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It's Kind of a Funny StoryIn this post I illustrate how to be hated by many, envied by some and wanted to be visited by all...out of pure curiosity. A pivotal lesson in branding can be grasped here, and that is in reality you cannot...

                Abdaraouf Zouai
                26 October 2016
            
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How Much Is the Content of Influencers Worth?Since the rise of influencer marketing the debate on whether or not brands should pay influencers or not, remains a frequent question. 

                Chiara Di Rago
                26 October 2016
            
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All You Wanted To Know About Email LocalizationEmail localization is not only about translation. If you want to truly localize your responsive email templates, you need to go much further and tailor your content to different customer needs. This article will guide...

                Roland Pokornyik
                25 October 2016
            
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Stranger Things – Content Marketing Lessons From The Upside DownThis supernatural thriller series created enough of a stir amongst the Netflix community that a second season is now in the process. But it also created a stir in my mind as I registered a few little lessons this...

                Ben Hollom
                25 October 2016
            
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So, What Does the Future Consumer Look Like?Almost a year in I’ve been in the marketing space, and successfully transitioning from traditional PR. The best part is it’s not just any type of marketing but a new school of thought and less traditional in its...

                Thabiso Moloi
                24 October 2016
            
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Use Compelling Content to Drive White-hat Link Building Opportunities to Your WebsiteContent will be at the heart of all link building strategies in the future. Google has always said that it wants webmasters to acquire links naturally and with the rollout of Penguin 4.0, the trend is set to continue. 

                David James
                24 October 2016
            
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Reduce Your Online Churn Using Text AnalyticsIt is likely that most of you reading this already have an online customer experience program in place, with feedback collection tools quantitatively monitoring your website and apps. 

                Udesh Jadnanansing
                24 October 2016
            
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Should your Job Title Reflect What You Do?As the consumer, media and technology landscapes evolve over the next decade, marketers and agencies will continue to create new roles to address these changes.

                Phil Livingstone
                24 October 2016
            
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How A Translation Management System WorksTranslation Management System takes what was once a manual and disperse process, and automates it while significantly reducing costs and improving your customer experience.

                Oliver Bock
                21 October 2016
            
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What Marketing Content Do Different Age Groups like to Consume?Today marketers have a wide choice of different content types to create; from video to blogs, from memes to whitepapers. But which types of content are most suitable for different age groups?

                Lisa Curry
                21 October 2016
            
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Engaging Email Ideas For Multi-Unit BrandsEngaging customers beyond your core services might be just the ticket to keep your brand on track, as these three transport-related emails demonstrate.

                Kate Watkins
                21 October 2016
            
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Mobile Messaging: Key Takeaways from the Mobile Ecosystem ForumA decade ago, SMS marketing was really hot and highly productive but somewhere along the line other methods of reaching a mobile market took over and fewer companies took advantage of this highly successful strategy...

                Matthew Winters
                20 October 2016
            
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5 Reasons Why Restaurants Should Have a Mobile AppLet’s look at some of the assorted benefits that your restaurant business can have if you would invest in developing a personalized app.Provide them with easy and direct click options like delivery, dine-in and take...

                Ashish Sharma
                20 October 2016
            
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How to Send SMS Notifications Your Customers Will LoveUsing SMS to create a positive personal customer experience.

                Kieran Hackshall
                20 October 2016
            
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Deploying Social Media the Right Way for Holiday ShoppersInventory is ordered and extra staff has been scheduled, but how is your retail business bringing in orders? It might sound obvious, but social media is one of the best bets in the wide range of digital marketing. 

                Lauren Greer
                20 October 2016
            
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How to Solve the Two Biggest Challenges of Social Media MarketingMost small businesses spend more than 6 hours per week on social media marketing and more than one-third post at least once per day. Along with finding the time, the other biggest challenge professionals face is...

                Melissa Darcey
                20 October 2016
            
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The Content Journey: an Illustrated GuideUnique collaboration... 14 incredible Dribbble designers... 52 original illustrations... how to make the most of every piece of content you create... the content journey never looked more appealing... !

                Assaf Dudai
                19 October 2016
            
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Hybrid App Development in the Year 2016In case you're running an early-stage startup, you know how to take advantage of constrained assets. From getting the most blast out of each showcasing buck to moving the pace of a little improvement group, you...

                vanu vj
                19 October 2016
            
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Why Data Management Platforms Have Become A NecessityHere are the top 5 reasons why Data Management Platforms have become a ‘must have’ technology for marketers.

                Sneha Bangera
                19 October 2016
            
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Get a Complete View of Your Customer Journey in 5 Easy StepsHere's how you can get a complete view of your customer journey so that your email campaigns continue to win new customers.

                Sophia Skinbjerg
                18 October 2016
            
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Design Checklist for a Pixel Perfect WebsiteA checklist for the Elements of Design which enable any designer to create a pixel perfect website. Plus some handy tips to help you during the development phase.  

                Deepak Bisht
                18 October 2016
            
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Omnichannel Retail: Personalizing The Customer Journey Across ChannelsThe reality for retailers today is that to be successful, omnichannel strategies are no longer an option but a necessity to stay competitive. Consumers want to engage with brands on social media, in a physical store...

                Larisa Bedgood
                18 October 2016
            
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Are Workplace Behaviours More Important than Skills?Employers are looking for a new breed of degree - one that is less academic but more behavioural perhaps? Never underestimate the power of mindset. It’s not what you achieve but how you go about it. 

                Phil Livingstone
                17 October 2016
            
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10 Ways to Promote Your Events OnlinePrоmоtіng your еvеnt on thе wеb nоt juѕt ѕuрроrtѕ mindfulness fоr уоur event and уоur notoriety, however іt саn lіkеwіѕе help wіth SEO thrоugh bасklіnkіng mеthоdоlоgіеѕ. Nоt certain how tо dо thіѕ ѕuссеѕѕfullу...

                Francois Huynh
                17 October 2016
            
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Google Analytics in Only Three NumbersFinancial advisors and other professionals can decipher a lot of information from Google Analytics with three simple categories.

                Marina Grindle
                17 October 2016
            
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