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Mobile App Development Trends in 2018The end of 2017 was remembered by Apple’s introduction of iPhone X, which can completely change the development trend of iOS. This was not the only astonishing news. Let's discuss the forecasts for mobile app...

                Arina Golosovskaya
                14 March 2018
            
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How starting a fight on LinkedIn could boost your engagementWhy are influencers so aggressive these days?  They're not out for blood, they're out for clicks, and you should be too.  Draw traffic to your business with these tactics from users whose post engagement is...

                Julia Cook
                14 March 2018
            
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10 Reasons to Enter the BIMA AwardsEntries are now open for the BIMA Awards 2018 and yes, prepping your entry may take a little time. But, whether you win, make the shortlist or not, it’s time very, very well spent. Here’s why, in no particular order…

                Rachel Johnson
                13 March 2018
            
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The Facebook Algorithm Change - How Your Loyal Customers Can Turn It Into An OpportunityEarlier this year, Facebook announced major changes to its algorithm. Many commentators predicted mayhem for brand advertisers, and indeed the changes have already claimed their first victims. However, savvy marketers...

                Angela Southall
                13 March 2018
            
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Advantages Of Voice Search Ranking FactorsNo matter how far the technology advances, seeing our phone repeating what we say is fascinating. We are extremely amused when we say, ‘Hello Google, open contacts’ and beam, the contact list of your phone opens! 

                Addie Davison
                13 March 2018
            
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Why are Business Writing Skills Important?Effective and ineffective communication have both seen to have major impacts on any organization and its performance. Communication techniques are discussed by a lot of business strategists and analysts. So whether it...

                Mike Alexander
                13 March 2018
            
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What is IoT?IoT devices are everywhere, but they aren’t just used for Smart City related technologies. But what exactly are IoT devices? How do they work?  

                Ronald van Loon
                13 March 2018
            
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What are potential investors looking for in start-up businesses?With so many funding opportunities available to investors, the problem for many start-up businesses is simply standing out in the crowd.  It is a worrying and uncertain time given the crucial nature of initial...

                Jeff Barber
                12 March 2018
            
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Top 6 WordPress UX Basics You Need to KnowWhen creating a WordPress site, you need to get the user experience basics right in order to cater your website visitors. Here's how you can improve the WordPress UX.

                Asad Ali
                12 March 2018
            
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Email Marketing Strategy: How To Improve With User Generated ContentEver get the sneaking suspicion that you could be squeezing more out of your email marketing strategy? You’re not alone.

                Luisana Cartay
                12 March 2018
            
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Changing the game on cyber intelligenceMany enterprises rely too heavily on reactive responses to cyber threats. Rather than preparing in advance and anticipating an attack most businesses try and fight back only when it happens but what they don’t realise...

                Kristofer Mansson
                9 March 2018
            
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Instagram Analysis: Our Expectations Of Engagement Rates Are Too High!In 2017 people became obsessed with Instagram analysis and the level of engagement that you could achieve through the app. All we could hear were constant comparisons between Facebook and the young pretender...

                Luisana Cartay
                9 March 2018
            
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Augmented Reality Will Transform Data Center Management Augmented reality will combine the data rich monitoring environment of modern data centers with their complex physical configurations, increasing efficiency and reliability.

                Chris Schwarz
                9 March 2018
            
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Meet the Influencer: Elizabeth Knights Ward.Those marketers who refuse to recognise the sheer potential that social media has to engage customers are going to lose out in 2018. Platforms such as Twitter, Facebook and Instagram allow customers to connect...

                adam enguell
                8 March 2018
            
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The Digital Dozen – Andy Evans, CMO, SovrnThe Digital Dozen is a series of profile interviews with thought leaders in the technology industry. Here we speak with Andy Evans, CMO of Sovrn – reach 1bn monthly unique users – about his career path and ask the...

                Andy Evans
                8 March 2018
            
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5 Reasons Why Picking a Solution Partner is Like a MarriageHave you ever been involved in a digital marketing project that got derailed?  Has your launch date been pushed due to failed expectations?  Have you ever questioned why a platform or a solution partner was chosen?

                Kristen Curths
                8 March 2018
            
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How To Drive Traffic To Your Online Store: 3 Proven StrategiesYou’re about to learn 3 actionable strategies to drive traffic to your website. These strategies won’t make you an overnight success. But they will show you some low-hanging fruit to get immediate visitors to...

                Luisana Cartay
                8 March 2018
            
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11 Things to Consider When Working with Social Media InfluencersOver the past few years, influencer marketing has become an integral part of any (and all) social media campaigns. Brand advocates and niche promoters, influencers are individuals with successful social media accounts...

                Courtney Baird-Lew
                7 March 2018
            
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How to Make VoC Data ActionableOne of the best ways to determine what you should be doing to deliver an outstanding customer experience is to leverage the voice of the customer, or VoC. VoC is a term used to describe the process of gathering and...

                Jill Grozalsky
                7 March 2018
            
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Influencer Marketing: What You Need to KnowIn marketing, almost more than anywhere else, buzz words and phrases dominate the lexicon. For the last twelve months or so, the biggest of those buzzes has been ‘influencer marketing’- the process by which products...

                Shaz Memon
                7 March 2018
            
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Generating qualified leads remains a top challenge Today, buyers can do their own research online and can find a variety of educational resources through search engines, social media, and other online channels. Through content resources, today’s buyer can learn a...

                Vincent Manlapaz
                6 March 2018
            
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Why the insurance industry is uniquely vulnerable to cyber threatsThe insurance industry plays a unique role in modern society, providing individuals and organisations with a sense of financial security when faced with unforeseen circumstances. Unfortunately, the insurance industry...

                Chris Camacho
                6 March 2018
            
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GDPR: What Makes You Tick? With GDPR quickly approaching, how have you prepared for new data regulation? While you may have all of this covered or be well on the way, how much have you considered the customer and the opportunity to truly engage...

                Julie Cheetham
                6 March 2018
            
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How To Improve Your Google RankingsYou’ve built a website, and your copy is perfect. Now what do you do? You can’t simply sit and wait for others to find your site on their own. You’re going to need to market your new website so Google can find it. Yet...

                Tanner Hart
                6 March 2018
            
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2017 in Mobile: Stats and Tactics for Mobile Marketers	2017 has been quite a successful year for mobile commerce, as mobile sales ratios and numbers boosted more than expected.Since 2018 is just around the corner, let’s take a look at some mobile usage and mobile-commerce...

                Asena Atilla Saunders
                5 March 2018
            
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