2020 - Digital Doughnut

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How to Use Big Data Technology Effectively in Sales and MarketingWith the continuous development in data science, increasing chances for sales managers to attain new insights to increase sales. However, many businesses face learning how to convert big data into use-able data. That...

                shikha sharma
                6 February 2020
            
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Five CMS Priorities For Marketers in 2020The 2010’s have been a golden age for content marketing, with brands realising the importance of providing audiences with quality content that keeps them engaged, informed and coming back time and time again. 

                Darren Hitchock
                5 February 2020
            
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5 Reasons How Open-Source PIM is Creating a Great Future for SMBsSMBs can compete shoulder-to-shoulder with Big tech firms by investing in open-source product information management platforms to support their customer experience goals, as Shashin Shah, CEO of Pimcore describes.

                Shashin Shah
                5 February 2020
            
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How to Nurture and Grow your Email DatabaseDo you think that email has lost its charm?
Well, you're alone but you are also not correct!

                Shaunak Pramanik
                5 February 2020
            
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10 Clever Content Marketing Examples With Amazing Results Creativity is vital when marketing content to audiences, you have to come up with fresh ideas to attract a new audience and retain existing ones. It's hard to keep this up consistently as being human, one finds...

                Emilly Henderson
                4 February 2020
            
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Top Tips for Success in the Web Design Industry Want to be at the top of your game in the web design industry? In this article, I use my insight and experience to share some of my top tips for achieving success in web design.

                Kim Leary
                4 February 2020
            
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How Valuable Are Your LinkedIn Connections?UK LinkedIn users have said that only one-fifth (21%) of their connections are useful for career-building, according to new research from Guild, a messaging app built for business. As social media matures, now is the...

                Aliya Zaidi
                4 February 2020
            
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Impact of Ecommerce Trends on the Retail IndustryShopping, that was only meant to be through physical stores just some years ago, has an altogether new face with the advent of ecommerce - the world of online shopping. 

                James Wilson
                3 February 2020
            
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How to Improve B2B Lead Conversion Through Greater Marketing and Sales Alignment One of the greatest barriers to B2B commercial success is the often fragmented relationship between sales and marketing. These two functions have divergent company cultures, different timescales and sometimes pull in...

                Aliya Zaidi
                3 February 2020
            
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How to Target Right Real-Time Audiences with Programmatic AdvertisingEver wondered how big brands make such a precise impact on their end audience that result with enormous ROI? There could be many key factors behind this, but the prime role is played by the marketing team who makes...

                Hardik Oza
                3 February 2020
            
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How to Connect with Your Customer Through Social MonitoringMany companies are realising the value of connecting with customers on social media. However, the number of messages sent daily across social media platforms can make it challenging to develop real connections with...

                Milena Gallo
                3 February 2020
            
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Why Can't You Find Your Website On Google?Trying to figure out why your website isn’t appearing on Google? This short checklist will help Google find your site!

                Meng Lin
                31 January 2020
            
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Reasons for Hiring a Podcast AgencyAre you aware of the term podcast yet? If not, these are audio files available on the internet. You can either download these or stream online, it’s up to you. On the other hand, these are a great way for businesses...

                Mathew Jade
                31 January 2020
            
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Why Do Restaurants Need A Loyalty App in 2020?Loyalty programs exist to give your customers the benefits of reward points, personalised discounts and make them feel like a valued customer for your business. 

                Roshani Patel
                31 January 2020
            
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How Can Marketers Learn From Key Customer Experience Trends? Marketers across the country are using technology to improve the speed and efficiency of their services. Consumers are targeted by digital marketing. They communicate with friends on social media. They stream...

                Oliver Calvert
                31 January 2020
            
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Utilising Employees to improve SEOWhether you are a multinational corporation or a small ‘mom and pop’ business, it's important to keep track of search engine rankings. Up to 88% of customers research local business listing before making a...

                Douglas Santeramo
                31 January 2020
            
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Everything You Need to Know About Creating an Accessible WebsiteWebsite accessibility for all is no longer just a flashy benefit – it’s an absolute necessity in running any sort of online platform these days.

                Kevin Svec
                30 January 2020
            
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How Mobile Apps Are Transforming The Entertainment IndustryApps have transformed the entertainment industry by introducing an on-demand dimension. Now people can enjoy the fun on their terms, or entertain others. 

                Ilya Kislenko
                30 January 2020
            
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Discovering the Significance of SEO in Digital MarketingSearch engine optimisation or SEO involves a process of making your web page far more accessible, easier to crawl, easier to find, and even easier to categorise.

                Trudy Seeger
                30 January 2020
            
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Why is Digital Marketing Important For Small Businesses?You can reach a larger audience in a shorter time period. Technological advances have resulted in considerable attrition of the customer-base of traditional marketing agencies & departments. 

                Akash Soni
                30 January 2020
            
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6 Hot Customer Loyalty Trends Emerging in 2020As someone whose job it is to keep a watchful eye on what’s happening in customer loyalty, I’ve compiled this list of essential trends to keep in mind this year. Ignore these trends, and you risk losing your customers...

                Brad Davis
                30 January 2020
            
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 Enriching Your Product Data With AI and Automation to Boost Customer ExperienceThanks to new intelligent technologies such as AI, automation and conversational commerce, product data management is evolving at a rapid pace. According to Pimcore CEO, Dietmar Rietsch, with the intervention of these...

                Dietmar Rietsch
                29 January 2020
            
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How To Write A Press Release That Gets NoticedThere was a time, many years ago, when this blog post wouldn’t have been necessary. The phrase ‘press release’ carried a certain gravitas by itself  – it would swagger its way confidently to the top of a journalist’s...

                Holly Barry
                29 January 2020
            
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Your New Year’s Resolution: Ensure You can Recognise Your Target Audience Across All DevicesIn the last five years, the cost of acquiring new ecommerce customers has increased by over 50%. That’s why reducing the customer acquisition costs and proving the ROI of marketing efforts are two of the most commonly...

                Wulfric Light-Wilkinson
                29 January 2020
            
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Should You Insource or Outsource Content Creation?What does your marketing function look like? Recent research shows marketing teams intend to insource more of their content creation in 2020. Here are some considerations to help decide the right approach.

                Cory Schmidt
                29 January 2020
            
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