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Inbound marketing: is advertising intrusion the new extinction?While every savvy marketer agrees that inbound marketing and all that good work helping prospects and existing customers along their buying journey with helpful advice and useful information is key in current crowded...

                William Yates
                18 March 2016
            
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The Potential of Social Media for B2B in 2016Social media is not going away; it’s up to businesses to board the train or get left on the platform.

                Dennis Taylor
                18 March 2016
            
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10 Mobile Marketing Tips for your Marketing CampaignsMore and more marketing reports show the consistent and relevant increase of customers’ mobile usage over the last few years and the subsequent importance for marketers to focus on Mobile Marketing to reach their...

                Eren Kocyigit
                18 March 2016
            
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4 Reasons You Should Go For Virtual Office When business needs are flexible works hours and the budgets are less, Virtual Office creates the perfect opportunity. Thinking whether to go for Virtual Office or not, read the below points and know it is the best...

                Rahul Gupta
                18 March 2016
            
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Bring Your Own App: The 10 best apps to keep Marketing Executives one step aheadBring your own app to work to improve the organisation of your working day.

                Helen Lancaster
                18 March 2016
            
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AI's coming to dinnerThis is the story of my recent relationship with an artificial intelligence.

                Phil Dearson
                18 March 2016
            
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 How Design Shapes BehaviourWe like to think our actions are as result of free-will. Yet, how the world is designed has a direct impact on our responses. 

                Terrence Stoker
                18 March 2016
            
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What I learned from six weeks without any apps on my phoneDo we REALLY need all of those apps on our phones? What if we lived with the bare basics and used the mobile web properly? I tried it and this is what I found.

                Andy Headington
                18 March 2016
            
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Online Tracking: Your Data Is Being Packaged, Sold, Repackaged and ResoldDigital ads are becoming noticeably more targeted and this is due to the fact that consumer data has become big business. Online consumer data is disassembled, repackaged, sold and then re-sold again as inventory.

                Greta Paa-kerner
                18 March 2016
            
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4 Inspiring Product Pages You'll Want to CopyIt’s no surprise that great product pages yield great results. The more appealing and user-friendly you make your pages, the more people will feel enticed to click “Add to Cart” (or an applicable action button).

                Shelby Catalano
                18 March 2016
            
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Which Metric Should I Care More About: Traffic or Conversion?Analyzing data has become a major component of marketing strategy. Could you imagine performing marketing duties without analyzing metrics to make sure you are reaching your goals? Of course not. 

                Richard Fallah
                17 March 2016
            
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How To Build Your Own Brand At WorkYou have to carve out your personal brand at work to stay competitive and be the best you can be. Here are some thoughts about how to stand out at work for all the right reasons, and elevate the visibility and value...

                Jay Denhart-Lillard
                17 March 2016
            
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Your Marketing Email Has Only 3 Seconds to Capture a Reader’s Attention – 5 Tips on How to Make it CountIf you are an email marketer, you have only 3 seconds to capture the attention of your audience. That’s a really short window of time.

                Larisa Bedgood
                17 March 2016
            
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How Video Will Win the War Against TVVideo is largely in demand with publishers and advertisers alike. In fact, eMarketer has predicted an 84% increase in programmatic video ad spend this year. But recent trends and persisting challenges are threatening...

                Eli Mandelbaum
                17 March 2016
            
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4 Online Project Management Tools To Start WithIt is possible for an individual to carry out project management without having to use any software tools. However, the software tools make work a whole lot faster by providing extensive coverage for work-related...

                Sahul Hameed
                17 March 2016
            
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The Destructive Use of Periscope Concerns Us AllThe live streaming app Periscope helps you to run your own live online show. Anyone can get a glimpse into your life. As a user you can search for live broadcasts all over the world and see who is using the app right...

                Sofie Sandell
                17 March 2016
            
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How to engage developers to use your API.There are tens of thousands of API’s available. More to come. Most of the companies though, have troubles engaging developers to use them. So I have decided to share a few thoughts and  ideas on how you can do that...

                Bogomil Shopov
                17 March 2016
            
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7 Ways To Feed Your Sales Funnel With Smart Pop-upsCompetition for e-commerce sites is steadily increasing. As a result, online retailers need to use effective techniques to convert visitors into email subscribers and then into long term customers. While browsing the...

                Richard Fallah
                16 March 2016
            
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11 Dos & Don'ts for Your Video Content MarketingBy the end of this year, it’s expected that video will account for up to 60% of all mobile traffic, so it’s not surprising that you’ve started thinking about drafting video into your marketing strategy.

                Laura Stack
                16 March 2016
            
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Ad blocking - the elephant in the room?When you block ads the world becomes a much nicer place. The signal-to-noise ratio increases, your phones battery lasts longer, and you get warm and fuzzy feeling that somehow makes you feel safer.

                Jon Bains
                16 March 2016
            
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Selective Localisation: Knowing When and What to LocaliseLocalisation differs from translation in that localisation takes into account the idiosyncrasies of the culture within each market – adapting the product, service and message to suit local audiences.

                Yusuf Bhana
                16 March 2016
            
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Social Leadership: It's About Mindset Over MatterThere's so much talk about social leadership these days it's in danger of becoming a buzzword. Being a buzzword has its advantages of course, as it moves from the sidelines to the...

                Damian Corbet
                16 March 2016
            
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Top 30 Social Media FailsWe have all heard of the incredible, inspirational success stories, so let’s look at when social media goes bad (insert evil laugh here!).

                Stuart Marler
                16 March 2016
            
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Don’t Just Focus On Likes - Listen.A great content calendar and regular posting is one way of mastering a successful social media presence, but when it comes to excelling at it, companies have to actively listen.

                Charlotte Chipperfield
                16 March 2016
            
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How To Use Multiple Content Formats To Diversify Your TrafficWant to get in the New York Times? You probably shouldn’t send them an infographic. Approach them with unique, topical data, however, and you might have a way in. Looking to be featured on Buzzfeed? Lengthy lists are...

                Sujan Patel
                15 March 2016
            
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