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Survival of the Quickest: How web optimization is driving online retail growth
In Q3 of 2015 WBR Digital surveyed 100 retail eCommerce executives based in Europe on behalf of Frosmo. Respondents included individuals from 30 companies with 200 or fewer employees, 19 companies with 201-1000 employees, 25 with 1001-5000 employees and 26 with 5001+
employees. All respondents were Heads of eCommerce, Directors of eCommerce or others of an equal standing. The survey was conducted by appointment over the telephone.
The results were compiled and anonymized by WBR Digital and are presented here with analysis and commentary by Frosmo and WBR Digital.