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Cart Recovery Incentives: Revenue Silver Bullet or Waste of Money?

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16 October, 2019

Cart Recovery Incentives: Revenue Silver Bullet or Waste of Money?

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Ever wondered whether including an incentive will make your cart abandonment emails convert better?

Discounts are a straightforward way to increase sales, but involve taking money directly out of your business. So a blanket approach isn't always the best route.

Find out how and when incentives can help you win customers over, and when to avoid splashing out for little return.

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