Article

3 Quick and Simple Link Building Techniques That Really Work

Most link building techniques are time-consumer, often resulting in little or no success. Read more...

Thankfully, there are lots of ways to speed up the process. These three quick and simple link building techniques are ideal for adding an extra dose of authoritative inbound links to your own, or a client’s, website.

 

Better yet; they’re completely ethical, straightforward, and legitimate. Despite the industry-wide fear of ‘easy’ link building techniques, these three strategies aren’t going to trigger any Google penalties or negative SEO effects. Win-win.

  1. 1.      Use Google Image Search to find and negotiate with copyright infringers.

Every day, thousands of bloggers use Google Image Search to find, copy, and illegally use images they don’t own the rights to. You can call it whatever you like; ‘borrowing’, lending’, ‘using without permission’. The fact of the matter is, you are using an image that isn’t yours and this is stealing. 

 

If you’re a digital artist or photographer, it’s very likely that your work has been lifted once or twice by a pesky blogger or two.

 

What do you do about it then? Why not use Google’s reverse image search feature to track down bloggers and webmasters that are misusing your images. Then, instead of threatening them with a takedown notice, send them a friendly email requesting an inbound link with attribution.

 

Most bloggers don’t want to start a fight, and they’ll happily comply with a friendly request for a link beside your photo. Smart SEOs can even use this strategy to build inbound links by creating infographics that they know will be stolen, and using them as an opportunity to score links from embarrassed and apologetic bloggers.

  1. 2.      Use Open Site Explorer to find misspelled URLs and broken links.

Not all bloggers have enough time to double-check their links. As such, a lot of links that should be directed towards your website actually end up pointing to 404 pages and misspelled domains.

 

One of the easiest ways to score easy links is to plug variations of your domain name into SEOMoz Open Site Explorer. From here, it’s easy to write a quick email to all of the bloggers that have misspelled your domain name requesting a link revision.

 

Note: to save you the time of manually creating misspelled domain variations, give this free typo generator from SEO Book a try. For 404 links, try checking your page referrers and contacting bloggers directly requesting that they fix their links.

  1. 3.      Reclaim text-only domain mentions that should be inbound links.

Nothing bugs a savvy-SEO more than a domain mention that forgets to include the http:// prefix. While most content management systems (CMS) fix links that only use www, few will edit text-only domains to point towards the page in question.

 

Thankfully, a simple Google search string can help you do this yourself. Type the text below into Google’s search bar (replacing the ‘yoursite’ domain with your own) for a full list of plain text mentions of your domain:

 

“-site:yoursite.co.uk -inanchor:yoursite.co.uk -inurl: yoursite.co.uk -intitle: yoursite.co.uk ” yoursite.co.uk”

 

From here, it’s easy to get in touch with bloggers and webmasters that mentioned your website but forgot to add a link. Discussion boards and blogs are often full of these plain text domain mentions, making them a great place to start on your quick and easy link building campaign.

 

So there you have 3 quick and simple link building techniques that really work. Now what are you waiting for, go ahead and try them out! Got some other techniques that you want to share? Let us know below!

 

This article was provided by Custard Media, the leading specialists in link building services. We build strong link profiles from relevant websites, and the best thing is we do all this whilst completely adhering to Google’s webmaster guidelines. 

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
How to Review a Website — A Guide for Beginners

How to Review a Website — A Guide for Beginners

A company website is crucial for any business's digital marketing strategy. To keep up with the changing trends and customer buying behaviors, it's important to review and make necessary changes regularly...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 March 2024
Read more
The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 3 April 2024
Read more
The IoT-Connected Car of Today—Case Studies

The IoT-Connected Car of Today—Case Studies

Imagine a world where your car not only drives itself, but also says intelligent things. This would look like an impossibility about five years ago, but today the IoT is already breaking fresh ground for tech...

Ronald van Loon
Ronald van Loon 10 March 2017
Read more
10 Factors that Influence Customer Buying Behaviour Online

10 Factors that Influence Customer Buying Behaviour Online

Now is an era where customers take the center stags influencing business strategies across industries. No business can afford to overlook factors that could either break the customer experience or even pose a risk of...

Edward Roesch
Edward Roesch 4 June 2018
Read more
AI-driven Personalisation Dominates the Future of Travel and Hospitality Marketing

AI-driven Personalisation Dominates the Future of Travel and Hospitality Marketing

Travel and hospitality marketing is on the verge of dramatic transformation. Personalisation of marketing communications is moving from dream to necessity, and the change is putting marketers in the driving seat.

Michael Nutley
Michael Nutley 3 December 2024
Read more