Search

You searched for:
{total} found

Social CRM: Top Three Business Benefits

These days, it seems like an increasing number of people are using social media for one reason or another. Is your business taking the best advantage of social media to promote company products and services? No? Then, it’s time to take the best advantage of social media with the help of social customer relationship management tool.

Emma James1 June 2018
Read more

Rage Against The Machine's Algorithm

It is an uneasy time in the digital advertising world. Something is very wrong when you can’t trust the inventory on which you allow your brand to appear on. The walled gardens of today’s internet giants are not infallible, they make mistakes. They have for a long time.

Phil Livingstone27 March 2017
Read more

Chinese Social Media For The SME

Social media for businesses, whether in China or the West, is a lot like marriage: darned if you do, darned if you don't.

Ernie Diaz16 December 2015
Read more
December 1 2016

Seminar: Email Marketing and Digital Copywriting - Birmingham

Over 90% of previous attendees have stated that they will change their content marketing strategy as a result of attending and many have gone on to work with us further.

Read more
December 13 2016

Seminar: Email Marketing and Digital Copywriting - London

Over 90% of previous attendees have stated that they will change their content marketing strategy as a result of attending and many have gone on to work with us further.

Read more

Common Content Strategy Mistakes You Might Be Making

Marketing efforts rarely make sense without a solid strategy. Here’s an obvious observation: Content marketing is no different. Yet, there are a few common mistakes content marketers make when trying to establish what content they should actually produce. Curious? Let’s take a look and figure out how to create a better content strategy than this.

Berenika Teter10 June 2020
Read more

Best Marketing Tools to Increase Conversion Rate

The conversion rate usually defines the people who got converted and purchased your product out of the total number of people who visited your site. If we look at the other side of the coin, it proves your capability to persuade visitors to take action. It defines the success and failure of your marketing efforts.

tanmayi arora21 August 2020
Read more

Five Key Social Media Trends For 2019

Claire Lancaster, Head of Social Media at data driven creative agency IF Agency, starts the year with her prediction of the key trends that will define the next 12 months in social media, content and influencer marketing.

Claire Lancaster29 January 2019
Read more

Fads, Fidget Spinners and Digital Marketing

This story places the reader in the shoes of an online shop owner who comes across a warehouse full of fidget spinners just before the craze takes off in 2017, asking the reader what they should do in this situation.

Joshua Schofield18 July 2019
Read more

A Beginner’s Guide To Growing Your Email List

Growing an audience on a platform like Facebook or Twitter is a lot like renting a space. You wouldn’t spend a lot of time and effort building something that wasn’t really yours. Your email list, however, is yours alone to take with you.

Olivia Dello Buono17 February 2017
Read more

Chasing Data Trails: How Data Shapes Purple Square’s 5 Core Principles of CX

Navigating the intricate world of data, Purple Square helps businesses harness the potential of their information. Reflecting on simpler data times, this article emphasises that having an abundance of data isn’t automatically beneficial. The pitfalls of poor data management are vast, from inconsistent communications to missed marketing opportunities. Yet, with the right approach, data becomes invaluable.

Andrew Addison6 December 2023
Read more

Highly Effective Google Ads Strategies for Aspiring Ecommerce Companies

Nowadays, many firms conduct their operations online, particularly ecommerce companies that primarily sell their products online and don't have a brick-and-mortar store. These companies typically rely on online marketing and shipping to reach their customers.

melissa harmon7 February 2023
Read more

Why Does Digital Marketing’s Nemesis Remain Undefeated?

We all know that the digital advertising industry has a number of deadly sins (Viewability, Ad Fraud, Ad Blocking, Brand Safety and Privacy). If, like me, you read the industry press and various news feeds weekly, you’ll notice much has been done over the past few years to tackle these problems.

Phil Livingstone24 June 2016
Read more

Ultimate Local SEO Guide 2014

Local SEO has become an increasingly important digital marketing strategy. Get all your need to know in our ultimate local SEO guide.

Digital Doughnut Contributor12 November 2014
Read more
November 1 2017

ad:tech - New York

Ad-blockers. Netflix bingers. Micro-influencers and more. Technology has completely transformed the marketing landscape, empowering consumers and forcing brands to re-think how to deliver real value. Welcome to the Post-Advertising Era, where creativity, technology and innovation collide.

Read more

Everything You Need to Know About Setting Digital Marketing KPIs

Digital marketers know that KPI setting is important as it helps them and their wider business understand the effectiveness and impact of their marketing activities. But the value and relevancy of some metrics will differ amongst teams. Additionally, some KPIs should be allowed to evolve as companies seek to define what future success could look like.

Emily Pick9 May 2022
Read more
February 9 2017

Webinar: How to use LinkedIn to transform your B2B Marketing Impact

In this free education based 45 minute webinar, David Reilly will explore and explain three key LinkedIn strategies for transforming your B2B marketing.

Read more

Craft the Winning Experience: A Deep Dive into Customer Experience (CX)

Understanding Customer Experience (CX) is crucial for business success. This blog explores CX, trending questions, and the Future of CX. Learn how to craft exceptional experiences that keep customers coming back for more.

Sukhdev Singh5 June 2024
Read more

How To Find Inspiration

Every product shifts someone's emotion. It is easy to forget that. If you can think about that and connect with that feeling, you will have purpose

Digital Doughnut Contributor7 November 2014
Read more

Using Instagram For Business: Best Practices For Ecommerce

Let’s make something clear: This is not another generic advice post for marketing your products on Instagram. No, this is something much more powerful. This is a guide to using Instagram for business by maximizing the platform Instagram created specifically for that purpose:

Luisana Cartay12 January 2018
Read more