Article

Taylor Tomita
Taylor Tomita 13 September 2016

How The Internet of Things is Shaping the Business World

Smart phones, smart homes, and smart watches. These connected devices are everywhere, and they are bringing big impacts into our daily lives. Yet, how is the business world handling this?

Smart phones, smart homes, and smart shoes – where is all of this going? We can now control the heating and lighting in our homes while we are thousands of miles away, or use the smart phone in our pockets to find the answers to any questions we may have. This influx of “smart” devices has shaped the way that the world works, and this upcoming trend in devices can is what is known as the “Internet of Things”. 

The Internet of Things (IoT) can be defined in a lot of ways, but in the easiest terms, the internet of things means to connect various devices to the internet in order to help us throughout our daily lives.

Not only can these new technologies help us throughout our day-to-day lives, they can also vastly change the way the business world works. I wanted to share two ways that the internet of things is shaping the business world.

The IoT Is Creating New Careers

One of the many characteristics of this new technological trend is that it is causing many new job opportunities to arise. New tech companies and software developing agencies are popping up all over the world. This high demand for qualified workers is due to these IoT technologies being so young. This means an interested individual can learn crucial coding skills and apply them to expanding the realm of this Internet of Things trend. This opportunity has opened many doors for new and focused entrepreneurs.

The IoT is Changing Business Strategies 

Aside from creating new career opportunities, the Internet of Things is forcing the existing business world to change. Simply allowing a product to connect with a consumer’s smart phone can significantly boost the selling potential of that item. Today, we can connect our phones to our cars in order to make calls and listen to music, we can automate our business finances, and we can even use an app to order meals before we arrive at a restaurant. This increased technological dependence is forcing businesses to rethink their marketing strategies and find opportunities to introduce the IoT into their products and services.

The IoT is Showcasing Automation

One of the most popular ways that businesses are utilizing the internet of things is by automating a large majority of their tasks. For example, shipping companies are now able to use real-time tracking on their fleet vehicles, in order to give near-exact updates regarding the location of their shipments. This increased automation pairs nicely with customer experience. Today’s customers want things fast, and the IoT is making that a possibility.

Overall, the internet of things is an enormous advancement in the business world. It is important for any business to understand exactly how these new technologies are being utilized within their industry. Doing this can open an endless amount of opportunities for their business’s future endeavors.

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