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Writing a Marketing Plan - What do You Need to Consider?

Writing a Marketing Plan - What do You Need to Consider?

When you run your own business, you can often get overwhelmed with everything that you have to do. Marketing can often be one of those activities that can fall to the back of the queue but is often the most important,...

Helen Cox
Helen Cox 16 April 2019
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It Takes a Village…Part 2

It Takes a Village…Part 2

Collecting a large following on one social media platform is not an easy task to achieve…it takes time and effort. That said, the ability to diversify across multiple social platforms enables influencers to reach a...

Rick Barron
Rick Barron 15 April 2019
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Creating a Winning Media Plan

Creating a Winning Media Plan

Today’s mobile shopper journey has changed the way brands communicate with their audience forever. Endless touchpoints create even more opportunities to reach potential customers. The key is to develop a media plan...

Mark Burgess
Mark Burgess 10 April 2019
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Domain Authority 2.0: What's New?

Domain Authority 2.0: What's New?

This blog post looks at all of the changes to domain authority 2.0 and how it has affected different domains.

Emma Hull
Emma Hull 8 April 2019
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How to Maximize the ROI of Your Influencer Marketing Campaigns

How to Maximize the ROI of Your Influencer Marketing Campaigns

Let’s take a look at the ideal investment in influencer marketing, and how much ROI you should expect.

Brandon Brown
Brandon Brown 5 April 2019
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Watch and learn - how the Asian ecommerce market is shaping affiliate marketing globally

Watch and learn - how the Asian ecommerce market is shaping affiliate marketing globally

The rapid increase in consumer spending in Asia signals a ripe opportunity to explore affiliate marketing strategies, which can account for anywhere between 5% to 30% of a brand’s online revenue. As Asia speeds ahead,...

Sarah Gilbertson
Sarah Gilbertson 4 April 2019
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Why Points of Interest are the Crown Jewels of Accurate Location Data

Why Points of Interest are the Crown Jewels of Accurate Location Data

Mobile offers a unique asset in the form of location targeting and profiling. But with so many companies claiming to offer location data capability, how can marketers be sure that it is genuinely and reliably...

Charlie Smith
Charlie Smith 4 April 2019
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7 Reasons Why Content Marketing Is Important! Number 7 Is a Must Read!

7 Reasons Why Content Marketing Is Important! Number 7 Is a Must Read!

2018 was really the year of great content marketing strategies. The fact that 58% of marketers of the world were spending more money on the creation of content in the year 2018 according to a study by Content...

Sumit Gharal
Sumit Gharal 4 April 2019
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A Global View for Adtech

A Global View for Adtech

The UK is one of the beating hearts of the adtech industry, with a thriving start-up scene and a number of industry leaders based in Britain. Broadcasters are turning their inventory programmatic and AI at use in...

Mike Shaw
Mike Shaw 4 April 2019
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6 Proven Ways to Integrate SEO and Email Marketing

6 Proven Ways to Integrate SEO and Email Marketing

Sometimes, the connection between certain aspects of digital marketing isn’t always obvious - like with SEO and email marketing. However, this doesn’t mean the link doesn’t exist. Want to learn how to integrate email...

Raul Harman
Raul Harman 2 April 2019
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How To Write A Blog Post That Brings Visitors

How To Write A Blog Post That Brings Visitors

Here are the best tips for writing a good blog post.

Arsal Jawwad
Arsal Jawwad 1 April 2019
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How to Choose a Good eCommerce Marketing Company in 2019

How to Choose a Good eCommerce Marketing Company in 2019

eCommerce is a fiercely competitive market and whatever you are selling online, the chances are that you’ll need a great marketing plan to avoid losing out to your competition. For this reason, many businesses opt to...

David Bryan
David Bryan 29 March 2019
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How Does Accelerated Mobile Pages Impact SEO?

How Does Accelerated Mobile Pages Impact SEO?

Accelerated mobile pages is a competent initiative taken by Google to fascinate mobile users. It’s an open source strategy, which is backed by Google to assist brands to develop mobile-friendly pages that load fast...

Bryan Lazaris
Bryan Lazaris 20 March 2019
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3 Ways AI Will Reshape Content Marketing in 2019

3 Ways AI Will Reshape Content Marketing in 2019

Artificial intelligence is everywhere in 2019. From smart home assistants such as Amazon’s Alexa to predictive driving technologies in the latest Tesla, AI has infiltrated everything from our homes to our cars and...

Tom Salvat
Tom Salvat 15 March 2019
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The First Steps to Creating a True Cross-Channel Advertising Strategy

The First Steps to Creating a True Cross-Channel Advertising Strategy

Wesley MacLaggan SVP Marketing at Marin Software gives his views on how to create a truely cross channel advertising strategy. As we know Google, Facebook, and more recently Amazon, have become the primary...

Sebastian Holland
Sebastian Holland 14 March 2019
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How can Search Engine Marketers (SEM) Benefit From a VPN

How can Search Engine Marketers (SEM) Benefit From a VPN

This article offers a few key benefits of integrating VPN technology into SEM work. It might make all the difference between stellar marketing campaigns and crushing disappointment.

Digital Doughnut Contributor
Digital Doughnut Contributor 11 March 2019
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Why Every E-commerce Business Needs a Blog

Why Every E-commerce Business Needs a Blog

If you are running an online store and you still have not involved blogging in your marketing strategies then you are certainly at a huge loss. Ignoring blogging will certainly mean that you are overlooking many...

Anuj Rajput
Anuj Rajput 7 March 2019
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SEO Vs AdWords: Which Is Best For Your Business?

SEO Vs AdWords: Which Is Best For Your Business?

Choosing between SEO and AdWords is a little bit harder than you might have thought. You must be sure that you have taken a look at all your options so that you can make an informed choice. Someone who is trying to...

Digital Doughnut Contributor
Digital Doughnut Contributor 27 February 2019
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Use of Artificial Intelligence (AI) and Machine learning (ML) by Marketers in 2019

Use of Artificial Intelligence (AI) and Machine learning (ML) by Marketers in 2019

It's difficult to talk about marketing today without the conversation steering to artificial intelligence (AI) or machine learning. It is the most talked about new technology ahead of big data...

Fazil Nazir
Fazil Nazir 26 February 2019
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Important SEO Strategies You Can’t Afford to Ignore

Important SEO Strategies You Can’t Afford to Ignore

SEO helps get your companies website in front of the right eyes. These proven SEO Strategies make sure the hard work you put into your pages isn't wasted.

Sarahah Rose
Sarahah Rose 22 February 2019
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Five foolproof SEO strategies to supercharge your website

Five foolproof SEO strategies to supercharge your website

Content, age, and authority are the three pillars of trust that equate to Google’s elusive relevancy ranking. If you fail to provide these three, you’ll likely flounder in the sea of stringent competition and...

Lyla Phillip
Lyla Phillip 22 February 2019
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Hello Google, tell me the key voice search stats for B2B marketers

Hello Google, tell me the key voice search stats for B2B marketers

It’s a challenging time to be a marketer today. Do you agree? They have to understand and follow emerging trends in the ever-changing digital landscape. The industry experts predict ‘Voice Search’ to be one of the...

Dr.Venkatesh Raman
Dr.Venkatesh Raman 22 February 2019
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The Art of Storytelling

The Art of Storytelling

For social media marketers, in particular, podcasts can help keep your skills sharp and your brain churning, and arm you with strategies to stay one step ahead of the competition.

Rick Barron
Rick Barron 21 February 2019
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47% Leads Nurtured In CRM Will Convert. Adopt CRM Today!

47% Leads Nurtured In CRM Will Convert. Adopt CRM Today!

Due to the rise of virtual assistants, social CRM, omnichannel technologies and AI-powered automated workflows in 2018, Customer Relationship Management (CRM) witnessed a really good year. As more AI-powered...

Anisha Vijayan
Anisha Vijayan 21 February 2019
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6 Common Mistakes To Avoid In Digital Content Creation

6 Common Mistakes To Avoid In Digital Content Creation

There is no secret formula to optimizing your content for search engines. There are certainly good SEO content writing practices - but like anything else, recognizing and learning to avoid the most common errors will...

John Aaron
John Aaron 21 February 2019
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