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How I Learned That Personal Branding Is NOT Narcissism

How I Learned That Personal Branding Is NOT Narcissism

When you see the iconic Apple trademark, why do you suddenly think about design? When you see a flowing script that says Coca-Cola, why do you immediately become a little thirsty? Why does your inner athlete stretch...

Jay Denhart-Lillard
Jay Denhart-Lillard 22 February 2016
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Mobile: How Can FMCGs Win Micro-Moments

Mobile: How Can FMCGs Win Micro-Moments

We all agree, the traditional, typically singular path to purchase is dead, whereby a consumer would be exposed to a brand’s TV ad, go in-store, see the product on shelf and put it in their shopping basket. Digital...

Stuart Sankey
Stuart Sankey 19 February 2016
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How Do Presidential Candidates Spend $1 Billion?

How Do Presidential Candidates Spend $1 Billion?

I came across this article recently in the National Journal written by Stephanie Stamm, and a couple of things really stood out to me. One of the biggest spend categories is “digital advertising.” The average American...

Lachlan Brook
Lachlan Brook 19 February 2016
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Technology Can Help … If You Want To Start Homeschooling

Technology Can Help … If You Want To Start Homeschooling

When we think of apples and technology, we often think of the Apple Watch. But apples are also associated with teachers in the old west.

Alexis Ternoy
Alexis Ternoy 18 February 2016
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How To Use The Inverted Pyramid Method In Email Marketing

How To Use The Inverted Pyramid Method In Email Marketing

You have to present something interesting, something valuable to your recipient in the very first second when they open your email. The model that you would be wise to use in order to do this is called the inverted...

Roland Pokornyik
Roland Pokornyik 18 February 2016
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Real World Branding: The 80% Of Your Personal Brand You're Neglecting

Real World Branding: The 80% Of Your Personal Brand You're Neglecting

Building a personal brand through social media networking is a good thing, and it’s great if you’ve already started to make progress. But if all you work on are your online profiles, then you could be missing out on...

Jay Denhart-Lillard
Jay Denhart-Lillard 18 February 2016
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Patient Experience Management: Key To Progress

Patient Experience Management: Key To Progress

Experience management is key to any industry. Understanding and managing ‘experience’ could be for external as well as internal stakeholders, but to a large extent experience management is focused primarily on the end...

Sreejit Menon
Sreejit Menon 18 February 2016
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Climbing The Career Ladder: How To Stay Relevant And Valuable In 2016

Climbing The Career Ladder: How To Stay Relevant And Valuable In 2016

Many of us are constantly thinking about how to climb the career ladder and achieve that next career goal. Whether your career is not going quite how you expected, or you’re successful and looking to aim higher, it’s...

Tania Cheema
Tania Cheema 17 February 2016
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How Retail And E-Commerce Marketers Can Be Useful To Increase Mobile Usage?

How Retail And E-Commerce Marketers Can Be Useful To Increase Mobile Usage?

To increase the number of loyal customers, marketers need to do more and being there at consumers’ ‘I-want-to-know’, ‘I-want-to-go’, ‘I-want-to-do’, and ‘I-want-to-buy’ moments. Marketers need to be useful by...

Eren Kocyigit
Eren Kocyigit 17 February 2016
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Programmatic Meets Print

Programmatic Meets Print

Combining digital tactics with print may seem counterintuitive, but the programmatic concept is one digital model that is starting to make an impact in the print arena.

Mike Owen
Mike Owen 17 February 2016
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How To Become Indispensable: Pour Your Soul Into Whatever You Do

How To Become Indispensable: Pour Your Soul Into Whatever You Do

“Use what talents you possess, the woods will be very silent if no birds sang there except those that sang best.” Henry van Dyke Times are tough. Hundreds of thousands of people lost their jobs in 2015. And it’s...

Andrey Gidaspov
Andrey Gidaspov 17 February 2016
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Tips For Hire Web Designers In Lebanon

Tips For Hire Web Designers In Lebanon

The Middle East is becoming the next big market for web designers and developers as companies are turning their eyes towards the internet world to increase their sales and businesses.

Olivia Grey
Olivia Grey 16 February 2016
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The Future Of Technology Disruption In Business (Infographic)

The Future Of Technology Disruption In Business (Infographic)

New technology’s relentless parade is unfolding on a plethora of fronts. Almost every innovation is touted as a breakthrough and the list of the next big things continue to grow.

David Younger
David Younger 16 February 2016
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6 Steps To Being A More Productive Blogger

6 Steps To Being A More Productive Blogger

There are so many problems that can arise when you’re trying to be a successful blogger.

Jessica Knapp
Jessica Knapp 16 February 2016
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The 3 Most Important Stages In Your Presentation

The 3 Most Important Stages In Your Presentation

If you want to deliver a presentation on a particular topic and you have to prepare yourself for it you should make sure that you go through several very important stages in order to craft a compelling, persuasive and...

Nicky Nikolaev
Nicky Nikolaev 16 February 2016
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Don’t Throw Away Your Million Dollar Jackpot Ticket, Or Why You Should Continue Writing On LinkedIn

Don’t Throw Away Your Million Dollar Jackpot Ticket, Or Why You Should Continue Writing On LinkedIn

In July of 2011, Sharon Duncan bought a lottery ticket at a local store in Beebe, Arkansas. She thought the ticket had no chance of winning and tossed it into a trash bin right in the store

Andrey Gidaspov
Andrey Gidaspov 15 February 2016
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7 Clever Ways To Use Video To Drive Business Traffic

7 Clever Ways To Use Video To Drive Business Traffic

Want to learn how to start driving more traffic to your site? Here are seven simple ways to incorporate video that will increase traffic to your business’ site.

Christoph Pleitgen
Christoph Pleitgen 15 February 2016
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Instagram: Let’s Start At The Very Beginning

Instagram: Let’s Start At The Very Beginning

Social media platform Instagram plays an increasingly important role in the digital marketing strategy of many brands, supporting cross-channel campaigns and providing an extra line of communication between a business...

Kirstie Smith
Kirstie Smith 15 February 2016
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Does Your IT Provider Help With UX? Well It Should.

Does Your IT Provider Help With UX? Well It Should.

As business strategy becomes more vertical because of the demands of good user experience, so too must your outsourcing partners.

Alexis Ternoy
Alexis Ternoy 12 February 2016
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Marketing Masterclass: Franz Riedl

Marketing Masterclass: Franz Riedl

In this masterclass, Franz shares some of his insights about the challenges of content marketing in e-commerce, the importance of storytelling and how video is redefining the shopping experience.

Nima Amiri
Nima Amiri 12 February 2016
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Paid Content Distribution: Know Thy Platforms

Paid Content Distribution: Know Thy Platforms

A colleague recently talked about how Twitter is not Facebook (and vice versa) and gave some really good examples and tips on how to tailor your social strategy to the characteristics and requirements of each platform...

Eleanna Sbokou
Eleanna Sbokou 12 February 2016
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Growth Hacking For Mobile Apps

Growth Hacking For Mobile Apps

In 2013 there were more than 50 billion app downloads from Google’s Android market. In 2014, Apple hit 75 billion app downloads. It’s predicted thatin 2017, there will be more than 268 billion downloads, resulting in ...

Sujan Patel
Sujan Patel 11 February 2016
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Multi-Language B2B Market Development: Beyond Words

Multi-Language B2B Market Development: Beyond Words

The European Union (EU) is the world’s largest economy, towering over the US, China and India respectively by quite a long way, and its growing commercial integration makes it a great and highly accessible marketplace.

William Yates
William Yates 11 February 2016
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Warning Signs That Your Manager Is Not A Good Coach

Warning Signs That Your Manager Is Not A Good Coach

Back in 2000, there was a box office hit called Remember The Titans, based upon a true story. In the film, Denzel Washington leads his team to a series of undefeated victories and ultimately a championship win, while...

Jay Denhart-Lillard
Jay Denhart-Lillard 11 February 2016
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Countries That Block Social Media

Countries That Block Social Media

The rapid growth of social media has changed the way we interact with one another. These channels have been established to allow us all (well, anyone with internet access) to share, connect, interact and collaborate...

Julia Deutsch
Julia Deutsch 10 February 2016
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