan
                20 September 2018
            
Read more

How Big Data and Machine Learning are Reshaping the Insurance IndustryNowadays, data is the most valuable asset. In fact; data quality and how we process data often determine the game. While the ability to make data-driven decisions is of great value for all industries, it has and...

                Ezgi Ada
                20 September 2018
            
Read more

Tips to increase your Online Magento E-StoreThe appearance of your online Magento store matters a lot. This article will help you with tips to enhance the look and feel of it with the right designing package.

                Maulik Shah
                20 September 2018
            
Read more

Influencer Marketing Goals - Know What Your Brand Needs to Focus on Right NowEvery successful marketing campaign starts with a defined goal. The same goes for influencer marketing. Whether it’s to raise brand awareness, increase sales, or even to promote a new product, you need to have a...

                Brandon Brown
                20 September 2018
            
Read more

13 Mistakes That Will Hurt Your Landing Page CROThe truth is, that without a powerful landing page, it simply doesn’t matter how much time and/or effort you’ve poured into your marketing campaigns. While a marketing campaign points a prospect in the right direction...

                Georges Fallah
                20 September 2018
            
Read more

    
25 September 2018Behind the scenes of a B2B multi-brand company in its digital redesign of non-transactional commerceJoin this webinar where Sitecore go behind the scenes with creative agency Sid Lee to discuss their strategy and approach for defining the new ecommerce experience for American Bath Group, starting with Maax Bath.
Read more

26 September 2018Technology for Marketing 2018The all new TFM. Bigger and better than ever before.
We are excited to announce that registration for Technology for Marketing 2018 is now open! A reinvigorated and exciting proposition, this promises to be the biggest and best event on the martech calendar. Thought you knew TFM? See why this year’s event is one you won't forget!
Read more

26 September 2018After the Webinar: Secrets to Extending the Life of Your ContentFor most companies, when a live webinar is over, it’s gone, never to be seen again. But that content still has a lot of value
Read more

27 September 2018‘Crawl, Walk, Run’ to Personalisation SuccessIn today’s competitive digital landscape, it’s more difficult than ever to stand out from the pack and deliver experiences that differentiate your brand and grow your business. Leveraging the power of personalisation to engage your prospects and customers with highly relevant content is one key way to increase engagement and conversion.
Read more

2 October 2018eTail Copenhagen Join over 300 senior ecommerce professionals looking to challenge convention and share their experience in delivering a “seamless retail” experience that customers now expect.
Read more

    
7 reasons why social media marketing is important for your businessSocial media is quickly becoming one of the most important aspects of digital marketing, which provides incredible benefits that help reach millions of customers worldwide. And if you are not applying this profitable...

                Sharron Nelson
                6 February 2018
            
Read more

Digital Marketing Vs. Traditional Marketing: Which One Is Better?What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

                Julie Cave
                14 July 2016
            
Read more

Top 10 B2B Platforms to Help your Business Grow WorldwideAlthough the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of...

                Salman Sharif
                7 July 2017
            
Read more

What Marketing Content Do Different Age Groups like to Consume?Today marketers have a wide choice of different content types to create; from video to blogs, from memes to whitepapers. But which types of content are most suitable for different age groups?

                Lisa Curry
                21 October 2016
            
Read more

Collection Of The Best Email Testing Tools OnlineDon’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in...

                Roland Pokornyik
                31 October 2016
            
Read more