Articles - May 2020 - 2020

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Digital Marketing Tips to Increase Customer Loyalty During a Recession

Digital Marketing Tips to Increase Customer Loyalty During a Recession

How to make your brand shine out of competitors during a recession? How can customer loyalty help survive a crisis? How to gain the target audience's trust? How to ensure your business resilience to the new normal...

Digital Doughnut Contributor
Digital Doughnut Contributor 9 June 2020
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Are Smartphones Dialling up a Digital Dystopia for our Kids?

Are Smartphones Dialling up a Digital Dystopia for our Kids?

With smart phone and digital devise usage showing accelerated growth amongst kids, are young lives being ruined by opening up the gateway to a ‘digital dystopia’ at such an early age? Or, as we enter a 'new...

Glenn Matchett
Glenn Matchett 9 June 2020
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Top 5 Streaming Trends & What It Means To Marketers

Top 5 Streaming Trends & What It Means To Marketers

Consumer streaming behaviour consumers across the globe and ways how marketers can leverage the trends and insights to recraft their marketing strategies

Arkaprava Sadhu
Arkaprava Sadhu 9 June 2020
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SEO Industry in Coronavirus (Covid19) - Infographic

SEO Industry in Coronavirus (Covid19) - Infographic

The whole COVID-19 pandemic has taken the whole world for a spin. Amongst everything that has changed, the SEO industry has seen an almost monumental shift in the search trends of people. This infographic explores the...

Ronak Meghani
Ronak Meghani 8 June 2020
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Harnessing the Power of VR for Boosting Your Digital Marketing Efforts

Harnessing the Power of VR for Boosting Your Digital Marketing Efforts

Business owners and marketers are increasingly embracing the VR technology to make their digital marketing more effective.

Jennifer Hahn Masterson
Jennifer Hahn Masterson 8 June 2020
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Strategies For Businesses To Survive An Economic Downturn

Strategies For Businesses To Survive An Economic Downturn

In this article, we cover some strategies entrepreneurs, owners, and operators can use to manage their business during an economic downturn. 

Drew Page
Drew Page 8 June 2020
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Digital Marketing Tips to Increase Customer Loyalty During a Recession

Digital Marketing Tips to Increase Customer Loyalty During a Recession

How can you make your brand shine out of competitors during a recession? How can customer loyalty help survive a crisis? How can you gain the target audience's trust? How to ensure your business resilience to the...

Digital Doughnut Contributor
Digital Doughnut Contributor 5 June 2020
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How Can SaaS Companies Increase Audience Engagement Through Social Media?

How Can SaaS Companies Increase Audience Engagement Through Social Media?

If you want your company to have sustainable growth, you need to engage your audience. For SaaS companies, the primary goals should be to entertain and educate their audiences.

Angela White
Angela White 5 June 2020
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6 Ways The Coronavirus is Changing Business

6 Ways The Coronavirus is Changing Business

The coronavirus has changed things. A lot of things. In fact, many news headlines are claiming it’s changed our lives/ business/ [fill the blank] forever. We’re not so sure about that, but it’s...

Sophia King
Sophia King 5 June 2020
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How to Not Fail at B2B Blogging with Five Simple Yet Powerful Tips

How to Not Fail at B2B Blogging with Five Simple Yet Powerful Tips

In the age of indefinite remote work and social distancing, the entire world is spending an incredible amount of time online. Search engines like Google are our answer to everything. So, a little digital presence...

Ayswarrya G
Ayswarrya G 4 June 2020
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5 Customer Retention Strategies to Grow Your Business

5 Customer Retention Strategies to Grow Your Business

It’s 5x more expensive to acquire new customers than to keep existing ones. Increasing customer retention by 5% can increase company revenue by 25-95%. Highly engaged customers spend 60% more per transaction.

Sophia King
Sophia King 4 June 2020
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Digital Transformation – The Silver Lining of Covid19

Digital Transformation – The Silver Lining of Covid19

Covid19 is disrupting the business ecosystem and the economy significantly and is likely to cost the global economy $1 trillion during 2020, says UNCTAD, the UN trade agency.

Mohamed Farook
Mohamed Farook 4 June 2020
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4 Effective Methods to Drive Web Traffic

4 Effective Methods to Drive Web Traffic

Digital marketers constantly look for ways to increase traffic to their clients’ businesses. There are many ways to do this, and as an experienced online marketer, I love sharing a few tricks of my trade. Whether you...

Saif Abbas
Saif Abbas 3 June 2020
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How to Use AI for Sales Funnel Optimisation in Your Business

How to Use AI for Sales Funnel Optimisation in Your Business

Every stage in your sales funnel is driven by data. AI can help you create measurable outcomes and improve effectiveness at each stage. This blog talks about usage of AI in sales funnel optimisation - for each of the...

Praveen Mishra
Praveen Mishra 3 June 2020
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How are Startups Innovating Against the Coronavirus Crisis?

How are Startups Innovating Against the Coronavirus Crisis?

Startups are putting various unique and innovative ideas into practice to survive and grow during this pandemic period. If you too have launched or are planning to set up your own startup in this time period, it is...

tanya singh
tanya singh 3 June 2020
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Digital Marketing Scams: 5 Tips for Keeping Your Business Safe

Digital Marketing Scams: 5 Tips for Keeping Your Business Safe

Promises are a key component of digital marketing. By engaging potential clients with an online presence, your objective is to raise your company’s profile and provide an introduction to your services, but there are...

Daniel W.
Daniel W. 2 June 2020
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10 of the Best Marketing Ideas to Grow Your Business

10 of the Best Marketing Ideas to Grow Your Business

Identifying the correct marketing approach for your business is quite difficult. You should reach out to the right audience. Nearly 46% of all searches in Google are focused on local businesses. 

shefali basu
shefali basu 2 June 2020
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Advantages of Customer Support Outsourcing

Advantages of Customer Support Outsourcing

Outsourcing customer support is a means of providing quality services to customers in a bid to lower costs and increase efficiency. Companies that are experiencing rapid growth and an expanding customer base are...

David Clark
David Clark 2 June 2020
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How to Uncover Customer Insights in Cross-Channel Marketing

How to Uncover Customer Insights in Cross-Channel Marketing

In an ideal marketing world, traditional and e-commerce retailers would always know how and when to interact with their target audience to engage them in the best possible way. If there was only one communication...

Patrizia Casoni
Patrizia Casoni 1 June 2020
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How To Get More Out of Instagram If You Are a Designer

How To Get More Out of Instagram If You Are a Designer

Instagram has over a billion users, and the numbers are always on the rise. It registers the highest number of per follower interaction.

Trudy Seeger
Trudy Seeger 1 June 2020
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Why Offline Marketing isn’t Dead

Why Offline Marketing isn’t Dead

With the world currently in a spin, you might be tempted to ditch your offline marketing and stick purely to online marketing but what if your business would actually benefit from a push in offline marketing?

Adele Thomas
Adele Thomas 1 June 2020
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5 Exciting Design Trends to Craft an Appealing Logo in 2020

5 Exciting Design Trends to Craft an Appealing Logo in 2020

Designing a logo isn’t an easy task. There are a myriad of things that need to be taken care of before starting to work on it. Even every year there would come some new trend that also you need to take into...

Andrew Simon
Andrew Simon 29 May 2020
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The Six Stages of Creating a New Website

The Six Stages of Creating a New Website

Despite the impression of simplicity that can be seen on a screen, creating a good website shares the same requirements as building a skyscraper. Both projects need good architecture to be successful.

Jebby R
Jebby R 29 May 2020
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How Paid Facebook Advertising Fits Into Digital Marketing Strategies for a Small Business

How Paid Facebook Advertising Fits Into Digital Marketing Strategies for a Small Business

Especially in recent years, Facebook has shifted away from organic marketing content, thanks at least in part to how competitive newsfeed space has gotten. That’s potentially bad news for brands and small businesses ...

Chris Madden
Chris Madden 29 May 2020
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Offline Marketing in a Quarantined World

Offline Marketing in a Quarantined World

The streets are empty, people are staying indoors and your offline marketing efforts are suddenly feeling a bit pointless, but they’re not. There are so many ways you can still market and push your brand, even in a...

Adele Thomas
Adele Thomas 28 May 2020
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