Articles - Page10- 2018

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Why British brands need to get Britain smiling again

Why British brands need to get Britain smiling again

In a world filled with uncertainty - it's up to brands to bring humour and entertainment back to advertising to really engage and invigorate the nation and beyond.

Marie Maurer
Marie Maurer 5 October 2018
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How JavaScript is contributing to enhancing user experience

How JavaScript is contributing to enhancing user experience

User Experience shouldn't be as dreaded as it is. In fact, UX in its simplest form is making the user journey simple, swift, seamless and most importantly user-centric.

Vaibhav Shah
Vaibhav Shah 5 October 2018
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Can AI Replace Sentient Content Writers? (Or, Three Reasons Why They Can’t)

Can AI Replace Sentient Content Writers? (Or, Three Reasons Why They Can’t)

Here is a scary post to have to create as a professional SEO writer. The truth is that there is already a wealth of AI content creation technology available, and this should make me worried. Alas, it does not, as here...

Sharon Dargaville
Sharon Dargaville 5 October 2018
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AI and Content Marketing: How to Become a King of Content

AI and Content Marketing: How to Become a King of Content

In the increasingly overloaded internet era, it’s harder than ever for brands to stand out from the crowd. Where once, content marketing offered an opportunity for differentiation, now even business the size of the...

Tom Salvat
Tom Salvat 5 October 2018
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How is Blockchain Technology going to Transform the Travel Industry?

How is Blockchain Technology going to Transform the Travel Industry?

Even though the conceptual baselines of Blockchain technology were first acquired in the 90's; Blockchain is recently the new hot topic; already has grown from underground communities and starting to reshape all...

Asena Atilla Saunders
Asena Atilla Saunders 4 October 2018
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Why Kubernetes is helping to make Cloud mainstream

Why Kubernetes is helping to make Cloud mainstream

The cloud has been growing into such an important part of businesses, regardless of the specific industry, and it is continuing to get bigger. Unfortunately the cloud isn’t limitless but thanks to the introduction of...

Ronald Sens
Ronald Sens 4 October 2018
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Why a Flexible Not Fixed Identity Is A Must For Today’s Brands

Why a Flexible Not Fixed Identity Is A Must For Today’s Brands

Forward-thinking businesses are now using digital brand guidelines that enable their brand identity to flex with seasonal updates and in line with trends. In turn allowing brands to tap into constantly changing...

Andy Culbert
Andy Culbert 4 October 2018
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Reading Content Online: Revealing Readers’ Habits! - Infographic

Reading Content Online: Revealing Readers’ Habits! - Infographic

To hit the target audience, content type and content placement at a web page needs serious attention. For Right presentation of the content, checkout this infographic to know the important trends & statistics that...

Asad Ali
Asad Ali 4 October 2018
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A perfect match: How agencies can secure long-term client relationships

A perfect match: How agencies can secure long-term client relationships

One thing that this hot British summer has shown us is the pull that successful partnerships have on our society. The big – and literal - winners of Love Island (the finale was watched by a record 4.1m viewers) were...

Mike Shaw
Mike Shaw 3 October 2018
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9 Proven SEO Tips to Maximize Blogging for Better Traffic

9 Proven SEO Tips to Maximize Blogging for Better Traffic

We know that optimizing every page on your website is vital for you to get ranked higher in search engines. As a result, more traffic will be driven to your website where the possibilities of engagement happen. But...

Ritu Sharma
Ritu Sharma 3 October 2018
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Photogenic Food: How Instagram has influenced the food industry

Photogenic Food: How Instagram has influenced the food industry

If you thought Trip Advisor was the place to go for restaurant recommendations, you might want to take a look at Instagram instead, as this seems to be the new place to go for restaurant tips.

Tom Bracher
Tom Bracher 3 October 2018
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The Evolution of Content Marketing: 3 Lessons for Your Marketing Strategy

The Evolution of Content Marketing: 3 Lessons for Your Marketing Strategy

Be honest, be true to yourself and don’t hide your brand!

Stuart Stubbs
Stuart Stubbs 2 October 2018
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The Digital Dozen – Giovanni Strocchi, CEO, ADmantX

The Digital Dozen – Giovanni Strocchi, CEO, ADmantX

The Digital Dozen is a series of profile interviews with thought leaders in the technology industry. Here we speak with Giovanni Strocchi, CEO, of ADmantX, the leading brand safety specialist, about his career path...

Giovanni Strocchi
Giovanni Strocchi 2 October 2018
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Ensuring a return on Investment when you upgrade to 5G

Ensuring a return on Investment when you upgrade to 5G

5G is on the horizon and many MNOs are rushing to be the first out the gate. However, considering the network tools currently available, it isn’t possible for them to keep up with the incredible influx of data that 5G...

Alastair Hartrup
Alastair Hartrup 2 October 2018
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9 Content Design Tips for New Businesses

9 Content Design Tips for New Businesses

You might’ve read a bunch of pieces on content marketing strategy and what makes for an engaging post, as well as the basic advice on maintaining a theme, staying consistent with your message and visuals, but when you...

Mary Ivanova
Mary Ivanova 1 October 2018
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Artificial Intelligence Definitions

Artificial Intelligence Definitions

Chances are, you may be interested in artificial intelligence. But there’s just so much information out there. You probably won’t know where to start. Want to learn about, say Machine Learning and Neural Networks? I...

Radzi Schmaus
Radzi Schmaus 1 October 2018
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Six tips for marketing budgeting and forecasting success

Six tips for marketing budgeting and forecasting success

In order to win in the digital era, marketers need to take control of budgeting and forecasting so they can ensure that the right levels of investment are going into the right channels at the right time.

Peter Abraham
Peter Abraham 1 October 2018
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What is the Real Value of Email Hygiene

What is the Real Value of Email Hygiene

Email is not dead, in fact it continues to grow in importance every year. Marketers are utilizing and relying on the speed, personalization, customization and targeting that email affords them more and more everyday...

Jenna Devinney
Jenna Devinney 1 October 2018
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Forward or Reverse- Data Appends

Forward or Reverse- Data Appends

If you happen to run a local retail store, or are the marketing director for a national fortune 500 retail giant, communicating with your customer is priority number one. And collecting your customer's contact...

Jenna Devinney
Jenna Devinney 1 October 2018
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The Future of Marketing Automation: Top Marketing Automation Trends to Follow

The Future of Marketing Automation: Top Marketing Automation Trends to Follow

What is the future of marketing automation? How Artificial Intelligence and Predictive Analytics will shape marketing in the nearest future and why content is still a king.

Elena Storozhkova
Elena Storozhkova 1 October 2018
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How Collaboration Technologies Can Result in High Business Performance

How Collaboration Technologies Can Result in High Business Performance

Businesses can ensure their employees work more productively through the use of CRM software.

Madelyn Wilson
Madelyn Wilson 28 September 2018
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Guiding B2B Prospects Through the Funnel With Webinars

Guiding B2B Prospects Through the Funnel With Webinars

Unlike B2C marketing, which generally involves winning over one shopper relatively quickly, B2B marketers must constantly focus on wooing multiple stakeholders over prolonged decision-making cycles.

Birbahadur Singh Kathayat
Birbahadur Singh Kathayat 28 September 2018
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Searching in all the wrong places

Searching in all the wrong places

Search engine optimization (SEO) allows you to improve the visibility of your brand’s website in the search results, making it more likely that people will click through and pay you a visit. The ins and outs of SEO...

Rick Barron
Rick Barron 27 September 2018
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Seven Tips on Boosting Your SEO Rankings to Where They Should Be: Part Two

Seven Tips on Boosting Your SEO Rankings to Where They Should Be: Part Two

Do you ever feel like your website is not at a position on Google it deserves to be? Follow these seven important tips for boosting your SEO rankings to where they should be placed.

Sharon Dargaville
Sharon Dargaville 27 September 2018
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Simple Ways to Evaluate and Improve SEO strategy

Simple Ways to Evaluate and Improve SEO strategy

The search engine optimization is one of the most important things that help to generate leads to the website. By understanding the target market and developing the seo strategy you can improve the website rank in the...

Joel House
Joel House 26 September 2018
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