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            Getting The Most Out of Digital Doughnut 
            
            Digital Doughnut
        
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How To Use A Social Media Wall For Your Virtual EventOver the course of the past few months, virtual events have grown exponentially. The event world and attendees have quickly adapted to the changes that the pandemic has bought in to our day to day lives. 
Ishiitv Chandrayan27 January 2021
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6 Common Mistakes To Avoid In Digital Content CreationThere is no secret formula to optimizing your content for search engines. There are certainly good SEO content writing practices - but like anything else, recognizing and learning to avoid the most common errors will help develop a successful writing approach that can be applied to any subject area. 
John Aaron21 February 2019
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Forget Metrics: This is what you should look for in influencers.Marketers love metrics...no surprise there

This can make it difficult when it comes to considering what really matters when it comes to influencer selection.

In this article, we go beyond metrics and outline what we should actually be looking for in influencers. 
Owain Williams30 May 2018
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6 Steps To Planning A Successful Inbound Marketing CampaignModern B2B consumer behaviour is evolving. As traditional interruptive marketing are increasingly ignored, Marketing Directors must have the confidence to adapt their strategies to succeed; earning visibility through helping buyers reach the solutions they need.

Alex Embling11 April 2016
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12 Apps Successful Marketers NeedUse the best apps available to boost your marketing efficiency - and keep your campaigns on track from inception to execution.
Chloe Basterfield17 August 2015
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5 Key Points to Consider in Your Email MarketingIn this digital age and with such fast paced communication, email may not be getting the attention it deserves.
Nathan Jones15 April 2016
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            Tips for selecting a Digital Voice of Customer Vendor
            
            Medallia
            
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There’s a New Breed of Creative Leader in Town, And They’re Mission Critical to Your BusinessIn an age where art and science collide more often than ever, a new breed of creative leader is on the rise. This leader is part craft and part conductor, resulting in an orchestrated concert of left-brain and right-brain characteristics, and they are critical to your successful transition to a non-siloed organization. 
Chris Pape27 September 2017
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HR and Digital TransformationAs a hiring manager at a digital agency, I am always interested in learning
about how companies and in particular, HR departments, are embracing
digital transformation.
Tim Parfitt2 June 2016
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5 Strategies to Boost Your Business GrowthOne of the first and most important steps to attract customers, keep them, and convert your relationship with them to sales is to create an effective marketing strategy for your business. Without a strategy, stagnancy, as well as redundancy, is bound to occur. Formulating a working marketing strategy is not as difficult as it may sound. All you need is the right information.
Arianna Lupi19 May 2020
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How Animated Videos Assist in Brand RecognitionYou may have heard that a picture is worth a thousand words, which is why images play an important role in online marketing. However, when it comes to visual content for brand recognition, videos take the lead. Over the past few years, videos have emerged as a powerful tool that can create instant brand awareness for your business regardless of the niche or industry. 
Richard Kearsey8 April 2020
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Digital Marketing Dilemmas to Avoid In 2019Each year the digital marketing landscape shifts significantly, with fresh trends to take into account and new opportunities to shake off the foibles of the past. 2019 should be no different in this respect, although even the most experienced marketers should still take the time to assess their performance, review their strategies and see what proactive improvements they can make.
David Bryan16 January 2019
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The Importance of Predictive Analytics in the Era of Digital MarketingPredictive analytics is not a new thing in the digital marketing space. Predictive analytics tools analyzing tons of data and converting it into insights to help businesses maximize their revenue. These algorithms are powered by artificial intelligence, machine learning, data mining, data modeling, and statistical analysis. 
Richa Pathak30 July 2020
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Part 1 – User Experience MethodsUX research—or as it’s sometimes called, design research—serves many purposes throughout the design process.
Rick Barron9 September 2019
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How to Create a Landing Page: The Ultimate GuideLearn how to make an effective landing page with our latest article. Perfect for beginners and pros alike, this article gives you practical tips to create a landing page that works for you. From picking the right design to writing catchy words, we've got you covered. Elevate your landing pages and drive results with our concise, expert insights. Don't miss out on this article for making a standout landing page that works for you.
Ravi Shukla19 February 2024
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July 18 2013Digital Leaders Trends Briefing 2Digital Leaders Trends Briefings are intended to challenge and stimulate you, giving you an expert view of the key issues shaping various sections of the digital landscape. This briefing will open with an overview of the sector, looking at the most important trends that marketers have to contend with.
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How to Ace your Digital Marketing StrategyAs 2019 gains momentum, new technologies are coming out and existing ones are getting smarter. Customers are getting savvier even as they are being bombarded with more marketing every day. And as these changes continue, the goal of your marketing strategy remains the same, to gain and keep attention. 
Lorraine Pavel10 July 2019
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July 17 2018RetailTech Summit LondonRetailTechSummit (RTS) London is a one-day conference focused on the biggest technology and data issues affecting the retail tech sector. It will provide a forum for data, e-commerce, and operational professionals, working in retail technology to discuss the biggest industry trends and issues.
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Why User Generated Content Is Marketing GoldNow that everyone can be a broadcaster, brands are asking customers to throw their hats into the ring.
Gillian Ivory20 February 2015
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