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How Do Online Reviews Create Value?

How Do Online Reviews Create Value?

New research showing benefits, opportunities and barriers to collecting online reviews about your customers.

Digital Doughnut Contributor
Digital Doughnut Contributor 9 January 2014
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5 Things You Need To Know About Marketing Automation

5 Things You Need To Know About Marketing Automation

According to Eloqua Benchmark Data, automated campaigns are 200% more effective at converting sales. Here's how to recog

Chloe Basterfield
Chloe Basterfield 7 January 2014
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The 12 Email Tips of Christmas

The 12 Email Tips of Christmas

A dozen practical tips to maximise your campaigns' chances of success in 2014

Suzanne Stock
Suzanne Stock 19 December 2013
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10 Commandments of Local SEO

10 Commandments of Local SEO

Kevin Gibbon of Blue Glass talked about local content marketing at Local Social Summit last week.

Daniel Doherty
Daniel Doherty 27 November 2013
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Just like Google, marketers should be answering questions in 2014

Just like Google, marketers should be answering questions in 2014

Be a better marketer and answer questions either through content writing or through social media activity.

Alexandra Burnett
Alexandra Burnett 26 November 2013
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It's not all about Social Media. Let's get back to basics.

It's not all about Social Media. Let's get back to basics.

The buzz around social media can be very misleading

Digital Doughnut Contributor
Digital Doughnut Contributor 22 November 2013
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Retailers must adopt a cart recovery strategy

Retailers must adopt a cart recovery strategy

New research by cloud.IQ shows web window shoppers welcome follow up emails after browsing online stores

James Critchley
James Critchley 4 November 2013
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Five things you need to know about marketing online in Scandinavia

Five things you need to know about marketing online in Scandinavia

Five things you need to know before launching your Danish, Swedish, Norwegian or Finnish digital marketing campaigns

Ian Harris
Ian Harris 19 September 2013
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Structure the Unstructured

Structure the Unstructured

Top tips for small businesses on how to manage unstructured data to best benefit the business

Digital Doughnut Contributor
Digital Doughnut Contributor 16 September 2013
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Baidu comes to Britain: new online marketing opportunities in China

Baidu comes to Britain: new online marketing opportunities in China

As Baidu, China's Google, opens its doors to the West. How can UK brands capitalise on the new opportunities it brings?

Carolyn Seaman
Carolyn Seaman 3 September 2013
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To Host or Guest Post?

To Host or Guest Post?

Should SEOs host content on their clients'/business' website or should they guest post?

Ian Harris
Ian Harris 20 August 2013
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Search ads get visual - is the expense worth it?

Search ads get visual - is the expense worth it?

PPC experts are soon going to have to ask when and where paying extra for a video or picture in a search advert is going to make sense.

Digital Doughnut Contributor
Digital Doughnut Contributor 13 August 2013
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Twitter Cards - Turn Your Interest Graph Into A Rich Experience

Twitter Cards - Turn Your Interest Graph Into A Rich Experience

Twitter cards make it possible for you to attach rich media experiences to your tweets that link to your content. In many ways, Twitter's 140 characters of text is now being converted to serve as a caption to...

Jeremi Karnell
Jeremi Karnell 1 August 2013
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Brands make mistakes and lose? The most frequent mistakes in the work with negative reviews about the company on the Internet.

Brands make mistakes and lose? The most frequent mistakes in the work with negative reviews about the company on the Internet.

"You may have a feeling that the Internet is only used by inadequate people because you judge by inadequate content."

Elena Shalashnikova
Elena Shalashnikova 29 July 2013
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Building Your Brand with Interactive Marketing Methods

Building Your Brand with Interactive Marketing Methods

If you own a business, you know the importance of a strong marketing strategy. Even the best, most unique product cannot

Digital Doughnut Contributor
Digital Doughnut Contributor 19 July 2013
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Launch of Usability247

Launch of Usability247

New multiplatform usability testing and user research agency launches today offering services when customers need them.

Paul Blunden
Paul Blunden 15 July 2013
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Search Slump in the Sunshine?

Search Slump in the Sunshine?

As the UK heads into another sunny weekend, we look the weather is impacting our search behaviour and volume.

Digital Doughnut Contributor
Digital Doughnut Contributor 12 July 2013
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Video Email....The End is Nigh!

Video Email....The End is Nigh!

Video Email for Marketing is actually booming.Company's and Websites have Video content, but what are they doing

Digital Doughnut Contributor
Digital Doughnut Contributor 10 July 2013
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Eric Schmidt on the New Digital Age

Eric Schmidt on the New Digital Age

Eric Schmidt was interviewed by Bryan Appleyard at the National Geographical Society on 25th May 2013.

Daniel Doherty
Daniel Doherty 26 June 2013
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3 Quick and Simple Link Building Techniques That Really Work

3 Quick and Simple Link Building Techniques That Really Work

Most link building techniques are time-consumer, often resulting in little or no success. Read more...

Digital Doughnut Contributor
Digital Doughnut Contributor 14 June 2013
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4 Ways to Use Video for Marketing Your Business

4 Ways to Use Video for Marketing Your Business

Video is everywhere. It's the big thing in marketing right now.

Digital Doughnut Contributor
Digital Doughnut Contributor 14 June 2013
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Five reasons why owning your brand's Search engine Results Page is a good idea

Five reasons why owning your brand's Search engine Results Page is a good idea

Here are five good reasons why you should be assessing your brand's SERPs much more strategically.

Digital Doughnut Contributor
Digital Doughnut Contributor 7 June 2013
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How to optimize your website for search engines

How to optimize your website for search engines

Written for the novice, here are several SEO tips to help you optimize your website for search engines.

Ron Foreman
Ron Foreman 30 May 2013
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Battling poorly implemented IVRs

Battling poorly implemented IVRs

Nigel Clarke, a self-confessed call centre menu enthusiast, is attempting to fight call centre menus, in a very unique w

Nicola Brookes
Nicola Brookes 29 May 2013
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The problem with project-based content marketing

The problem with project-based content marketing

UK marketers say their biggest challenge is to create enough content. They told the Content Marketing Institute and the Direct Marketing Association they struggle to keep up with what they believe is a demand from...

Karen Webber
Karen Webber 21 May 2013
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