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Good ideas are bad ideas without conversational presentationsEvery iconic marketing campaign or revolutionary business approach began as a simple idea. But when brainstorming becomes a chore -- and an exhausting hunt for innovation -- it’s tempting to recycle old ideas, fix...

                Spencer Waldron
                10 April 2018
            
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Top 5 Questions You Must Ask To Hire a Trustworthy SEO CompanySEO has changed a lot in the past few years. Thus, it is important for any business to outsource the web or app marketing project to a trustworthy SEO company. This article shares the top 5 questions and the most...

                Ridhima Kapoor
                9 April 2018
            
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Should brands bring video production in-house?If you're currently working in marketing for any large firm then you will no doubt by now have been involved in some way in the production of digital video content for your brand.

                Stuart Stubbs
                9 April 2018
            
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Digital trends B2C retailers must keep an eye onThe most disruptive eCommerce strategies and add-ons are already here, and the sooner you start to study and apply them, the greater the advantage you will have over your competition. Take a good note of the digital...

                Mike Owen
                9 April 2018
            
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Are You Ready for Voice Technology?When it comes to human speech, the average person can speak 150 words per minute, versus typing just 40 words in the same amount of time. This demonstrates a huge discrepancy between the way humans interact, and the...

                Courtney Baird-Lew
                9 April 2018
            
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Why Customer Loyalty Is Important for Small BusinessesA lot of businesses are obsessed with attracting new customers, but although you do need to attract new customers to grow your business, you also need to make an effort to retain your current customers. In this...

                Raul Galera
                9 April 2018
            
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How retailers can improve shoppable content and embrace live-streamShoppable content was meant to take off in 2017, with tech-enabled online content allowing consumers to buy featured products without being redirected to another site. However, its adoption by brands has been slow, as...

                Linda Tan
                9 April 2018
            
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GDPR Drives Real Time AnalyticsNew reforms under the General Data Protection Regulation (GDPR) started as an attempt to standardize data protection regulations in 2012. The European Union intends to make Europe “fit for the digital age.” Find out...

                Ronald van Loon
                6 April 2018
            
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Five on-the-ground insights on implementing endpoint security in the cloudToday’s “access-everything-anywhere-anytime” mobile data environment is great news for business productivity and performance but on the flipside it’s also a huge opportunity for cybercriminals. Here are five key...

                Rick McElroy
                6 April 2018
            
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Tips to Enhance the Android App Development Process!The Android app Development Companies always looks forward to conquer the challenges they face by coming up with innovative ideas and create better products for their customers. Here are some tips to better the...

                Maulik Shah
                6 April 2018
            
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Why is Typography an Essential Part of Web Design?Be Bold. Or Italic. Never regular – as the old graphic design joke goes. It’s a pretty played out pun by this point, but the truth is that typography is as essential to great design today as it has always been. Let’s...

                Sabrina Sedicot
                6 April 2018
            
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79% Of Businesses Report Positive Results From Content MarketingContent marketing is not new. Brands have been publishing promotional content for centuries, but when the web became a major part of everyone’s life, marketing’s focus shifted to more easily measurable strategies...

                Graeme Caldwell
                6 April 2018
            
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5 Ways to Improve Push Notification Performance in 2018 (Part 1)Studies have revealed that users who use the app more frequently tend to stick around longer. Also, customers who linger-around your app longer tend to buy more from you. Push notifications have recently emerged as a...

                Suraj Dubey
                5 April 2018
            
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Healthcare Data Interoperability and Data Privacy the Blockchain way!The Healthcare Industry has spent billions on data interoperability – to exchange healthcare data between disparate systems to support care coordination, population health management initiatives and most...

                Shubha Lokeshaiah
                5 April 2018
            
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How to Get the Most from Your Programmatic AdvertisingJanuary 2017 was a turning point for advertisers employing programmatic advertising as part of their marketing plans. It was when Marc Pritchard, CMO at P&G slammed the “crappy media supply chain” calling it...

                Adela Blackford
                5 April 2018
            
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Technology and Decision-Making:  A Complex RelationshipThe advent of technology has forever changed the way business decisions are made today. But how much easier has it really made things? Let’s take a look.

                Marina Pilipenko
                5 April 2018
            
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The digital dozen – Tom O’Day, Director of Product Strategy and Operations, OpenXThe Digital Dozen is a series of profile interviews with thought leaders in the technology industry. Here we speak with Tom O'Day, Director of Product Strategy and Operations at OpenX, about his career path and...

                Thomas O'Day
                5 April 2018
            
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Lead Digital Innovation in 2018 By Using A Consolidated PlatformA consolidated system can make easier to facilitate customers, suppliers, vendors, partners, products and help business tractions, applications, and decision-making. When successfully implemented, a consolidated...

                Rajneesh Kumar
                5 April 2018
            
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4 Tools That Make Up My Digital Marketing Tool SetWe all have our favorite tools as digital marketers that help us get the job done.  These are a few I use on an every day basis.  

                Roman Prokopchuk
                4 April 2018
            
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How much does it cost to Build a Mobile App?If you want to know how much you have to invest before entering the mobile app world, you need to consider these set of factors and estimate accordingly. 

                Tripti Rai
                4 April 2018
            
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A TLS/SSL Certificates Flaw Leads to Covert Data TransferResearchers continue to test cybersecurity measures and show us time and again that cyber threats can come from anywhere. Even a simple flaw in a security protocol, such as TLS/SSL can be exploited to breach security...

                Nate Vickery
                4 April 2018
            
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Why an Advertising Agency is important for Business Growth?Every business owner understands that marketing and advertising are crucial to the success and growth of their company. But how can an Advertising Agency help you? Do you know where to start? What if they aren’t...

                prachi more
                4 April 2018
            
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How to deliver on the promise of a better customer experienceCustomers expect experiences with your business that address their current needs and interests. They are willing to share their behavioral data - if you are transparent about its use and give stewardship of personal...

                Kresten Bergsøe
                3 April 2018
            
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Brands and social media platforms are reassessing their relationshipWhat does that mean for content? As social media networks de-prioritise content from brands, and brand themselves re-evaluate their relationships with the big social players, what does the future look like when it...

                Trevor Evans
                3 April 2018
            
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6 Key Elements to Consider Before Choosing an SEO Service Company!Choosing an SEO services company for digital marketing is a complicated task. When you are on a hunt, looking for a quality SEO marketing service provider, the choices on offer are endless. You must choose your SEO...

                Maulik Shah
                3 April 2018
            
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