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Looking to Build a Unified Omnichannel Experience for Customers? 5 Things to Consider

Looking to Build a Unified Omnichannel Experience for Customers? 5 Things to Consider

Today’s businesses cannot ignore the omnichannel engagement strategy to enrich the customer journey across channels and boost sales. Dietmar Rietsch, CEO of Pimcore, describes key factors retailers should consider...

Dietmar Rietsch
Dietmar Rietsch 15 May 2020
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Grow Your Customer Base by Taking Your Traditional Grocery Business Online

Grow Your Customer Base by Taking Your Traditional Grocery Business Online

Running a grocery store? Want to boost your grocery business? Let's check this amazing post to know how you can increase your customer base by taking your offline grocery store online.

Gaurav Singh
Gaurav Singh 14 May 2020
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Marketing: Be Relevant or Be Forgotten

Marketing: Be Relevant or Be Forgotten

When exposed to advertising, visiting sites or receiving emails the experience is static, lacks context and is mostly irrelevant. However there is a different way.

Kresten Bergsøe
Kresten Bergsøe 14 May 2020
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Why Big Data Certifications Are a Priority in 2020

Why Big Data Certifications Are a Priority in 2020

It takes time and effort to get established in any field. However, having a good qualification does make a difference to your career growth.

Niti Sharma
Niti Sharma 14 May 2020
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How Are B2B Businesses Going Digital During The Coronavirus Pandemic?

How Are B2B Businesses Going Digital During The Coronavirus Pandemic?

The sudden coronavirus pandemic has shaken the world. From education, architecture, to B2B businesses all have suffered a significant loss due to the global outbreak. The marketers have too faced disruptions in their...

john sema
john sema 13 May 2020
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5 Key Reasons Why You Need to Use Omnichannel Abandoned Cart Campaigns

5 Key Reasons Why You Need to Use Omnichannel Abandoned Cart Campaigns

Online store visitors abandon their shopping cart for all sorts of reasons. Some are put off by shipping fees, while others experience technical problems. Many are merely browsing and comparing products with a view to...

Ieva Dauderyte
Ieva Dauderyte 13 May 2020
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The Value of Customer Journey Mapping Explained

The Value of Customer Journey Mapping Explained

How does one build a great customer experience? It all comes down to its building blocks: a great product or service to start with (a good value proposition, essentially), expertise (business, design, technical) and...

Berenika Teter
Berenika Teter 13 May 2020
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How AI And Big Data Are Transforming The Customer Experience

How AI And Big Data Are Transforming The Customer Experience

In today’s world of technology, the client can easily have their information with one click of the button and are spreading this information to the other people. Now it is very important for business enterprises to...

Mitesh Patel
Mitesh Patel 12 May 2020
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How to Avoid Spam Traps and Protect Your Sender Reputation

How to Avoid Spam Traps and Protect Your Sender Reputation

There are few phrases that can cause an email marketer as much trepidation as “spam trap”. Countless hours of work can explode unexpectedly and lead to a damaged sender reputation, negative campaign results, or even...

Jenna Devinney
Jenna Devinney 12 May 2020
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Podcast - Interview with Poppy Gustafsson, CEO of Darktrace

Podcast - Interview with Poppy Gustafsson, CEO of Darktrace

The first in a series of episodes that the csuite podcast is recording in partnership with the European PR agency Tyto and their own 'Without Borders' podcast, interviewing leaders of European Unicorns or...

Russell Goldsmith
Russell Goldsmith 12 May 2020
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Understanding the Importance of User Experience for Digital Marketing

Understanding the Importance of User Experience for Digital Marketing

UX is essential for today's digital marketing. Customers are looking for highly interactive and visually pleasing virtual environment to engage with brands, and if you fail to provide such an environment, you won...

Jennifer Hahn Masterson
Jennifer Hahn Masterson 11 May 2020
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6 Must-Follow Email Marketing Metrics

6 Must-Follow Email Marketing Metrics

When it comes to managing the overall success of your email marketing campaign, understanding your targeted audience’s behaviour is essential. Today we will talk about the benefits associated with understanding email...

Skirmantas Venckus
Skirmantas Venckus 11 May 2020
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7 Reasons Why You Need a Phone Append Service

7 Reasons Why You Need a Phone Append Service

Marketers, if you’re struggling to keep up with the maintenance of your database, remember you can go a long way with just a phone number. Utilising a phone append service helps you enhance your data and gain deeper...

Jenna Devinney
Jenna Devinney 11 May 2020
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Top 6 Digital Transformation Trends in The Logistics Industry

Top 6 Digital Transformation Trends in The Logistics Industry

The next five years will see an enormous increase in digitisation within the logistics industry. The logistics sector has, until recently, been slow on the uptake of latest digital technologies.

Keshab Singha
Keshab Singha 7 May 2020
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How to Write a Successful SEO Proposal

How to Write a Successful SEO Proposal

Only an SEO proposal that is relevant, comprehensive, and impressive will have a higher chance of converting, getting your prospect’s approval, and landing a deal. And now if you are wondering how to create such a...

Sneha J
Sneha J 7 May 2020
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The Impact of Coronavirus on Mobile App Development

The Impact of Coronavirus on Mobile App Development

A fallout of the coronavirus pandemic is the rise of contact tracing apps, with governments in some countries making its use mandatory. For mobile app developers, this is a time to showcase their talents and grab a...

Hiten Dudhatra
Hiten Dudhatra 7 May 2020
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What Do Marketers Need To Know Before Investing in TikTok?

What Do Marketers Need To Know Before Investing in TikTok?

TikTok is not a new social media platform anymore. Most followers say it is the place to go to attract younger audiences or Gen Z. Content that is created on other platforms will not fit in the with the unique TikTok...

Anne joseph
Anne joseph 6 May 2020
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5 Motivational Hacks for Working From Home

5 Motivational Hacks for Working From Home

Technology means that working from home is practically very simple to do. However, staying motivated during home working can be very tricky, especially when managers aren't there to monitor your progress and offer...

Owain Williams
Owain Williams 6 May 2020
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How to Use Digital Marketing to Promote Your Managed IT Business in Corona Outbreak

How to Use Digital Marketing to Promote Your Managed IT Business in Corona Outbreak

In the age of the internet and Covid19, there is no reason why managed IT services providers should not promote their services online. A lot of people and businesses are currently using the internet to find IT...

Fabrice Beaux
Fabrice Beaux 6 May 2020
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How Experiential Marketing Is Gaining Momentum

How Experiential Marketing Is Gaining Momentum

Are you planning an experiential marketing event? Delegate all the heavy lifting to an event production agency. There are tons of event professional companies out there who specialise in providing events solutions to...

Elliot Rhodes
Elliot Rhodes 5 May 2020
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Reasons Why Your Email Subscribers are Inactive

Reasons Why Your Email Subscribers are Inactive

Taking the time to ask new subscribers why they subscribe and saving their last visit data are two of the most powerful things you can do to keep your email readers engaged.

Kresten Bergsøe
Kresten Bergsøe 5 May 2020
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How Customer Behaviour is Changing the Performance of Digital Channels

How Customer Behaviour is Changing the Performance of Digital Channels

In the space of a few short months, the world, as we know it, has completely changed. No one knows when this pandemic will end, what the economic aftermath will be or even if things will ever go back to how they were...

Sarah Sennett MSc
Sarah Sennett MSc 4 May 2020
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A Roadmap for Navigating the Media and Advertising Landscape During the Covid19 Pandemic

A Roadmap for Navigating the Media and Advertising Landscape During the Covid19 Pandemic

There are a number of steps media and publishing companies can take to position themselves for success in these uncertain times. It is not an understatement to say that over the last two months alone, the whole world...

Veronica Horner
Veronica Horner 4 May 2020
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The Future of Marketing: What We Are Doing Wrong?

The Future of Marketing: What We Are Doing Wrong?

This post delves into the concepts of action marketing and convenience marketing as the crucial aspects of any marketing strategy.

Islam Gouda
Islam Gouda 4 May 2020
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How to Attract a New Target Audience on Social Media

How to Attract a New Target Audience on Social Media

What everybody— small businesses, influencers, marketers— needs is a strategy for finding their perfect social audiences. Here, we outline a few non-negotiable steps you must take if you want to attract the right...

Anna Medina
Anna Medina 1 May 2020
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