Reports

Who Are Your Best Customers? Rethinking Customer Loyalty in a Digital-First World

Please login or register to download the report

27 October, 2020

Who Are Your Best Customers? Rethinking Customer Loyalty in a Digital-First World

Acquia

While most businesses have had to pivot hard to digital due to the global pandemic, consumers are starting to show a willingness, and even a desire, to return to their normal lives. What this means is businesses need to rethink customer engagement and how to drive retention and loyalty.

Delivering the experiences that customers crave, whether online or in person, requires an understanding of:

  • How the digital experience landscape is changing
  • How customer retention, personalisation and customer data are connected
  • Why being able to identify your best customers is critical for effective loyalty efforts
  • How, even as in-person experiences become more common, the shift to digital experiences will not be reversed

Download "Who Are Your Best Customers? Rethinking Customer Loyalty in a Digital-First World" to learn how you can put customer insight to enhance customer experiences and boost loyalty.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
Drive Engagement Around Your Offerings

Drive Engagement Around Your Offerings

Act-On Software
Act-On Software
Read more
An Introduction to Successful Marketing Automation

An Introduction to Successful Marketing Automation

Purple Square
 Purple Square
Read more
Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

Mention Me
Mention Me
Read more
The Forrester Wave™: Cross-Channel Campaign Management (EMSS Modules), Q3 2019

The Forrester Wave™: Cross-Channel Campaign Management (EMSS Modules), Q3 2019

Acoustic
Acoustic
Read more
Customer Data Platform Use Cases for Retail

Customer Data Platform Use Cases for Retail

Acquia
Acquia
Read more

Latest reports

See all
For your Digital Strategy: Stack Up, Don’t Suite Out!

For your Digital Strategy: Stack Up, Don’t Suite Out!

Jahia
Jahia
Read more
The Total Commerce Playbook

The Total Commerce Playbook

Dentsu
Dentsu International
Read more
Built to Last: Designing Your Ideal Digital Experience Platform

Built to Last: Designing Your Ideal Digital Experience Platform

Jahia
Jahia
Read more
Ars Logica's evaluation of Digital Experience Platforms

Ars Logica's evaluation of Digital Experience Platforms

Jahia
Jahia
Read more