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Why Email Marketing Remains to Be an Important Piece of the Marketing PuzzleWith the rise of new platforms to engage consumers, email marketing continues to flourish as a marketing channel. Email is a core channel that has evolved alongside changing customer expectations. It remains to be an...

                Jenna Tiffany
                2 November 2016
            
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The Emergence of the DIY Marketer Over 53 million people on LinkedIn have the term 'marketing' in their biography status - perhaps they are right to do so? 

                Brad Chuck
                2 November 2016
            
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11 Awesome Ideas For Your Next Retargeting Ad CampaignWhether you’re working in a SaaS company, with eCommerce, or in any other branch of sales and marketing, you can use retargeting in a lot of different and often remarkable ways. The following points will give you some...

                Emma Cullen
                2 November 2016
            
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Lean & Flexible Ads Delivered by 2017The IAB have released a new standard ad format portfolio for open consultation. The document outlines their proposals for changes to ‘standard’ ad formats, which they are looking to introduce in Q1 2017.

                Tom Cella
                2 November 2016
            
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Of Dragons, Dark Ages and DigitalIt’s time to slay the digital dragon…

On ancient maps, unknown spaces, those yet to be charted, were simply marked by the symbol of a dragon and the text: “HIC SVNT DRACONES”. It was a strong and clear warning: Be...

                Kevin Adema
                1 November 2016
            
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Keeping up with the pace of Trending Products on AmazonTo succeed in a fast-moving industry like ecommerce, retailers need to develop a special ‘superpower’ for spotting and creating new trends. Or do they?

                Andy Munarriz
                1 November 2016
            
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4 Reasons Why Real-Time Triggers Are Important This Holiday SeasonReal-time triggers are critical for delivering the right message at the right time to your customers, no matter where they are in their individual shopping journeys. But during the fast-paced holiday season, marketers...

                Sruthi Narayanan
                1 November 2016
            
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What The Facebook Algorithm Change Means For YouIn June 2016, Facebook announced changes to its algorithm which changes the way we use Facebook as a promotional tool. It seems that most social media platforms prefer brands to pay for exposure and reach, and this is...

                Julie Cave
                1 November 2016
            
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Reading Our Content Makes You 40% More AttractiveAccording to our “analyst” reading our content not only makes you 40% more attractive but also increases your marketing knowledge by 31%.

                Rowan Heasley
                1 November 2016
            
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Social Media Engagement Before and NowBefore you hold your event, you can use the social media platforms including Facebook, Twitter and LinkedIn to build your engagement between those attending including new registered people. The problem is that many...

                Faizan m. Syed
                31 October 2016
            
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5 A/B Testing Tactics that Improve Your Email Campaign PerformanceAccording to Event 360, President Obama raised an additional $60 million, using A/B Testing! Now that’s impressive! A/B testing is a vital tool used by many marketers to optimize their email marketing campaign results...

                Richard Fallah
                31 October 2016
            
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Why Halloween is the Future of Marketing An exploration of using themes present during Halloween, to create engaging brand communications, with multiple possibilities for digital content.

                Warren Hayes
                31 October 2016
            
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Collection Of The Best Email Testing Tools OnlineDon’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in...

                Roland Pokornyik
                31 October 2016
            
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3 Reasons Your Social Media Strategy Isn't WorkingWhat went wrong? Do our fans not like our content? Where did we miss the mark? If you've found yourself in this situation, you're not alone. We’ve all been there. Here are 3 reasons why your social media...

                Charlotte Chipperfield
                31 October 2016
            
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How to Get the Most out of Your Digital AgencyChoosing a digital agency should be like choosing a business partner. Do you want a partner to simply supply you with assets, or do you want a partner that takes a more strategic interest in your business and long...

                Tim Parfitt
                28 October 2016
            
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A2P: How Businesses and Customers Are Talking to Each OtherSMS was once described by Vodafone founder, Sir Chris Gent, as “the closest thing to pure profit ever invented”. But, a lot has changed since then...

                Matthew Winters
                28 October 2016
            
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The Next Goal: Improving Chat Bot and SMS User ExperienceSmartphone users are experiencing app fatigue and will migrate towards something else as soon as they find it. Well, in the coming months, chat bots and SMS will be what they’re looking for.

                Oisin Lunny
                28 October 2016
            
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The State of Social Media Marketing – Key Trends, Strategies, and Statistics to Power Your MarketingSocial media has reshaped our daily lives – how we socialize, shop, stay informed, work, research, and spend our leisure time. The number of worldwide social media users is expected to reach 2.95 billion by 2020...

                Larisa Bedgood
                28 October 2016
            
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6 Best Ways To Get Responsive Converting VisitorsWe all know that commenting is one of the professional exposure favourites, but there are a few rules to consider. For the purpose of this post, I will cover 6 of the more important aspects to consider when you decide...

                Deon Christie
                27 October 2016
            
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Can Messaging and Chatbots become a $40+ Billion Market Opportunity?Messaging platforms like FB Messenger, Slack, Kik, and Telegram have embedded themselves within the flow of people’s daily lives. Its no wonder why chatbots should represent the future of e-commerce.

                Chike Agbai
                27 October 2016
            
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Content Hacking: Are You Headed To Your True North?Talking about content hacking, research says that the 1st listing on Google receives 33% of traffic while the second position receives 18%. From there, the percentage dwindles down the line.

                Tobi Adono
                27 October 2016
            
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Why Doesn’t My Agency New Business Activity Work?Many agency folks we meet have tales of woe about how their agency new business activity is ineffective or stop start. As a a result growth is unpredictable, or any growth that occurs is organic – people call them...

                Incite New Business
                27 October 2016
            
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How To Boost Domain And Page AuthorityWith regards to a lot of increased inquiry on this topic within my audiences, I decided to write this article in response to this common need. Domain and Page Authority of your Blog are two of the attributes that will...

                Deon Christie
                26 October 2016
            
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Modern Businesses Must Invest In Content Marketing and Here is Why Read about why businesses must invest in content marketing. 

                Oscar Waterworth
                26 October 2016
            
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7 Phases of Web Design ProcessEvery business needs a good website in the digital age. So, we decided to standardize the web design process into 7 phases which will enable you to deliver projects efficiently as well as effectively.

                Deepak Bisht
                26 October 2016
            
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