Article

Assaf Dudai
Assaf Dudai 12 September 2016

Your Website Should Be As Personalized As Your Email Marketing

Did you know? 95% of your anonymous website visitors don’t convert, mostly because you fail to demonstrate your relevancy for them. Take a look at this SlideShare that explains, in detail, how to personalize your website and how to make your content more relevant to your target audience.

Marketers get email marketing. It’s the one marketing activity that is working seamlessly like a well-oiled machine; allowing the mix of metaphors.

The reason email marketing works so well is, hands down, the fact that it’s personalized good and proper. The stats for open and clickthrough rates are showing constant increase.

So the question that begs to be asked:

If you personalized your email marketing  - an awesome conversion tool - and the results are amazing, why you don’t personalize your most important conversion tool?

In case you were wondering, your most important conversion tool is your website. 

Take a look at this SlideShare that explains, in detail, how to personalize your website and how to make your content more relevant to your target audience.

Did you know? 95% of your anonymous website visitors don’t convert, mostly because you fail to demonstrate your relevancy for them.

Jump right in, spiff up your personalization skills and learn how to collect more data on your anonymous website visitors.

 

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