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Why Live Chat is Vital for Digital Customer Service

Why Live Chat is Vital for Digital Customer Service

Human interaction is essential for quality customer service. People need a face that can relate to their problems, someone who’ll try to help them as much as possible. Emails, messages, or call centrers cannot give...

Jared Cornell
Jared Cornell 12 September 2017
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Signed, sealed, delivered: 4 ways to enhance the delivery experience to increase customer loyalty

Signed, sealed, delivered: 4 ways to enhance the delivery experience to increase customer loyalty

Failed deliveries cost online retailers an eye-watering £780m a year, according to IMRG, with fulfilment problems massively eroding retailers’ margins. Loyal customers are draining away too – why wouldn’t...

David Grimes
David Grimes 11 September 2017
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Why webinars are a key tool for marketing professionals

Why webinars are a key tool for marketing professionals

Webinars are still an easy and quick way of educating large audiences, especially when attendees are located in completely different cities or even countries. However, they also provide marketers with a key tool for...

Daniel Waas
Daniel Waas 11 September 2017
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How can a CMS improve customer experience?

How can a CMS improve customer experience?

As digital brands feverishly compete for a morsel of every customer’s (diminishing) attention, providing an unbeatable customer experience (CX) has never been more important. Find out how to improve your CX in this...

Leonie Mercedes
Leonie Mercedes 11 September 2017
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A new age of online storytelling?

A new age of online storytelling?

The advent of virtual reality has enabled us to push the boundaries of online storytelling, allowing us to produce truly captivating content and inspiring consumers to transport themselves to whole new worlds.

Ashika Chauhan
Ashika Chauhan 7 September 2017
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Turbocharge Your Customer Relationship Management with Salesforce Einstein

Turbocharge Your Customer Relationship Management with Salesforce Einstein

Picture this: You have a personal data scientist at your service, that enables AI capabilities into your apps, helps you with predictions and suggestions, discovers relevant insights automatically, advises next best...

Rajneesh Kumar
Rajneesh Kumar 7 September 2017
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Is it time to upgrade your CMS?

Is it time to upgrade your CMS?

You probably won’t be thinking too hard about improving a CMS until it slows down, proves glitchy or refuses to scale up with your business.

Sean Hargrave
Sean Hargrave 7 September 2017
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How using a CMS can help you engage with mobile visitors

How using a CMS can help you engage with mobile visitors

In this article, we’ll look at the importance of a mobile strategy in particular, and explain how a CMS can help you engage with your mobile audience by creating great customer experiences.

Leonie Mercedes
Leonie Mercedes 6 September 2017
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6 tips for great communication on a development project

6 tips for great communication on a development project

Communication is as integral to a project’s success as any technology, tools or implementation strategies. After all, in order to get where we need to go, everyone needs to be following the same map. When...

Konstantin Boyko
Konstantin Boyko 5 September 2017
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Location Based Marketing – The Future of Shopping Has Moved From Dreams to Reality

Location Based Marketing – The Future of Shopping Has Moved From Dreams to Reality

We cannot underestimate the power of location based marketing since consumers are now spending more than 85% of their time on their smart phones– some can even survive without water and food longer than being...

Asena Atilla Saunders
Asena Atilla Saunders 5 September 2017
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Increase Useful Live Chat Requests on Your Website

Increase Useful Live Chat Requests on Your Website

Live Chat is the untapped potential for your business! Often in online businesses, customers miss face-to-face communication with staff where they can make inquiries or requests about the product or service. How can...

Bhavesh Koladiya
Bhavesh Koladiya 5 September 2017
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Turning your personalisation efforts into solid ROI

Turning your personalisation efforts into solid ROI

Marketers acknowledge the value of personalising content and communications: it increases loyalty, drives higher conversions and grows revenue. Despite this consensus, the journey to true 1-to-1 personalisation can...

Simon Farthings
Simon Farthings 4 September 2017
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How can a CMS improve the ecommerce function of your website?

How can a CMS improve the ecommerce function of your website?

According to eMarketer, by the end of 2017, shoppers will have spent more than $23 trillion online, and this figure is set to grow at between 5% to 6% a year until at least 2020. That’s a lot of potential customers...

Leonie Mercedes
Leonie Mercedes 4 September 2017
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A Full Newbie’s Guide on How to Blog to Increase Your Revenue

A Full Newbie’s Guide on How to Blog to Increase Your Revenue

In today’s day and age of technology, nearly every platform within arm’s reach is being used as a marketing tool that can help sway your target audience towards conversion.

Michell Morgan
Michell Morgan 1 September 2017
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Patience is dead - so why does your UI demand it?

Patience is dead - so why does your UI demand it?

Patience is a relic and yet we still design digital experiences that expect it. Is conversational UI the next nail in the coffin of patient digital consumers?

Digital Doughnut Contributor
Digital Doughnut Contributor 1 September 2017
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8 questions every digital marketer should ask before investing in a WMP

8 questions every digital marketer should ask before investing in a WMP

A good Website Management Platform makes it easy to manage content across different channels and launch new projects in double-quick time. But as every company is different, and with a wealth of different systems on...

Leonie Mercedes
Leonie Mercedes 1 September 2017
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The Future of Artificial Intelligence: Predictions for 2018

The Future of Artificial Intelligence: Predictions for 2018

With the smooth integration of artificial intelligence into our daily lives, we are now living in the era that we used to watch in sci-fi movies. All the mesmerising inventions in those movies are “given” now, and it...

Asena Atilla Saunders
Asena Atilla Saunders 31 August 2017
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How Big Data and Analytics can Drive Profitability for Telecom Operators

How Big Data and Analytics can Drive Profitability for Telecom Operators

In today’s data intensive world of communications, it is challenging for telecom operators to deal with data in big volumes. However this challenge can be transformed into an opportunity with efficiently utilising big...

Asena Atilla Saunders
Asena Atilla Saunders 30 August 2017
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Are session recording tools a risk to internet privacy?

Are session recording tools a risk to internet privacy?

Internet privacy and more specifically, the use of session recording tools have been a hot debate in recent months. While regulators and industry leaders concern themselves with how marketers will use the recorded...

Udesh Jadnanansing
Udesh Jadnanansing 30 August 2017
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Is your web application ready for a facelift?

Is your web application ready for a facelift?

In this article we share a few quick win tips on how to improve the interface of your web application, portal or intranet and highlight the business benefits of upgrading your app to be more intuitive. ...

Alaina Roberts DipM MCIM CM
Alaina Roberts DipM MCIM CM 30 August 2017
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Content management and your omnichannel customer experience

Content management and your omnichannel customer experience

In terms of convenience and choice, today’s digital customers have never had it so good. They have the global marketplace at their fingertips, and a myriad of ways of reaching it – in the last few years alone, we’ve...

Leonie Mercedes
Leonie Mercedes 29 August 2017
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How is the IoT transforming the technology sector?

How is the IoT transforming the technology sector?

The Digital Age has brought with it a new target of innovative idea about manufacturing and operations

James Warner
James Warner 25 August 2017
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Top Mobile Application Development Trends For A Successful App

Top Mobile Application Development Trends For A Successful App

The world of Mobile Applications has been showing stunning transformations in past few years. From top-quality technologies like M-Commerce, Beacon, IoT, Cloud computing etc., to expert gadgets like Google glass...

Ritesh Patil
Ritesh Patil 25 August 2017
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Marketing to Generation Z: Why One Size Doesn't Fit All

Marketing to Generation Z: Why One Size Doesn't Fit All

With their desire for authenticity and relevancy, Generation Z should be ripe for referral marketing. However, we discovered 3 insights you should consider when marketing to this demographic.

Angela Southall
Angela Southall 24 August 2017
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Gartner Hype cycle 2017: AI, ML, VR, IoT Platforms and SDS- Impact in 2 to 5 years

Gartner Hype cycle 2017: AI, ML, VR, IoT Platforms and SDS- Impact in 2 to 5 years

According to Gartner Hype Cycle 2017, Artificial Intelligence, Machine Learning, Virtual Reality, IoT Platforms, Software defined security are the key mainstream technologies to create transformative impact in the...

Bhavya Krishna
Bhavya Krishna 23 August 2017
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