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How Digital Skills Help Fashion Marketers Stay Ahead of the TrendMatthew Dunn, Managing Director of Targeting at Experian UK, explains how fashion industry needs to zip up its act when it comes to digital skills. 

                Matthew Dunn
                22 November 2016
            
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9 Split Test Ideas to Upgrade Your Email NewsletterYour email newsletter might be the one way you keep contact with your company's audience. Keep the conversions coming with these simple split test ideas.

                Kayli Kunkel
                22 November 2016
            
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Marketing Approach for Early-Stage CompaniesJohn Wanamaker once said that half of the advertising budget he spends is wasted, he just doesn’t know which half. When it comes to early-stage companies, the most important thing is to create a strategy that wastes...

                Ivan Brozovic
                22 November 2016
            
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Maximize Your Holiday MarketingThe holiday commercials are running, store shelves are full of gifts and it won't be long until the Christmas tree lots open. Any retail or hospitality business knows, this is busy time of year.

                Charlotte Chipperfield
                22 November 2016
            
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Why You Should Get Your Inbound 2017 Strategy Started NowIt’s that time of year again: sleigh bells are ringing, and chestnuts are roasting on an open fire. While I continue to combat my co-workers about waiting until after Thanksgiving to play Christmas music (Thanksgiving...

                Shelby Catalano
                22 November 2016
            
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The Art of Crafting Viral ContentRead about how to approach crafting content that goes viral. 

                Oscar Waterworth
                21 November 2016
            
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4 Steps to Launch Your Marketing Campaign on InstagramMost of the social networks are now being saturated by companies so that they will be able to reach their target market. However, it is not too late to launch your marketing campaign on social media sites because...

                Nicolas Finet
                21 November 2016
            
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How These Enterprise Mobile Apps Will Help You in Launching Your Upcoming Startup?As an entrepreneur or an up growing business leader, you must be aware about the recent scenario how the technology is advancing in every sector especially mobile app development. 

                Pratik Kanada
                18 November 2016
            
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Benefits of ERP - Enterprise Resource Planning SoftwareIn modern business environment where any company requires making use of advanced techniques to improve efficiency within the enterprise and also attend to client needs in a better way, using ERP software solutions is...

                Manoj Gupta
                18 November 2016
            
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How Are Emailing Habits Changing?The rise of mobile truly means rise for email too. But the emailing habits are continuously changing, so keep an eye on how your subscribers prefer to read your emails! 

                Roland Pokornyik
                18 November 2016
            
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10 Ecommerce Redesign Tips To Increase Your Conversion RateAre you getting ready to redesign your eCommerce site? Do you want to increase your conversion rate? Duh, of course you do.

With average eCommerce conversion rates hovering around 3%, it can be hard to get your...

                Luisana Cartay
                17 November 2016
            
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Gamification: Do You Need It in Your Marketing Tool Kit?What is "Gamification"? Is it something you should be using in your marketing strategy and what does it mean in the context of customer referrals?

                Angela Southall
                17 November 2016
            
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What Are Local Business Listings?You’ve likely heard of the big hitters in online directories such as Yelp, Google, and Bing. But what exactly are these platforms, and how do they impact your marketing?

                Marina Grindle
                17 November 2016
            
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5 Reasons Why Local Business Listings Matter for Financial AdvisorsLike most marketers, we’ve been guilty of this critical marketing error: focusing on the big, obvious strategies. But while content, email, and social media marketing are crucial for success, there are more basic...

                Melissa Darcey
                17 November 2016
            
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To Disavow or Not To Disavow: What Penguin 4.0 Means For Your BusinessPenguin 4.0 finally became a part of Google’s core algorithm on September 23rd. By and large, reactions to this newest version of Penguin have been much more positive than others in the past.

                Nick Wiese
                17 November 2016
            
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It's a Match! Marketing and Tinder Like Each OtherHey I just met you and this is crazy. Here's my Tinder, swipe right maybe? I’m sure you have heard of Tinder, right? Perhaps even tried your luck with it a few times? Well let’s pretend you have never heard of...

                Abdaraouf Zouai
                17 November 2016
            
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5 Free Design Resources to Get You Through Your Holiday Season CampaignsTo help out all the email marketers who need to pass on ideas to their designer or perhaps need to do the grunt work themselves, we’ve assembled 5 free design resources to get you through your holiday season ...

                Sophia Skinbjerg
                16 November 2016
            
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An Agile Approach to Market ResearchWhen was the last time you implemented a perfect market research campaign?  You deployed quickly , got the sampling spot on, and had high completion rates? If you answered ‘I do every time’, congratulations.  You are...

                Robert Quint
                16 November 2016
            
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Five Important Considerations You Need to Make When Selecting an SMS GatewayWhen you are looking to promote your business by sending bulk SMSs to your prospective customers, you need to pick a high-quality SMS platform software that will boost your company’s revenues. Here are the five things...

                Nidhi Agrawal
                16 November 2016
            
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Is Affiliate Marketing Keeping up with Today’s Fickle Mobile Consumer?Consumers are notoriously fickle and, in today’s world, armed with a mobile phone and more data, they are empowered and emboldened to shop around. Brand and retailer loyalty is at an all time low as online shoppers...

                Greta Paa-kerner
                16 November 2016
            
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5 Ways Knowledge Base Makes Your Company More Professional Appearances really matter in the business world, and business owners are willing to invest a lot of money and effort to make their company look good. After all, we only have one shot at making a good first impression,...

                Robin Singh
                15 November 2016
            
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3 Ways You Should Adjust Your Link Building Strategy for Google’s Post-penguin EraThe launch of Penguin 4.0 reaffirms Google's stance on cleaning up link spam in SEO. Poor link building practices should be a thing of the past, but many people that do SEO still try to take shortcuts by...

                David James
                15 November 2016
            
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3 Ways to Improve Your Native Advertising CampaignsThe world of advertising is shifting to ads that have the same look and sentiment as the content a user is already consuming, marketing messages that seamlessly blend in with the user experience so they're less...

                Janine Pares
                15 November 2016
            
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Tips for Creative & Effective Email DesignsYou can only stand out from the competition with your emails if you deliver high quality, super relevant and stylish email templates to your audience. Check out our email design tips and make more with your next email...

                Roland Pokornyik
                15 November 2016
            
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Content Marketing Tips From The Younger GenerationHey, remember the good old days before smartphones? That golden age where you actually had to use a landline to contact friends, use paper maps and log on to a whirring desktop computer to access the Internet? Well...

                Ben Hollom
                15 November 2016
            
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