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What Mobile App Design Looks like in 2017

What Mobile App Design Looks like in 2017

They say ‘move with the time or the time will leave you behind’. Being a startup it is important for you that you understand the trends, and amalgamate them in your business in order to attain the targets.

Nasrullah Patel
Nasrullah Patel 6 December 2016
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Gain User Behaviour With Usability Testing During Mobile App Development

Gain User Behaviour With Usability Testing During Mobile App Development

Usability testing is important during mobile app development process. This is because it can help you in knowing how the audience respond to your app idea.

Ashfaq Ahmad
Ashfaq Ahmad 5 December 2016
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Native or Hybrid, that is the question!

Native or Hybrid, that is the question!

As a mobile app development professional at the largest independent app developers in the UK, I’m asked on countless occasions by enterprise organisations “should we develop a native or hybrid app for our business...

Paul Swaddle
Paul Swaddle 2 December 2016
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Important Factors Considered Before Launching Mobile App in the App Store

Important Factors Considered Before Launching Mobile App in the App Store

There are millions of apps in the app store, but in order to ensure the success, some important points before launching the app should not be overlooked.

Prateek Saxena
Prateek Saxena 2 December 2016
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Bulk SMS Services for New Businesses

Bulk SMS Services for New Businesses

Effective marketing is vital to any company’s growth and prosperity. With that being said, most companies are always looking to come up with better marketing mechanisms that can generate greater number of sales and...

Nidhi Agrawal
Nidhi Agrawal 1 December 2016
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The (Digital) Holiday Spirit: Key Stats

The (Digital) Holiday Spirit: Key Stats

The holidays are here! For most of us this is the time to enjoy holiday cheer and be around family and friends, but for marketers it’s mostly the time to take advantage of the business opportunities the season has to...

Digital Doughnut Contributor
Digital Doughnut Contributor 1 December 2016
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Why Mobile App Localization Is Needed (And How To Do It)

Why Mobile App Localization Is Needed (And How To Do It)

Mobile app localization is essential if you want to conquer foreign markets. This is true for both iOS and Android operating systems. Read more why and how to do it.

Oliver Bock
Oliver Bock 1 December 2016
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How These Enterprise Mobile Apps Will Help You in Launching Your Upcoming Startup?

How These Enterprise Mobile Apps Will Help You in Launching Your Upcoming Startup?

As an entrepreneur or an up growing business leader, you must be aware about the recent scenario how the technology is advancing in every sector especially mobile app development.

Pratik Kanada
Pratik Kanada 18 November 2016
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It's a Match! Marketing and Tinder Like Each Other

It's a Match! Marketing and Tinder Like Each Other

Hey I just met you and this is crazy. Here's my Tinder, swipe right maybe? I’m sure you have heard of Tinder, right? Perhaps even tried your luck with it a few times? Well let’s pretend you have never heard of...

Abdaraouf Zouai
Abdaraouf Zouai 17 November 2016
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Five Important Considerations You Need to Make When Selecting an SMS Gateway

Five Important Considerations You Need to Make When Selecting an SMS Gateway

When you are looking to promote your business by sending bulk SMSs to your prospective customers, you need to pick a high-quality SMS platform software that will boost your company’s revenues. Here are the five things...

Nidhi Agrawal
Nidhi Agrawal 16 November 2016
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Is Affiliate Marketing Keeping up with Today’s Fickle Mobile Consumer?

Is Affiliate Marketing Keeping up with Today’s Fickle Mobile Consumer?

Consumers are notoriously fickle and, in today’s world, armed with a mobile phone and more data, they are empowered and emboldened to shop around. Brand and retailer loyalty is at an all time low as online shoppers...

Greta Paa-kerner
Greta Paa-kerner 16 November 2016
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Infographic: Consumers Favor SMS Messaging, Yet Online Retailers Are Missing the Massive Opportunity to Engage

Infographic: Consumers Favor SMS Messaging, Yet Online Retailers Are Missing the Massive Opportunity to Engage

The online retail industry’s massive missed opportunity when it comes to SMS, or text messaging, as it remains an underutilized communication channel that has the potential to deliver much more value than it is today.

Oisin Lunny
Oisin Lunny 14 November 2016
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The Experience Economy with Chinese Characteristics

The Experience Economy with Chinese Characteristics

A quick look at how services enhance the consumer experience in The West vs. China.

McDavid Stoddard
McDavid Stoddard 10 November 2016
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Optimize Your App Listing on App Store - Benchmark Your App, Rank Higher

Optimize Your App Listing on App Store - Benchmark Your App, Rank Higher

The mobile app space is growing faster than it was envisaged. With over 2 million apps available in the stores, getting found is not so simple in this domain. Hence, what you really need is the App Store Optimization ...

Arun Goyal
Arun Goyal 9 November 2016
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Web Design Elements Influencing Conversion Rate

Web Design Elements Influencing Conversion Rate

Here are a few ways you can add fuel through web designing to set your conversion rate on fire.

Asad Ali
Asad Ali 9 November 2016
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Inside Tips on How to Select Right SMS Gateway

Inside Tips on How to Select Right SMS Gateway

Over the last few decades or so, the use of mobiles has rapidly increased. Nowadays most people prefer using smartphones that offer a wide range of features for their customers. Statistics reveal that the number of...

Nidhi Agrawal
Nidhi Agrawal 7 November 2016
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5 Copy Writing Tips to Increase Your SEO

5 Copy Writing Tips to Increase Your SEO

Write great content that both readers and search engines will love.

Chad Reinertson
Chad Reinertson 7 November 2016
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Top Pros And Cons in Creating an App For Your Hotel

Top Pros And Cons in Creating an App For Your Hotel

If you’re the owner of a hotel, you must have noticed the usual customers you have. Is it true that they spend at least 30% of their holiday on their phones? Probably, because they want to remember the holiday forever...

Mehul Rajput
Mehul Rajput 4 November 2016
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When One Missed Signal Leads to A Horrible Product Recommendation

When One Missed Signal Leads to A Horrible Product Recommendation

Marketers need to be able to inform every message, campaign, and product recommendation with data about each customer's browsing patterns and personal preferences.

Sruthi Narayanan
Sruthi Narayanan 4 November 2016
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Why Email Marketing Remains to Be an Important Piece of the Marketing Puzzle

Why Email Marketing Remains to Be an Important Piece of the Marketing Puzzle

With the rise of new platforms to engage consumers, email marketing continues to flourish as a marketing channel. Email is a core channel that has evolved alongside changing customer expectations. It remains to be an...

Jenna Tiffany
Jenna Tiffany 2 November 2016
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Social Media Engagement Before and Now

Social Media Engagement Before and Now

Before you hold your event, you can use the social media platforms including Facebook, Twitter and LinkedIn to build your engagement between those attending including new registered people. The problem is that many...

Faizan m. Syed
Faizan m. Syed 31 October 2016
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A2P: How Businesses and Customers Are Talking to Each Other

A2P: How Businesses and Customers Are Talking to Each Other

SMS was once described by Vodafone founder, Sir Chris Gent, as “the closest thing to pure profit ever invented”. But, a lot has changed since then...

Matthew Winters
Matthew Winters 28 October 2016
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The Next Goal: Improving Chat Bot and SMS User Experience

The Next Goal: Improving Chat Bot and SMS User Experience

Smartphone users are experiencing app fatigue and will migrate towards something else as soon as they find it. Well, in the coming months, chat bots and SMS will be what they’re looking for.

Oisin Lunny
Oisin Lunny 28 October 2016
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Can Messaging and Chatbots become a $40+ Billion Market Opportunity?

Can Messaging and Chatbots become a $40+ Billion Market Opportunity?

Messaging platforms like FB Messenger, Slack, Kik, and Telegram have embedded themselves within the flow of people’s daily lives. Its no wonder why chatbots should represent the future of e-commerce.

Chike Agbai
Chike Agbai 27 October 2016
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Should your Job Title Reflect What You Do?

Should your Job Title Reflect What You Do?

As the consumer, media and technology landscapes evolve over the next decade, marketers and agencies will continue to create new roles to address these changes.

Phil Livingstone
Phil Livingstone 24 October 2016
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