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Creating a Digital Culture: Getting Stakeholder Buy-In for Digital Transformation
Trillium
A guide to securing stakeholder buy-in for digital transformation from Trillium, charity and membership digital transformation experts.
Digital transformation is more about people than it is technology. In order to achieve your objectives, you need everyone from your members and donors to your board of trustees to be with you on your journey. Securing this buy-in can seem an impossible task – but it isn’t.
This guide serves to support you in successfully engaging everyone from the board to your support team, explaining:
- Which stakeholders to consider when communicating your transformation programme.
- How to engage each stakeholder group and the types of information you should share with them.
- Why creating a culture of transformation is just as critical as getting the tech right.