2020 - Digital Doughnut

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Sleek Web Design Trends and Strategies for 2020A website's overall design plays a huge role in the user experience and decision-making process. Web design draws from so many different aspects of culture including different artistic disciplines and innovative...

                Samuel Kaye
                28 February 2020
            
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Leverage The Power Of Conversation And Make Meaningful Connections On SocialThe way people use social media is changing. When Facebook started out, the novelty of it meant that people weren’t afraid to engage in more public displays of online communication. For many years, posting on friends’...

                Alice Fry
                28 February 2020
            
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Consumer Data Privacy and KYC: The Clash of Compliance Titans?Cybercrime has evolved, as the attacks have increased in size, frequency, and sophistication.

                Emily Andrews
                27 February 2020
            
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3 Mobile Marketing Channels Which Should Be Considered in 2020 by Small Business OwnersIt is no secret that as the years go by, mobile devices become more and more prevalent in people's lives. There are over 3.3 billion smartphone owners currently, and this number is expected to grow in the...

                Saten Aghajanyan
                27 February 2020
            
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The Importance of Understanding Human Psychology in MarketingIt can be difficult to stand out to your customers in a world saturated with brands. Learn how psychology can influence brand loyalty and purchasing decisions and help your brand stand out from the rest. 

                Rebecca Purrington
                27 February 2020
            
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Why A Customer Experience Strategy (CX) Is Essential To Your Bottom LineDeveloping a customer experience (CX) strategy for your business has never been more important. Every business can benefit. Whether you oversee a large contact centre or teams in various locations, creating a CX...

                Sarah Sennett MSc
                26 February 2020
            
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Top 5 Security Issues in Mobile DevelopmentThousands of apps hit the market every day but an equal number of them die out as well. While app developers are busy pumping new applications into the market, hackers are busy implanting malware or phishing out...

                Shibi Meledath
                26 February 2020
            
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A Thorough Guide to Conducting a Content AuditAudits can be scary. After all, nobody likes to see discrepancies and flaws in their strategies. However, website audits like an on-page SEO audit, backlink audits, and content audits are sure-fire ways to determine...

                James Brad
                26 February 2020
            
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Contact Centres in Numbers: Trends & Statistics That Shape The FutureThe ever-changing landscape of customers expectations drives a continuous struggle of businesses. Essentially, contact centers should be both customer-centric and employee-friendly to satisfy clients and enable agents...

                Berenika Teter
                25 February 2020
            
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B2B Digital Experience: Three Priorities for 2020Traditionally, the B2B buyer journey has been slow and linear, with digital tactics such as email marketing, web and social leading the charge. Now, the landscape is changing. So just how are B2B marketers tackling...

                Joey Moore
                25 February 2020
            
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How Natural Language Processing Is Changing Online MarketingNatural Language Processing is expected to have a big impact on the world of online marketing. Some of these changes can already be seen now if you know where to look.

                Edward Huskin
                25 February 2020
            
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Do You Need Instagram Influencer Marketing in 2020?Instagram influencer marketing is here to stay. Period. As per a 2018 study by Mobile Marketer, 93% of influencer campaigns use Instagram. On the other hand, the use of Facebook and Twitter in this regard has declined...

                Gaurav Sharma
                24 February 2020
            
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Consumers Reveal Their Most (And Least) Trusted Marketing Channels"What makes you likely to recommend a brand?" We recently asked UK consumers that very question (and nine others). Then we took their answers - some expected, others more surprising - analysed them, and...

                Sophia King
                24 February 2020
            
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SEO Packages – Boost Your Business OnlineYou are going to want to ensure that if you are looking for expert help that you find the right SEO packages for your needs. This is one of the best ways to boost your business quickly and easily without spending a...

                Mansi Rana
                24 February 2020
            
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The Benefits and Drawbacks of Implementing a Cashless SocietyIn the past few years, the topic of a cashless society has sparked debates among citizens and policy-makers. Some people support it, some are against it. In this article, we’ll take a look at what actually is a...

                Andre Oentoro
                21 February 2020
            
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Why You Should Consider ECM In The CloudEnterprise content management (ECM) systems have evolved over the years to keep up with demand from clients. Globe News Wire mentions that the ECM market may hit $43 billion by 2026, thanks to the incorporation of AI...

                Benjamin Arie
                21 February 2020
            
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Digital Marketing Tips to Boost your Shopify StoreThere are around nearly half a million stores on Shopify. That means there is a ton of competition out there. How do you make your store stand out from the crowd and generate more traffic?

                Gabe Nelson
                21 February 2020
            
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 Top 10 Digital Marketing Strategies for Online Food Ordering BusinessMost clients that use the internet are tech-savvy and you ought to deliver services that meet their unique needs and leverage the best potential of your business. Here are top 10 digital marketing strategies to employ. 

                Noman Shaikh
                20 February 2020
            
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Are Millennials Ignoring The Environmental Impact of Online Shopping? A new survey from retail experts Gekko has revealed that - despite touting the eco credentials  - the younger generation are in fact more likely to be lured into environmentally wasteful spending and shopping online...

                Max De Lucia
                20 February 2020
            
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SEO vs. CRO: Increase Traffic Without Damaging Your RankingsThere are two aspects of digital marketing that are vital to the success of a business: SEO to get customers to your website, and CRO to get those customers to convert. Part of the challenge is that the needs and...

                David Wells
                20 February 2020
            
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4 Risks of Using WhatsApp for WorkYou're not supposed to use WhatsApp for work; did you know? While technically WhatsApp isn't supposed to be utilised in the office, according to new research from messaging platform, Guild, almost half of UK...

                Aliya Zaidi
                19 February 2020
            
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Coupon Campaigns: How to Create the Perfect Coupon For Your Marketing StrategyCoupons tend to have the stereotype of being an outdated way of marketing. But in reality, they are a beneficial and continuous trend that many businesses use. Product promotion, expanding brand awareness, and overall...

                Rola Elkhatib
                19 February 2020
            
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How To Use Social Media Listening For Market Research and Social SellingSocial media is the largest database of consumer insights. Social media listening is, therefore, the most sure-fire way of doing solid market research. By tracking all mentions of your brand and competitor brands on...

                Julia Miashkova
                19 February 2020
            
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Lessons From Super Bowl 2020 Ads: Digital Share of Voice Drives Brand StrategiesWith linear tv viewership declining and streaming on the rise, marketers are turning to a different metric for success than ratings and gameday eyeballs when planning their Super Bowl ad campaigns. Join us as we...

                Jonas Dominique
                19 February 2020
            
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How To Use Marketing Automation Tools To Increase App EngagementDo you strive to provide a more personalised experience to your customers? Do you want to launch a new mobile application or improve an existing one to achieve greater user engagement? Or maybe you’d like to be closer...

                Berenika Teter
                18 February 2020
            
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