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SEO Friendly Domain Migration

SEO Friendly Domain Migration

Organisations or individuals may need to migrate their old website (old domain) to a new website (new domain). The process of migration can result in loss of organic traffic to the website. As organic traffic is a...

Vinod Mohite
Vinod Mohite 15 March 2017
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Top 10 Considerations for Choosing Social Media Management Tools

Top 10 Considerations for Choosing Social Media Management Tools

In order to choose the right social media marketing tools for your business, you should first determine your goals. Not all software has the same features or metrics, and knowing what you want to achieve will help you...

Richard Fallah
Richard Fallah 15 March 2017
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Top 10 Considerations for Choosing Marketing Automation Software

Top 10 Considerations for Choosing Marketing Automation Software

New marketing technology is created almost daily. In this growing web of services and tools, how does a business choose the right ones? We've put together this list of the 10 most important things to consider when...

Richard Fallah
Richard Fallah 15 March 2017
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How to Win with Predictive Analytics in Retail?

How to Win with Predictive Analytics in Retail?

A supermarket sends the customer an e-mail indicating the brown sugar is about to finish and ask if they need some more. The customer thinks: How do they know? Well at least, we know they are not reading minds yet; it...

Asena Atilla Saunders
Asena Atilla Saunders 15 March 2017
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“Shared Economy” – A Fad or the Future?

“Shared Economy” – A Fad or the Future?

The accelerated impact of Digital Transformation has rewritten the existing rules of business models. The established process and traditional models are rendered redundant in the wake of technology upsurge. Sharing...

Sumit Kamra
Sumit Kamra 15 March 2017
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Digital's One Missing Ingredient?

Digital's One Missing Ingredient?

Harvard’s 75-year long study gives marketers something to seriously stop and think about and, it might just be the answer to digital marketing’s problems…

Kevin Adema
Kevin Adema 14 March 2017
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The Anatomy of an Effective B2B Mobile App

The Anatomy of an Effective B2B Mobile App

Discover the key features and functionalities of a mobile app dedicated to B2B customers.

Evan Rose
Evan Rose 14 March 2017
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The Rise of Bot Marketing

The Rise of Bot Marketing

Bots can make digital marketing easier for marketers and develop a seamless user experience for customers. Already we are seeing how bot technology are interacting with customers and how this is providing a positive...

Victoria Ward
Victoria Ward 14 March 2017
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Why Consumer Marketing Trumps Influencer Marketing

Why Consumer Marketing Trumps Influencer Marketing

Consumer marketing is a fantastic way to get real customers to promote your brand without spending a small fortune doing so. Customers who actually love your brand and products are your strongest advocates because...

Letitiah Obiri
Letitiah Obiri 14 March 2017
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The Benefits from Deep Learning AI for the Mobile Apps

The Benefits from Deep Learning AI for the Mobile Apps

Machine learning is one of the fastest growing technology of recent times and Deep Learning is what gives it the competitive edge. We find many applications of machine learning in our daily lives, examples of which...

Eliza Scott
Eliza Scott 13 March 2017
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Does your business have the recipe for international growth?

Does your business have the recipe for international growth?

There’s a big world out there, full of people who could become customers. But is your business ready to serve them? Developing a scalable business model will enhance your operational capabilities, increase the...

Steve Powell
Steve Powell 13 March 2017
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4 Mistakes to Avoid on Your Next Digital Project

4 Mistakes to Avoid on Your Next Digital Project

Here are a few genuine mistakes we have seen companies make when embarking on their digital journeys. Our hope is that you don’t make them too!

Alaina Roberts DipM MCIM CM
Alaina Roberts DipM MCIM CM 13 March 2017
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The Urban Mobility Revolution is About to Start

The Urban Mobility Revolution is About to Start

On account of self-driving cars there can be a 60% reduction in the number of cars on city roads, 80% reduction in tailpipe emissions and a lower number of road accidents. That’s why technology giants like Uber, Tesla...

Alesia Nik
Alesia Nik 13 March 2017
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How Drones Will Revolutionize Marketing Practices

How Drones Will Revolutionize Marketing Practices

Thanks to new development in technology, drones are starting to show promise. Actually, if you think about it, we’re seeing drones literally everywhere, and we’re only at the beginning of this phenomenon. The cute...

Jack Brown
Jack Brown 13 March 2017
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5 reasons to invest in User Experience for your website, app or online portal

5 reasons to invest in User Experience for your website, app or online portal

Surely investing in UX is a no-brainer for anyone who wants the best conversions from their site.

Alaina Roberts DipM MCIM CM
Alaina Roberts DipM MCIM CM 10 March 2017
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Snapchat Geofilters: The Coming Storm

Snapchat Geofilters: The Coming Storm

Snapchat Geofilters are about to become a whole lot more sophisticated and the opportunities to engage with countless audiences at the right time and place are endless. Here's why you should be getting excited...

Ben Fountain
Ben Fountain 10 March 2017
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MWC 2017: Has nostalgia outsmarted the smartphone?

MWC 2017: Has nostalgia outsmarted the smartphone?

Last week saw the coming and going of Mobile World Congress in Barcelona. Whilst lots of talk around 5G, IoT and more peeked interest, it seemed that all anyone wanted to talk about was the comeback of an old...

Matthew Winters
Matthew Winters 10 March 2017
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The IoT-Connected Car of Today—Case Studies

The IoT-Connected Car of Today—Case Studies

Imagine a world where your car not only drives itself, but also says intelligent things. This would look like an impossibility about five years ago, but today the IoT is already breaking fresh ground for tech...

Ronald van Loon
Ronald van Loon 10 March 2017
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Top Social Media Monitoring Tools You Should Try Out

Top Social Media Monitoring Tools You Should Try Out

Social Media holds tremendous power and there are many tools out there which are designed to help you unlock its full potential. In this article, we will discuss some of the best social media monitoring tools...

Sam Cyrus
Sam Cyrus 9 March 2017
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Kick-Off Your Marketing Campaigns For Spring

Kick-Off Your Marketing Campaigns For Spring

Spring is upon us. Are you prepared with a strategic marketing campaign that will make the most out of the season? Here are five digital and experiential tips along with inspiring examples of seasonal marketing...

Scott DAVIES
Scott DAVIES 9 March 2017
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Beacons and Proximity Marketing: All You Need to Know

Beacons and Proximity Marketing: All You Need to Know

Among the strategies mobile marketers can use to target users is proximity marketing based on the use of Beacon devices. This is now becoming more and more popular. Beacons are proving crucial to help retailers drive...

Asena Atilla Saunders
Asena Atilla Saunders 9 March 2017
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The Importance Of An Effective Marketing Strategy

The Importance Of An Effective Marketing Strategy

Many marketing initiatives still fall short due to the absence of a well-crafted marketing strategy. A well thought out strategy is still relevant in these days of business @the speed of thought. So, what are the key...

Neel Majumdar
Neel Majumdar 9 March 2017
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How Airlines Are Using Big Data

How Airlines Are Using Big Data

Big Data technology is reshaping all industries. Leveraging Big Data insight brings companies a great competitive advantage. As one of the biggest industries having access to numerous kinds of data from multiple...

Asena Atilla Saunders
Asena Atilla Saunders 9 March 2017
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9 Essential Elements of a High-Converting Thank You Page

9 Essential Elements of a High-Converting Thank You Page

There’s a page on your site that’s a goldmine waiting to be tapped. It’s not your About page; nor is it your checkout page…it’s your thank you page. Get this page right and it becomes an invisible selling machine for...

Kristian Jønsson
Kristian Jønsson 9 March 2017
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App Indexing: Some Insights

App Indexing: Some Insights

Having your app in the Google index means your product’s visibility highly increases. This makes it possible for a wider group of potential customers, within your target audience, to discover your app, learn what is...

Asena Atilla Saunders
Asena Atilla Saunders 8 March 2017
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