to download the report
The Inside Track: Digital Experience Platforms
Today content is consumed on myriad devices and in so many ways. The pressure is on organizations to take a customer-centric approach or they'll risk failure. To surprise and delight their customers they have to make content relevant and personal all along the customer journey using personalization, omnichannel communications, and e-commerce.
As a result, this has pushed CMS solution vendors to their limits. Some solution providers have merged with others or brought complementary technologies to add to their solution portfolio. And so DXP has come about, an umbrella term for a range of products that are complementary to each other and integrate seamlessly to provide the technologies with which an organization can grow and succeed with their digital operations.
This eBook covers four considerations you should take into account before you select your DXP provider to be sure of digital success and keep your competitive edge:
- Content: create a customer-centric approach
- Personalization: be relevant
- E-commerce: enable digital transactions
- Interoperability: ensure connectivity
Download this must-read guide to find out the four considerations necessary for creating an exceptional customer experience.
This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.
Login to DownloadRegister to Download
Login to download your free report
Simply complete the form to download the free report