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7 Email Marketing Ideas for Fashion Communication

7 Email Marketing Ideas for Fashion Communication

The fashion world is ever-growing, and companies require a reliable way to communicate their brand image. Being in the fashion industry, you need a strategy that allows you to connect with the customer because this is...

Natalie Crawford
Natalie Crawford 6 April 2020
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Why Communication Is The Key to Victory for Ecommerce Brands Right Now

Why Communication Is The Key to Victory for Ecommerce Brands Right Now

We all know that ecommerce sales have been steadily increasing over the past decade. Recent developments around the world have served to accelerate the volume and range of goods being purchased online.

Susan Moran
Susan Moran 6 April 2020
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Coping with Coronavirus Part 4: Getting Granular with Content

Coping with Coronavirus Part 4: Getting Granular with Content

In part four of our “Coping with Coronavirus’ series, marketing experts reveal the power of taking a big content idea and then refining it to appeal to verticals and job roles.

Sean Hargrave
Sean Hargrave 6 April 2020
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Getting Retail Through COVID-19

Getting Retail Through COVID-19

According to Salesforce, 62% of baby boomers and 58% of generation Z still prefer shopping in physical stores. In tough times like these, though, going to a brick-and-mortar shop might not be an option. In...

Berenika Teter
Berenika Teter 3 April 2020
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Top 10 Ways To Improve Your SEO Rankings Quickly

Top 10 Ways To Improve Your SEO Rankings Quickly

Success in the present scenario is measured with the easy functioning of the online business page and the amount of traffic visiting the website. Making your website more visible is the only way to attract traffic and...

Mansi Rana
Mansi Rana 3 April 2020
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How Brands Can Extract Value from UGC

How Brands Can Extract Value from UGC

With almost everybody armed with a smartphone, in this day and age, everyone is a content creator, and nothing goes undocumented. Whether it be an unfolding event or a freak weather phenomenon, members of the public...

Helen Aboagye
Helen Aboagye 3 April 2020
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What is Email Appending & How Does It Work?

What is Email Appending & How Does It Work?

In recent times businesses need to be updated regarding the changing facets of consumers and their needs. But at a point in time, it becomes highly difficult as one can’t understand how to reach their target audiences...

Jaydip Parikh
Jaydip Parikh 2 April 2020
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5 Smart Technologies Defining the Future of Digital Marketing

5 Smart Technologies Defining the Future of Digital Marketing

This is the era of technology. Look closer and you will find yourself surrounded by it. Even the reason that you can read articles and garner knowledge online is technology. So, when it has touched almost every area...

Scarlett Brown
Scarlett Brown 2 April 2020
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How Small Businesses Can Retain Customers Amid Coronavirus

How Small Businesses Can Retain Customers Amid Coronavirus

For brick-and-mortar businesses that rely solely on foot traffic, the current outbreak of COVID-19 is debilitating. However, by being quick to adapt, small businesses can not just survive, but thrive.

Brad Davis
Brad Davis 2 April 2020
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How To Adapt Your SEO Strategy In Line With Coronavirus

How To Adapt Your SEO Strategy In Line With Coronavirus

Is the SEO of your business or your clients business affected by the current global pandemic? Here are a few ways you can keep your losses short and be ready for future organic success.

Umarah Hussain
Umarah Hussain 1 April 2020
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5 Essentials for Connected Experiences

5 Essentials for Connected Experiences

Merging the physical and digital worlds can awaken opportunities and new realms of innovation for businesses. However, knowing where to start with such a transformation can be uncertain. Here are five essentials that...

Americo Congo
Americo Congo 1 April 2020
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Functional Mobile Applications That Can Help Build Brand Loyalty

Functional Mobile Applications That Can Help Build Brand Loyalty

For any business and company, nothing is more valuable than a loyal customer. It is the loyal customer that takes up a business towards sustainable development and growth.

Ayush Kanodia
Ayush Kanodia 1 April 2020
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Everything You Need To Know If Your Company Goes Into Liquidation

Everything You Need To Know If Your Company Goes Into Liquidation

There are perhaps too many factors that can directly influence the success of a business. These days, competition in the market is the biggest challenge, especially for small businesses. We are surrounded by large...

Emily Wilson
Emily Wilson 31 March 2020
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How Can Businesses Make the Most of Messaging at Work?

How Can Businesses Make the Most of Messaging at Work?

Messaging is gaining popularity in the workplace, but as yet, this form of communication is unmanaged and often not legally compliant. British startup Guild, in partnership with Digital Doughnut sister company, London...

Aliya Zaidi
Aliya Zaidi 31 March 2020
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Coping With Coronavirus Part 3: Content Syndication, Email and LinkedIn

Coping With Coronavirus Part 3: Content Syndication, Email and LinkedIn

In part three of our “Coping with Coronavirus” series, we look at how senior marketers are using content syndication to boost email and social content discovery.

Sean Hargrave
Sean Hargrave 31 March 2020
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The Fall of Third-Party Data: Why First-Party Data Reigns Supreme

The Fall of Third-Party Data: Why First-Party Data Reigns Supreme

Although third-party data was once favored by marketers trying to reach target demographics, it’s now clear that first-party data is far more accurate. The use of first-party data allows businesses to attain their...

Dana Stevens
Dana Stevens 30 March 2020
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Retail Inconveniences Consumers Can’t Adapt To

Retail Inconveniences Consumers Can’t Adapt To

The “death of retail” phrase is the dark cloud of the industry: empty stores and devastated shopping malls. The media and analyst are all talking about the death of retail. Everyone except the consumer. For the...

Americo Congo
Americo Congo 30 March 2020
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Working Out the Problems of Content Marketing

Working Out the Problems of Content Marketing

Content marketing is a crucial topic for companies who want to showcase their cultures, products, ethos, and many other intangible elements. This forms deeper customer loyalties, giving companies an edge over others...

Islam Gouda
Islam Gouda 30 March 2020
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Step-by-Step Dummy’s Guide to User Experience Design

Step-by-Step Dummy’s Guide to User Experience Design

User Experience Design is a collection of activities that you do for a product or service and creating a product that is useful and useable for your users.

nabila Hussaini
nabila Hussaini 27 March 2020
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The Modern Retail Platform

The Modern Retail Platform

Multi-channel retail experiences are the new normal. Retailers that want to stay relevant have to incorporate digital experiences into their brick-and-mortar strategy to reduce friction and elicit emotion. Retailers...

Americo Congo
Americo Congo 27 March 2020
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How To Increase Productivity and Profitability in your Accounting Firm

How To Increase Productivity and Profitability in your Accounting Firm

No matter how productive your team is, every accounting firm can only have a certain number of customers. It takes a lot of time and effort to service clients properly, and there are only 24 hours in a day...

Berenika Teter
Berenika Teter 27 March 2020
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Voice Strategies for Charities to Raise Engagement

Voice Strategies for Charities to Raise Engagement

Using technology to attract and retain more supporters with conversational AI.

Roy Murphy
Roy Murphy 26 March 2020
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How to be A Good Customer

How to be A Good Customer

There are many definitions for a good customer. However, it is important to realise the definition which actually works for us as people - buying what we need and not getting too much dragged into unnecessary shopping.

Islam Gouda
Islam Gouda 26 March 2020
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Using Social Media As A Viable Platform for Providing and Improving Customer Service

Using Social Media As A Viable Platform for Providing and Improving Customer Service

Social media customer service stands true to its name. You use social media tools and platforms to provide customer support and service. In the current digital era, people use social media channels as an extension of...

Karen Anthony
Karen Anthony 26 March 2020
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10 Enterprise Mobile App Ideas That Will Grow Your Business

10 Enterprise Mobile App Ideas That Will Grow Your Business

Smartphone ownership has been growing rapidly around the world. Given that nearly 80% of the world population already owns a smartphone, it shouldn’t be surprising that mobile apps can do pretty much anything these...

Berenika Teter
Berenika Teter 25 March 2020
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