Comments that a company that should never respond to So, let's have a look at some types of comments, which companies don't have to or mustn't respond. Elena Shalashnikova 7 August 2013 Read more
What can air hostesses teach us about social? I was sitting on a flight back from Turkey and I became aware of some movement on my right. Olly Honess 5 August 2013 Read more
Do you sell cars? You must respond to reviews! Is it worthwhile for automobile brands and dealers to use all the forces to track and respond to reviews? Elena Shalashnikova 2 August 2013 Read more
Brands make mistakes and lose? The most frequent mistakes in the work with negative reviews about the company on the Internet. "You may have a feeling that the Internet is only used by inadequate people because you judge by inadequate content." Elena Shalashnikova 29 July 2013 Read more
Viral Sucks. Plan for Success - Don't Leave it up to Chance. Some witty video doesn't guarantee that you'll have the next viral sensation. Plan for your success. Digital Doughnut Contributor 25 July 2013 Read more
Building Your Brand with Interactive Marketing Methods If you own a business, you know the importance of a strong marketing strategy. Even the best, most unique product cannot Digital Doughnut Contributor 19 July 2013 Read more
Is it possible to calculate ROI of a social network community? Having the most modest budgets, online advertisers are now learning to count ROI. Elena Shalashnikova 19 July 2013 Read more
Twitter - the latest cookie monster Twitter’s move to cookie-based ad targeting allows businesses to reconnect with existing customers via the micro-blogging platform. But will the real power come from combining it with programmatic trading? Digital Doughnut Contributor 12 July 2013 Read more
Video Email....The End is Nigh! Video Email for Marketing is actually booming.Company's and Websites have Video content, but what are they doing Digital Doughnut Contributor 10 July 2013 Read more
Brand fans on social networks - cost and value. Brand fans on social media official company pages have recently become a new kpi or even a goal. Elena Shalashnikova 4 July 2013 Read more
23 Tips to Overcome Your Fear of Social So how do you overcome fear if people will resist the change your want to create? Here a few of my favorite tips: Rachel Metscher 2 July 2013 Read more
What company pages on social networks should be about. Most companies believe that the page they build on social networks should be about them. Initially they are usually concerned about several key issues: Where are we going to get so much news? What are we going to do... Elena Shalashnikova 28 June 2013 Read more
Creativity in online advertising is about more than what you look at Creativity in online advertising remains a source of concern, but are we looking for it in the right place? Michael Nutley 26 June 2013 Read more
Eric Schmidt on the New Digital Age Eric Schmidt was interviewed by Bryan Appleyard at the National Geographical Society on 25th May 2013. Daniel Doherty 26 June 2013 Read more
Brand Identity Toolkit Having problems in illustrating your brand's identity through social media? This post provides a brand identity toolkit. Tejiri Ohwahwa 25 June 2013 Read more
Social networks for business: to be or not to be... How to know what to choose: to be or not to be? To be to what extent? When to be? Elena Shalashnikova 20 June 2013 Read more
How to build your audience in social networks? How to attract new subscribers? How many per month? Natalia Kurbatova - CEO of the Growth Company - is answering Elena Shalashnikova 14 June 2013 Read more
3 Quick and Simple Link Building Techniques That Really Work Most link building techniques are time-consumer, often resulting in little or no success. Read more... Digital Doughnut Contributor 14 June 2013 Read more
4 Ways to Use Video for Marketing Your Business Video is everywhere. It's the big thing in marketing right now. Digital Doughnut Contributor 14 June 2013 Read more
Reports of Facebook's demise are premature - again Talk of a dip in Facebook’s popularity has its roots in problems of measuring app usage. Digital Doughnut Contributor 13 June 2013 Read more
10 LinkedIn Tips for Introverts Are you an introvert? I wrote this article how introverts can tell their personal brand story using LinkedIn. Rachel Metscher 13 June 2013 Read more
Social Business Patterns - looking at how social adds value to any business IBM seems to be on a roll at the moment, and almost weekly I am seeing new marketing material from them to do with social business. Digital Doughnut Contributor 12 June 2013 Read more
Use All of Your Digital Tools to Find Success Online Using all of your digital tools effectively is the key to finding success online. Digital Doughnut Contributor 7 June 2013 Read more
Enhanced Campaigns: better context or just more money for Google? From 22 July Google will be making its much-hyped Enhanced Campaigns available to everyone, under the banner of ‘Marketing for a constantly connected world'. Digital Doughnut Contributor 4 June 2013 Read more
Will we start to see the rise of the social business guru? What do we need to do to believe that social business gurus (whatever they are) know what they are talking about? Digital Doughnut Contributor 3 June 2013 Read more