Latest resources

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The Value of E-Mail Deliverability in Customer Communications Management

The Value of E-Mail Deliverability in Customer Communications Management

OpenText
OpenText
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Self-Awareness Is A Superpower

Self-Awareness Is A Superpower

LAB
Lab
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360-degree customer view: The challenges of gaining contextual insight

360-degree customer view: The challenges of gaining contextual insight

Sitecore
Sitecore
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On Demand Webinar: Realising Your Potential - Think CXM not CMS

On Demand Webinar: Realising Your Potential - Think CXM not CMS

Sitecore
Sitecore
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On Demand Webinar: Beyond Personalisation – The Customer Conversation

On Demand Webinar: Beyond Personalisation – The Customer Conversation

Sitecore
Sitecore
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Latest knowledge

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The Knowledge Guide - The Power of Digital Direct Mail

The Knowledge Guide - The Power of Digital Direct Mail

Digital Doughnut
In partnership with
First Move Direct Marketing
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The Knowledge Guide to Social Video Streaming

The Knowledge Guide to Social Video Streaming

Digital Doughnut
In partnership with
Groovy Gecko
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The State of B2B Lead Generation

The State of B2B Lead Generation

Digital Doughnut
Digital Doughnut
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Email Benchmarking Report 2017

Email Benchmarking Report 2017

Digital Doughnut
In partnership with
Dotmailer
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Email Vendor Selection Pack

Email Vendor Selection Pack

Digital Doughnut
Digital Doughnut
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Latest articles

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Use the Force: What To Do If You Work For Darth Vader

Use the Force: What To Do If You Work For Darth Vader

Back in July, I wrote a post titled “Searching For Your Jedi: What Star Wars Can Teach Us About Hiring Innovative Talent.” I offered specific interview questions managers could ask to ensure they are hiring their next Luke Skywalker or Princess Leia. But I was checked by a reader who offered me some constructive feedback, saying my advice was all well and good for managers, but what about the creative, problem-solving, go-getter employees who find themselves facing down an evil boss like Darth Vader. How do they stay motivated to innovate if they work for the Dark Side?

K. Melissa Kennedy
K. Melissa Kennedy 14 December 2017
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The psychological truth of giving gifts

The psychological truth of giving gifts

Isn’t it great when you find the perfect gift for that special someone? You trawl the internet and scour the shops to finally find something that you know they will love. The anticipation of watching that person unwrap the present and the emotion that it evokes once they have seen what is inside. On the flip side, isn't it great when you receive the perfect present? A present that someone has really thought about and tailored it to you personally.

Teodora Miscov
Teodora Miscov 14 December 2017
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Infographic - Marketing Tips for Live Streaming on Social Media

Infographic - Marketing Tips for Live Streaming on Social Media

Live Streaming, as a new type of video, is getting more and more popular as it gives users instant reply and a feel of authenticity. Live Streaming also offers an effective and quick way for brands to reach their clients. Check this article to know how to take good use of live streaming for boosting your business.

Chloe YANG
Chloe YANG 14 December 2017
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The annual truth of the Christmas work ethic

The annual truth of the Christmas work ethic

What is most important in a super-engaging working environment? Culture eats strategy for breakfast!

Teodora Miscov
Teodora Miscov 13 December 2017
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The surprising truth of Christmas freakonomics

The surprising truth of Christmas freakonomics

We all make hundreds, if not thousands, of decisions every day. Our decisions are influenced by cognitive and behavioural biases that don’t always result in outcomes we expect. The psychological pain of losing something is roughly twice as powerful as the pleasure of gaining something.

Teodora Miscov
Teodora Miscov 13 December 2017
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Top 10 Keywords for the Advertising and Marketing Industry

Top 10 Keywords for the Advertising and Marketing Industry

#Marketing topics Who is looking for what topics? How does it vary with geography and size of company? What are the top surging marketing keywords at smaller marketing and advertising businesses? Is there any correlation between that and the keywords used by large enterprises? Learn these and more with our latest #MartechAdvisor #QuickTeck #infographic.

Surajit Nath
Surajit Nath 13 December 2017
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How secure is your customer data in a world of ransomware, malware and data breaches?

How secure is your customer data in a world of ransomware, malware and data breaches?

It’s been an almost perfect storm of data breaches, ransomware, and malware in 2017. Data breaches have continued and ransomware has kicked up a gear with major attacks such as WannaCry, Petya and BadRabbit causing havoc around the globe. Rick McElroy, Security Strategist at Carbon Black, look at the three most important trends this year, and provides his predictions for 2018.

Rick McElroy
Rick McElroy 13 December 2017
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Getting the Most out of SEO Thanks to the Flexibility of WordPress

Getting the Most out of SEO Thanks to the Flexibility of WordPress

WordPress has come a long way since its initial release in 2003. What started out as a straightforward blogging tool has now become one of the leading content management systems (CMS) in the world.

Neil Capstick
Neil Capstick 13 December 2017
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What is Big Data And How Does It Work?

What is Big Data And How Does It Work?

Your technology is generating data whenever you use your smartphone, when you chat with your family and friends on Facebook, and when you shop. Anytime you go online, you’re producing data and leaving a digital trail of information. All of this data is very complex, there’s so much of it from many different sources, and it's coming in quickly in real-time.

Ronald van Loon
Ronald van Loon 13 December 2017
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Marketing ROI - Generate More Sales With This Overlooked Strategy

Marketing ROI - Generate More Sales With This Overlooked Strategy

It's easier than you think to get more customers when you have the right strategy to grow your business.

Mark Nicholson
Mark Nicholson 12 December 2017
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Upcoming events

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Webinar: Webinars That Rocked 2017
20 December 2017

Webinar: Webinars That Rocked 2017

Are your webinars just another checkbox activity, or are they ready to ROCK? The best webinars are so much more than a talking powerpoint presentation. They’re awesome, interactive events with great speakers, cool visuals, innovative technologies, and — who knows? — maybe even a guitar solo!

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Affiliate Summit West 2018 - Las Vegas, NV
7 January 2018

Affiliate Summit West 2018 - Las Vegas, NV

During January 7-9, 2018, more than 6,000 digital marketers from over 70 countries will gather in Las Vegas for the performance marketing industry’s premier global event, Affiliate Summit West 2018.

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Programmatic World Forum - San Francisco, CA
25 January 2018

Programmatic World Forum - San Francisco, CA

Programmatic World Forum? Sounds Interesting...tell me more! The Forum is simple… We bring those at the forefront of programmatic advertising together, providing an outlet for thought sharing, leading to change & growth!

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Mobile Shopping: Transforming M-Commerce. Together - London
30 January 2018

Mobile Shopping: Transforming M-Commerce. Together - London

The Only True Benchmarking Opportunity For Mobile Innovators From Europe’s Most Progressive Retailers.

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DealMaker Scottsdale 2018 - Arazona
31 January 2018

DealMaker Scottsdale 2018 - Arazona

We're heading back to Scottsdale for 2018! Rakuten Marketing DealMaker Scottsdale (formerly Symposium Scottsdale) will take place on January 31 - February 1, 2018 at the luxurious JW Marriott Scottsdale Camelback Inn Resort & Spa.

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Popular articles

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
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14 Amazing Examples Of Brands Killing It With Facebook Ads

14 Amazing Examples Of Brands Killing It With Facebook Ads

How do you design the perfect Facebook ad that converts? A lot of people will start throwing money at Facebook, but not see any success. This comes either because they don’t have a proper strategy for their Facebook ads or their ads are not well designed. But for those brands which have a good strategy and work hard to test and refine their advertising, Facebook ads can generate huge profits. And we’ve found 14 of such examples.

Luisana Cartay
Luisana Cartay 11 December 2017
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4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
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Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
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Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in this article. Check out the complete list!

Roland Pokornyik
Roland Pokornyik 31 October 2016
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