July - Digital Doughnut

Filters

Filter by Topic

    
The ‘Oops’ Email: How to Survive an Email Marketing MistakeMarketers are only human, and sometimes mistakes do slip through the net. Here's what to do after making an email marketing mistake, and some examples of companies who've been in the same boat.

                Mollie Powles
                22 July 2019
            
Read more

How to Use Browse Abandonment Automation to Convert Your VisitorsBrowse Abandonment is the action when users view a specific item or category of products on a particular website page and leave without adding items to their shopping carts. This can be for several reasons including...

                Georges Fallah
                19 July 2019
            
Read more

14 Benefits of Good User Interface Design The most effective User Interface (UI) Design is born from being a part of the wider User Experience (UX) process. While best practice solutions exist, they should never be blindly applied without careful...

                Alaina Roberts DipM MCIM CM
                19 July 2019
            
Read more

5 Stupid Mistakes Most People Make When Starting an Ecommerce StoreOnline shops seem to be springing up like mushrooms. But just as quickly as they appear, they die out just as fast. And it's a pity that so many people start their e-commerce shops with so much enthusiasm, but...

                Frank Hamilton
                18 July 2019
            
Read more

Running an AdWords Campaign: 5 Tips for SuccessNew to online advertising and digital marketing? No worries! Our simple guide to Google AdWords will provide you with the tips you need to find success and grow your business. In this article, you will learn about the...

                Jeremy Vale
                18 July 2019
            
Read more

Fads, Fidget Spinners and Digital MarketingThis story places the reader in the shoes of an online shop owner who comes across a warehouse full of fidget spinners just before the craze takes off in 2017, asking the reader what they should do in this situation.

                Joshua Schofield
                18 July 2019
            
Read more

The State of Customer Experience (CX): What’s happening now?	This article takes a look at: why CX has become a heavy focus for many organisations, why there is so much movement (both expansion and consolidation) taking place among CX software solutions, and where CX might be...

                Udesh Jadnanansing
                17 July 2019
            
Read more

The Digital Dozen - Q&A with Sergii Denysenko The Digital Dozen is a series of profile interviews with thought leaders in the technology industry. This week we spoke with Sergii Denysenko, Chief Executive Officer, of MGID. We discussed what he thinks will be big...

                Sergii Denysenko
                17 July 2019
            
Read more

How to Improve the Effectiveness of Advertising Campaigns Using ‘Comprehensive Analysis’This article talks about the ways to analyse the effectiveness of display ad campaigns. I will  demonstrate the importance of accounting for view-through and cross-device data, whilst highlighting the insights that...

                Pavel Tuchinsky
                17 July 2019
            
Read more

How to Question the Quality of Location Data Brand managers may be shocked to learn that they could save up to 80% on their location-based targeting spend by removing inaccurate and poor-quality data. ...

                Mark Slade
                16 July 2019
            
Read more

How to Compose Call-to-action That Will Attract ReadersEvery marketing email has a particular purpose and in most cases, it is getting a conversion from the receiver of the message. The best and most efficient way to reach this goal is to add call-to-action line in your...

                Roman Onischuk
                16 July 2019
            
Read more

Three Key Steps to Creating a Data-centric CultureData has become a company’s most valuable asset, providing a strong foundation for customer experience initiatives. So what can you do to build a data-centric culture and trigger insight-driven actions that enhance...

                Monica Savut
                15 July 2019
            
Read more

What You Need to Know About SEO Image Optimisation As a Blog OwnerWhatever your reasons are to have a blog – making money or spreading your ideas – you want it to be easily findable. For this, things like keyword research, writing SEO articles, internal linking, building backlinks...

                Anty Y.
                15 July 2019
            
Read more

Tips to Implement AI in Your SEO Based StrategyIt is an evident fact that technological innovations present new and detailed challenges in any industry and promotes usability and user experience to lift your online presence to the next level. Nowadays, Artificial...

                Jonathan Carter
                15 July 2019
            
Read more

9 Ways You Can Make Your Social Media Shine at Your next EventEvent marketing is such a popular practice, bringing together new revenue streams, marketing methods, and even project management styles. Here's a look at nine ways that you can make your social media shine at...

                Kimberly Clark
                15 July 2019
            
Read more

Making Use of Social Media for Driving Traffic: Tips to FollowIrrespective of the kind of business that you are running, it is mandatory for you to be on social media right now. Ensure that you are following all the tips that have been listed, so that you can drive website...

                Digital Doughnut Contributor
                12 July 2019
            
Read more

Podcast - Burning Man  - From Cannes Lions 2019This csuite podcast was recorded in front of an audience at the ICCO House of PR at Cannes Lions. Russell Goldsmith‘s guests were Sir Martin Sorrell & Marian Goodell, CEO of Burning Man Project.

                Russell Goldsmith
                12 July 2019
            
Read more

How to Improve Customer Support, Get Positive Word of Mouth and Increase SalesCustomer support is not just about being gracious to your customers. It impacts how customers and prospects view your company as well as your bottom line.   

                David Clark
                11 July 2019
            
Read more

How Does AI Technology Affect the Marketing industry in 2019?Artificial intelligence is getting widely adapted by various industries and online marketing is not an exception. But what are the main benefits of AI in marketing and how it can improve your campaign performance? In...

                Manuel Dietrich
                11 July 2019
            
Read more

Biggest Local SEO Trends in 2019If you have a brick-and-mortar business, your local SEO strategy is vital to the health of your company.

                Boris Dzhingarov
                11 July 2019
            
Read more

How to Craft a Killer Welcome Email SeriesOn average, 74% of people who subscribe to a new email list expect a welcome email. They gave you permission to enter their inbox, why not show them a little love and appreciation with a warm digital welcome?

A...

                Kirsten Queen
                10 July 2019
            
Read more

5 Things You Need to Know About B2B Online Lead Generation in 2019The State of B2B Lead Generation 2019 report, published by London Research and ON24, focuses on the characteristics of lead generation leaders, outlining what it takes to deliver a successful strategy. In this post...

                Aliya Zaidi
                8 July 2019
            
Read more

What Does It Take To Sell To The New B2B Buyer?With every passing day, there are new challenges making the B2B industry even more difficult. This article will take you through a few top tips to help you meet your sales goal!

                Anosha Imran
                8 July 2019
            
Read more

    1 2 3