Latest resources

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Self-Awareness Is A Superpower

Self-Awareness Is A Superpower

LAB
Lab
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360-degree customer view: The challenges of gaining contextual insight

360-degree customer view: The challenges of gaining contextual insight

Sitecore
Sitecore
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On Demand Webinar: Realising Your Potential - Think CXM not CMS

On Demand Webinar: Realising Your Potential - Think CXM not CMS

Sitecore
Sitecore
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On Demand Webinar: Beyond Personalisation – The Customer Conversation

On Demand Webinar: Beyond Personalisation – The Customer Conversation

Sitecore
Sitecore
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On Demand Webinar: Join the Movement: Personalization 2.0

On Demand Webinar: Join the Movement: Personalization 2.0

Progress
Progress
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Latest knowledge

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The Knowledge Guide - The Power of Digital Direct Mail

The Knowledge Guide - The Power of Digital Direct Mail

Digital Doughnut
In partnership with
First Move Direct Marketing
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The Knowledge Guide to Social Video Streaming

The Knowledge Guide to Social Video Streaming

Digital Doughnut
In partnership with
Groovy Gecko
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The State of B2B Lead Generation

The State of B2B Lead Generation

Digital Doughnut
Digital Doughnut
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Email Benchmarking Report 2017

Email Benchmarking Report 2017

Digital Doughnut
In partnership with
Dotmailer
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Email Vendor Selection Pack

Email Vendor Selection Pack

Digital Doughnut
Digital Doughnut
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Latest articles

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Why do Christmas campaigns make us so damn emotional?

Why do Christmas campaigns make us so damn emotional?

We looked at the most popular Christmas campaign of this year - and what were considered to be the worst ones of all time - and decided to neurotest their performance. There was one surprising aspect that was common throughout all of the best performing campaigns - and a few learnings came out of the least successful ones.

Teodora Miscov
Teodora Miscov 12 December 2017
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Why Everyone Needs a Social Media Strategy. Even YOU!

Why Everyone Needs a Social Media Strategy. Even YOU!

Admittedly, it’s a difficult task to get a handle on your own social media strategy when you’re pouring most resources into building your clients’ brands. However, there is immense value in taking a moment to think about your own agency’s online presence as well.

Richard Fallah
Richard Fallah 11 December 2017
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How to Create And Maintain a More Secure Database

How to Create And Maintain a More Secure Database

The damage done to a business's reputation and the long-term financial consequences of a data breach are never a concern that should be treated lightly. While extending an existing database into the cloud can allow users to access sensitive files and information with far greater ease, failing to address potential security concerns or underlying vulnerabilities could be a catastrophic error. Learning more about ways to enhance security or to protect data within the cloud will allow businesses to minimize the potential risks to their network, data and systems.

Kevin Gardner
Kevin Gardner 11 December 2017
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Why you shouldn’t use Multiple ESPs (Email Service Providers)

Why you shouldn’t use Multiple ESPs (Email Service Providers)

Using multiple Email Service Providers might seem like a good idea for your business. Trying out various free plans and trying to get by without paying as much. Or it could be one department likes using one provider and another department likes a different one. Whatever the reason you it is doing a lot more damage to your marketing and business efforts than you realise...

Aniel Bhaga
Aniel Bhaga 11 December 2017
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14 Amazing Examples Of Brands Killing It With Facebook Ads

14 Amazing Examples Of Brands Killing It With Facebook Ads

How do you design the perfect Facebook ad that converts? A lot of people will start throwing money at Facebook, but not see any success. This comes either because they don’t have a proper strategy for their Facebook ads or their ads are not well designed. But for those brands which have a good strategy and work hard to test and refine their advertising, Facebook ads can generate huge profits. And we’ve found 14 of such examples.

Luisana Cartay
Luisana Cartay 11 December 2017
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Infographic: The Power of YouTube’s Influencers and the YouTube Growth Tactics They Use

Infographic: The Power of YouTube’s Influencers and the YouTube Growth Tactics They Use

With social media on the rise and television advertising on the decline, it’s more important than ever to pay attention to the new type of “celebrity”, the YouTube creator. Markiplier, Jenna Marbles, Jake Paul, Liza Koshy and Jacksepticeye are household names to hundreds of millions of millennials and Gen Z-ers. Learn the growth tactics they use to grow their channels!

Erica Lam
Erica Lam 11 December 2017
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What is relationship marketing and how can it help you get referrals?

What is relationship marketing and how can it help you get referrals?

You may be contacting fewer people and doing it less frequently but the biggest benefit of this is you will be attracting the right audience. This audience will love your content, they will love working with you and they will love telling everybody about how great you are. Professional services firms put great emphasis on referrals and relationship marketing is the best way of achieving this.

James Darrall
James Darrall 7 December 2017
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Preventing a customer experience nightmare this Christmas

Preventing a customer experience nightmare this Christmas

All eyes are on delivery this year, as consumers leave Christmas shopping until last minute – thanks to the convenience and immediacy of ecommerce – delivery firms are under increasing pressure. Here's four key ways that by planning ahead you can optimise the delivery experience this Christmas, and ensure the festive season is full of cheer and margins maximised at each stage. 

David Grimes
David Grimes 7 December 2017
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E-tailers missing a trick by neglecting out-of-hours shoppers

E-tailers missing a trick by neglecting out-of-hours shoppers

The merit of online shopping is that it is convenient and fast, eliminating the need for a trip to a bricks-and-mortar store, looking for the correct item, and standing in a queue to check out. However, e-commerce is not fail-safe, and without a salesperson available to help, consumers require a range of communication channels for occasions when automation fails or insufficient information is available. The question is, are online retailers providing adequate services and at the right times?

Chris Robinson
Chris Robinson 7 December 2017
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What Have We Learned About Digital in 2017?

What Have We Learned About Digital in 2017?

2017 has been a great year from a digital point of view, but there’s a lot of room for improvement which we will, hopefully, witness in 2018.

Nate Vickery
Nate Vickery 7 December 2017
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Upcoming events

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Webinar: #Unfiltered - How to empower customers to tell your stories with visual commerce
12 December 2017

Webinar: #Unfiltered - How to empower customers to tell your stories with visual commerce

In a 2017 survey, 66% of consumers say they're more likely to buy a product if they see real pictures from real customers on the product page.

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Email Marketing & Digital Copywriting - London
14 December 2017

Email Marketing & Digital Copywriting - London

Stuck in the slow lane with your email marketing? Get in the fast lane with CommuniGator! As a result of attending our Email Marketing and Digital Copywriting , over 90% of previous attendees have committed to change their content marketing strategy and many have gone on to work with us further.

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Webinar: Webinars That Rocked 2017
20 December 2017

Webinar: Webinars That Rocked 2017

Are your webinars just another checkbox activity, or are they ready to ROCK? The best webinars are so much more than a talking powerpoint presentation. They’re awesome, interactive events with great speakers, cool visuals, innovative technologies, and — who knows? — maybe even a guitar solo!

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Affiliate Summit West 2018 - Las Vegas, NV
7 January 2018

Affiliate Summit West 2018 - Las Vegas, NV

During January 7-9, 2018, more than 6,000 digital marketers from over 70 countries will gather in Las Vegas for the performance marketing industry’s premier global event, Affiliate Summit West 2018.

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Programmatic World Forum - San Francisco, CA
25 January 2018

Programmatic World Forum - San Francisco, CA

Programmatic World Forum? Sounds Interesting...tell me more! The Forum is simple… We bring those at the forefront of programmatic advertising together, providing an outlet for thought sharing, leading to change & growth!

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Popular articles

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
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4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
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Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
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3 Social Media Trends to Follow in 2018

3 Social Media Trends to Follow in 2018

Discover three big trends that will have the impact on social media in 2018 - from ephemeral content, to influencer marketing and augmented reality.

John Siebert
John Siebert 15 November 2017
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Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in this article. Check out the complete list!

Roland Pokornyik
Roland Pokornyik 31 October 2016
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