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Are PR and SEO Now One and the Same?This article looks at the roles of PR  and SEO people and how the demands for rankings and link building and the methodology is merging the two together. 

                Andy Brown
                25 May 2016
            
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The Web Trends In 2016, Or The Era Of Large Images!!!While we are entering the year 2016, it’s time to talk about the new and most popular trends that are emerging and those that started in 2015, shaping the web’s look and feel. Discover them below:

                tony samia
                25 May 2016
            
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Take Your Website to the ShrinkAs a Marketing Executive with extensive experience in building brand propositions, I often need to answer questions such as “What are your brand values”, “What is your brand personality”. Just as if the brands were...

                Audelia Boker
                25 May 2016
            
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The £11 billion customer service scared away [INFOGRAPHIC]An estimated £11 billion is lost by UK businesses each year following a bad customer experience.

                Nicola Brookes
                24 May 2016
            
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Anxious How to Avoid Gmail Promotions Tab? Worry Not!Since Gmail’s introduction of three Inbox tabs, Primary, Social, and Promotions, marketers have been concerned about the conversion of their emails. As many say ending up in the Promotions tab can lead to a marketing...

                Maria Wachal
                24 May 2016
            
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Digital Finance: Swinton Insurance on Building Brand Trust Through Customer ExperienceAll kinds of brands today are subject to the complexities of increasingly diverse device usage, but some sectors face further challenges. In the world of finance, brands have to consider meeting the appropriate...

                Youtse Sung
                24 May 2016
            
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Technology Is Becoming InvisibleWhile technologies used to be discrete – a TV set was for watching television, a computer was for browsing the internet and a phone was used for communication. This is changing rapidly. We are witnessing powerful...

                Robert Trnovec
                24 May 2016
            
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The Science of Trust in Social SellingPublications within the topic of social selling primarily focus around the importance of reaching prospects, building a personal brand and sharing stories, because we trust word-of-mouth and personal connections more...

                Anita Theis
                24 May 2016
            
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6 Reasons Why Facebook Live Is Not Doing the TrickWhy Facebook Live is struggling to lift off and even needs to pay for publishers to use it. Plus an easy alternative on how to get your live content working for you. 

                Konrad Dobschuetz
                24 May 2016
            
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The Anatomy Of A High-Performing Email DesignFrоm уоur bаnnеrѕ tо уоur buttоnѕ, thе wау уоur еmаіl tеmрlаtе lооkѕ саn hаvе а hugе іmрасt оn уоur сlісk-thrоugh rаtе. Неrе’ѕ hоw tо buіld а саmраіgn tеmрlаtе thаt реrfоrmѕ.

                Jessica Schramm
                24 May 2016
            
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Everybody’s Selling SomethingLook, it’s the great unspoken truth, the elephant in the room, the tiger in the corner: Everybody’s Selling Something. The question is, how talented am I at selling it to you in a way that you don’t actually notice?

                Christie Fidura
                24 May 2016
            
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Busy and Productive. Two Different Things. What does the word busy mean to you? How truly productive are you when you say you are busy? In this blog, there are 5 tips that you can try introducing into your daily routine to help make sure that your busy time...

                Hannah Brady
                23 May 2016
            
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The Ultimate Guide To Marketing Your Startup In Year One90 percent of startups fail – many of them in the first year. This means that knowing how to market yourself effectively, and cost-effectively, is critical.

                Sujan Patel
                23 May 2016
            
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Tips, Tricks And Tools To Boost Your Instagram InfluenceHas Instagram’s new update left you wanting an upgrade? While it’s long been where the cool kids hang out, more and more brands are channelling their social media manpower into Instagram. 

                Ben Hollom
                23 May 2016
            
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Data Strategy: Making It WorkThe importance of data in today’s world of marketing is widely accepted, but its rapid rise may have led to gaps in strategy.

                Mike Owen
                23 May 2016
            
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Three Factors Changing the Journalism & Media Landscape Whether you’re a journalist yourself, in PR or otherwise involved in communications, the journalism of the future is likely to rely on a complex web of independent freelancers. But what will that world look like?

                Kate Parker
                20 May 2016
            
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Millennials Are Changing The World Of AdvertisingThe millennial generation can be a hard demographic for marketers to reach.

                Julia Deutsch
                20 May 2016
            
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Do You Want Fries With That? How Upselling Can Double Your ProfitsIt’s a familiar phrase. A simple, easy-to-say phrase that doesn’t raise any eyebrows. Yet bizarrely, it’s one of the most effective marketing tools in existence. “Do you want fries with that?”

                Anthony Glynn
                20 May 2016
            
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Does Your Business Have A DYNAMIC Social Media Strategy?Every business, regardless of their size, must have a strategy for social media marketing. To make your job easier, we have developed a DYNAMIC method to define social media strategy. This method will allow you to...

                Dipti Parmar
                20 May 2016
            
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Innovation Is About Culture Not TechnologyIn all this talk of digital disruption and innovation, existing IT organizations might feel left out. They are wondering whether the competencies they’ve been developing through years and even decades are now obsolete.

                Robert Trnovec
                20 May 2016
            
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Here is How You can Rank in Google Top 10Here are ways that I recently used to get my Blog posts into Google Top 10 more than just once.  I provide advice as to how any website or blog owner can achieve the same success.  

                Steven Rich, MBA
                19 May 2016
            
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5 Pretty Easy Ways To Optimize Your B2B YouTube VideosHere are five useful tips you can use to optimize your youtube videos.  

                Claire Trevien
                19 May 2016
            
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Why Brands / Agencies Need to Take the First StepAs a former Brand Director and now an entrepreneur, I have gained first hand experience from both sides of the ‘gap’ that still exists between brands and their agencies and the start-up world. 

                Ken Valledy
                18 May 2016
            
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The Sales Funnel in 4 Easy Steps: How to win customers, keep them, and win moreIf you’re not sure what the ‘sales funnel’ is, here’s a quick explanation. In short, it’s the process that turns potential customers into loyal customers. That’s about it really, if you want the quick version. 

                Anthony Glynn
                18 May 2016
            
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Data driven buyer personas – 5 essential tips to rememberI wanted to share a few standout points from our recent Morning Brief event that we ran in partnership with IIH Nordic.

                Martin Wallace
                18 May 2016
            
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