Articles - Page 224 - Digital Doughnut

Filters

Filter by Topic

    
The IoT And Your Mobile ExperienceThe Internet of Things (IoT) is not just a new fad or trend; it’s creating an entirely new arena of technology that’s interconnected and highly responsive. Though we probably can’t truly isolate any single facet of...

                Oisin Lunny
                22 June 2016
            
Read more

Digital Marketing - as Targeting Progresses, Has Creativity Been Left Behind?Creativity, alive and well but sadly often overlooked in digital marketing. 

                Phil Livingstone
                21 June 2016
            
Read more

10 Common Phrases in Viral HeadlinesEver wondered what is the secret sauce that makes some content go viral while other content is simply left behind to be forever lost on page 4 of Google? You’re not alone – finding out the secret ingredients that...

                Sophia Skinbjerg
                21 June 2016
            
Read more

Want More Leads & Clients? Build Trust!Every business needs a 'Trust Building Process' - do you have one?

Trust is an underused term in business, mainly because most of us believe that we already have it dialed in.

In our minds, we think...

                Otoabasi Umonting
                21 June 2016
            
Read more

The Emerging Digital Culture Is Boosting the IndividualYou can’t meet all your customers. But you need to match all their expectations. The emerging digital culture is boosting the individual, who so becomes more important than society. The new digital customer wants it...

                Jonathan Pitcher
                20 June 2016
            
Read more

The Future of Customer JourneysThe customer journey is at the heart of the digital transformation and tells the story of a customer's experience interacting with a company. While focusing on customer journey mapping as a means of improving...

                Kresten Bergsøe
                20 June 2016
            
Read more

How To Align Your Business and Marketing GoalsA common scenario we work with is trying to match a business’s goals with marketing goals. How on earth does creating content help a business attract new customers or increase sales or improve profitability? 

                Julie Cave
                20 June 2016
            
Read more

Could Better Online Ad Experiences Hold the Key to Combat Ad-blocking?It appears that everyone is out there blaming ad blocking companies for this apocalypse or creative people for creating bad ads instead of taking a hard look at themselves. The simple fact is consumers have...

                Kevin Alphonso
                20 June 2016
            
Read more

Straightforward Customers, but Complex Journeys!The ever-increasing number of new digital sales channels is leading to the emergence of new purchasing behaviours among consumers. Alert, straightforward and demanding, consumers want everything and they want it right...

                Jonathan Pitcher
                20 June 2016
            
Read more

3 Common Rookie Email Marketing MistakesAs a B2B marketer, I create a lot of marketing emails, and I receive a lot too. So I’ve pretty much seen the good, the bad and the downright ugly of email marketing. A few common mistakes seem to show up over and over...

                Nancy Murray
                17 June 2016
            
Read more

5 Steps to Achieving a Stronger Online Betting ExperienceResearch conducted by Global Reviews has identified some of the major pain points punters face whilst trying to place a bet online. Many of these problems can be mitigated by implementing the following tips.

                Suzy Coulson
                17 June 2016
            
Read more

A Marketer’s Guide to Using DataData is one of the most important assets in the marketing mix. Data-driven marketing delivers results in terms of customer loyalty, customer engagement and market growth. 

                Larisa Bedgood
                17 June 2016
            
Read more

Twitter Trends UK May 2016 – Sports Clubs and Captain America’s BoyfriendSotrender is happy to present the 8th edition of Twitter Trends UK – the first comprehensive report on the Twitter industry in the United Kingdom. We analysed reach, engagement, customer service, and content on...

                Jan Zajac
                16 June 2016
            
Read more

Infographic: Content Marketing Football Club – Who Would Make Your Team?With the Euro 2016 championship hotting up, and the Copa America entering its final stages, MAGNAFI has assembled the finest players for the Content Marketing Football Club.

Which players would make it into your...

                Eleanor Leonne Bennett Dip DigM
                15 June 2016
            
Read more

Customers or Promoters? Stop Asking and Start Acquiring, Now!For the longest time, businesses have been running around to acquire as many customers as possible. In this unending quest, the customers are left behind once they have been acquired. 

                Ritu Jhajharia
                15 June 2016
            
Read more

Millennials and the Marketer’s ObsessionMillennials is a hot topic at the moment amongst marketers.  If blog posts aren’t recommending 16 Marketing Trends for 2016 then they are focusing on this seemingly elusive customer segment and offering sage advice...

                Liz Eden
                15 June 2016
            
Read more

LinkedIn Guide to SuccessLinkedIn has become the main social network for companies and professionals around the globe, and now that it has been announced that it’s being acquired by Microsoft, it is more necessary for those looking for short...

                Elkin Niño
                15 June 2016
            
Read more

What’s So ‘BIG’ About Big Data?The scope of Big Data in the world of Analytics is changing dramatically and constantly evolving to redefine itself every day. Big Data offers enormous challenges and also the biggest business decision making...

                Eron Kar
                15 June 2016
            
Read more

Psychology of Referral: What Motivates Customers to Refer-a-friend?In the first of this three-part series on the psychology of referral, we’ll look at the concepts of social capital and social risk.   The secret behind every successful referral is instilling a greater sense of one...

                Angela Southall
                14 June 2016
            
Read more

Customer Engagement Via SMS Brings New Opportunities To Financial InstitutionsLeveraging SMS-centric capabilities and features to bring mobile-first initiatives into the next phase of personal banking and financial security, financial institutions will be able to ensure greater customer...

                Lee Bolger
                14 June 2016
            
Read more

Fanpage Trends UK May 2016 – Premier League Winners Also Winning Social MediaSotrender is happy to present the 10th edition of Fanpage Trends UK – the first report analysing brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in...

                Jan Zajac
                14 June 2016
            
Read more

Why Brand Management in the Digital Age MattersUnderstanding the value of your digital brand. 

                Brad Chuck
                13 June 2016
            
Read more

6 Reasons to Revisit Your Email Strategy During the SummerChances are the office is never full during the summer months. People will usually start to take vacation towards the end of June and this can continue haphazardly right through until August. This pattern is reflected...

                Sophia Skinbjerg
                13 June 2016
            
Read more

Is ROI A Good Way To Measure Marketing Campaign Effectiveness?If you are a business owner, the term return on investment is probably always bouncing around in the back of your mind. This is especially true every time you pull out the business credit card: will this purchase give...

                Julie Cave
                13 June 2016
            
Read more

Event Management: Universal Tips for Upcoming Event ManagersIf you are planning on organizing an event (conference, meet up, etc.), I think you will find these tips valuable – even if your conference has nothing to do with marketing, UX, tech or other sectors that we at...

                Irfan Qureshi
                13 June 2016
            
Read more

    ...
    221 222 223 224 225
    ...