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The evolution of the consumer-brand relationship and how to avoid extinction

The evolution of the consumer-brand relationship and how to avoid extinction

How is the relationship between customers and their favourite brands changing - and what do you need to know about it?

Digital Doughnut Contributor
Digital Doughnut Contributor 14 July 2014
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How to Add Value to Your Customer Database with a Data Quality Audit

How to Add Value to Your Customer Database with a Data Quality Audit

The quality of the data in your customer database defines its usefulness and therefore its value - this is why you need to look at data audits

Digital Doughnut Contributor
Digital Doughnut Contributor 14 July 2014
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The art of scaling a tech business

The art of scaling a tech business

Most small companies live in hope of attracting the attention of much larger established businesses.

Guy Mucklow
Guy Mucklow 11 July 2014
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How to Become a Thought Leader Using PR & Inbound

How to Become a Thought Leader Using PR & Inbound

Develop your brand's reputation through thought leadership by adopting a PR-driven inbound marketing strategy.

Digital Doughnut Contributor
Digital Doughnut Contributor 10 July 2014
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The Art of Strategy: what I learnt

The Art of Strategy: what I learnt

Last night I attended an interesting event last entitled The Art of Strategy organised by Digital Doughnut. Graham Ruddick, Digital Doughnut's top cheese, was the compere for the night and asked questions of the...

Sean Singleton
Sean Singleton 8 July 2014
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Visual content: the future of social media?

Visual content: the future of social media?

New, visual networks like Pinterest, Instagram and Vine are exploding - is this the future of social media?

Digital Doughnut Contributor
Digital Doughnut Contributor 8 July 2014
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Not Dead, Just Different: How the Traditional PR Press Release Is Working Harder than Ever

Not Dead, Just Different: How the Traditional PR Press Release Is Working Harder than Ever

Buzzwords come and go, but the traditional PR skills behind the Press Release are the bedrock of content strategy.

Digital Doughnut Contributor
Digital Doughnut Contributor 7 July 2014
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Boost Your Marketing Campaign Success by Recycling

Boost Your Marketing Campaign Success by Recycling

You could discover a goldmine of new leads and opportunities by recycling the records in your database.

Digital Doughnut Contributor
Digital Doughnut Contributor 7 July 2014
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The explosion of social media channels has changed global brand management

The explosion of social media channels has changed global brand management

Today's advertising landscape is a myriad of traditional and digital channels all overlapping and intertwining.

Digital Doughnut Contributor
Digital Doughnut Contributor 7 July 2014
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The Death of Advertising: is Customer Experience King?

The Death of Advertising: is Customer Experience King?

As traditional advertising becomes less effective, online reviews which reflect quality customer service are imperative.

Digital Doughnut Contributor
Digital Doughnut Contributor 6 July 2014
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10 Creative Football Ads During Brazil World Cup 2014

10 Creative Football Ads During Brazil World Cup 2014

Get inspired by 10 creative football ads during World Cup 2014. Also get a free give away with beautiful flag icons.

Sofia Andre
Sofia Andre 4 July 2014
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Data Can Tell You What Makes Your Customers Tick

Data Can Tell You What Makes Your Customers Tick

Use data to find out why your customers respond to your campaigns, whether it was an email, DM or telemarketing campaign

Digital Doughnut Contributor
Digital Doughnut Contributor 30 June 2014
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Do Different Age Groups use Online Reviews Differently?

Do Different Age Groups use Online Reviews Differently?

Drill down into internet demographics with an overview of how age plays a key role in online reviews.

Digital Doughnut Contributor
Digital Doughnut Contributor 27 June 2014
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The Rising Role of Word-of-mouse and How PR Can Use It

The Rising Role of Word-of-mouse and How PR Can Use It

Social sharing: risks, but opportunities - see how online PR agencies are turning Word-of-Mouth into Word-of-Mouse.

Digital Doughnut Contributor
Digital Doughnut Contributor 26 June 2014
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The Power & Precision of Global Email Marketing

The Power & Precision of Global Email Marketing

Email has experienced a rejuvenation of late; the once maligned channel has reemerged as a powerful communication tool in an on-demand, multi-touch world.

Emma Durant
Emma Durant 26 June 2014
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How to Develop a Mature Content Marketing Plan

How to Develop a Mature Content Marketing Plan

A mature content marketing plan builds leads and drives conversions - here's how to can develop one that works for you.

Digital Doughnut Contributor
Digital Doughnut Contributor 26 June 2014
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Marketing Automation: the Facts Speak for Themselves ...

Marketing Automation: the Facts Speak for Themselves ...

Marketing automation is not just a buzzword

Sylvia Jensen
Sylvia Jensen 26 June 2014
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YouTube Around The World [Infographic]

YouTube Around The World [Infographic]

Check some interesting stats for YouTube around the world!

Jeremy Siegfried
Jeremy Siegfried 25 June 2014
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Debunking 5 Common Cloud Reporting Myths

Debunking 5 Common Cloud Reporting Myths

Confused about the cloud? Here are 5 myths about cloud computing debunked for you.

Kayla Matthews
Kayla Matthews 25 June 2014
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#Facebookdown But Certainly Not Out

#Facebookdown But Certainly Not Out

Facebook crashed last week, adding to ongoing negative speculation. Is this the beginning of the end for Facebook?

Ruth Mathias
Ruth Mathias 23 June 2014
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10 Tips for Integrating Email and Social Media Marketing

10 Tips for Integrating Email and Social Media Marketing

Email and social media are vital to your marketing strategy - so use the following tips to bind them together.

Digital Doughnut Contributor
Digital Doughnut Contributor 23 June 2014
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Creativity with Limits

Creativity with Limits

Creativity without limits is something that is banded about a lot. However is creativity really unleashed with rules?

Ben Salmon
Ben Salmon 23 June 2014
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Email Marketing, Social Media Marketing, Online Reviews - Which Gives the Best ROI?

Email Marketing, Social Media Marketing, Online Reviews - Which Gives the Best ROI?

Where should you be investing your time and money?

Digital Doughnut Contributor
Digital Doughnut Contributor 18 June 2014
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The Evolution of Marketing: Where's The Human Factor?

The Evolution of Marketing: Where's The Human Factor?

As the role of marketing continues to evolve, do we no longer see leads and prospects as humans?

Ruth Mathias
Ruth Mathias 16 June 2014
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Are Online Reviews Worth the Time and Money?

Are Online Reviews Worth the Time and Money?

Fact or fiction? Bust the top five myths about online reviews to uncover why they are worth businesses' time and money.

Digital Doughnut Contributor
Digital Doughnut Contributor 12 June 2014
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