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Time for Organisations to Consign Queuing to the History BooksBrits have a proud tradition of waiting patiently in line for all manner of events. Only last year, thousands waited hours to file past the Queen’s coffin in Westminster Hall, a worldwide audience marvelling at the...

                David Taylor
                11 May 2023
            
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How Custom Web Development Can be Beneficial for Your BusinessIf you're looking for a way to take your business to the next level, custom web development may be the answer. By creating a website that is specifically tailored to your needs, you can improve your visibility...

                Reyajuddin Ansari
                10 May 2023
            
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Are You Using the Right PR Strategy? The Concepts of Ex Ante and Ex Post in PR and MarketingThe success of any public relations strategy relies on the ability to make decisions that effectively address your very specific needs and interests. In this chapter, we will explore how the concepts of ex ante and ex...

                Andy Bhatt
                21 April 2023
            
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Overcoming 2023's Biggest Marketing ChallengesThere's no question that the beginning of 2023 has been a turbulent period for the UK economy. And this ongoing economic impact has meant that hard-pressed businesses have had to revaluate their finances for the...

                Shafqat Islam
                19 April 2023
            
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How Ecommerce is Bringing B2B Sellers into the Customer-Centric FutureEcommerce has become an essential tool for B2B businesses looking to contend with changing customer behaviour, technological development and economic instability.

                Michael Nutley
                3 April 2023
            
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How to Maximize Operational Efficiency with Automated WorkflowsIn today's fast-paced business environment, maximizing operational efficiency is crucial for organizations to stay competitive and achieve their goals. One way to achieve this is through the use of automated...

                John Paul
                31 March 2023
            
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Podcast – Interview with Shane Happach, CEO, MolliePart of our special series of episodes of the c-suite podcast that we’re recording in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Shane Happach, CEO, Mollie.

                Russell Goldsmith
                27 March 2023
            
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The Importance of User Experience in DeFi Mobile App DevelopmentUser experience is crucial for DeFi mobile app development as it affects user adoption and retention. A well-designed and intuitive app can simplify complex financial transactions and provide a seamless user experience.

                Sam Anderson
                20 March 2023
            
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Podcast – Interview with Romain Moulin, Co-founder and CEO, ExotecPart of our special series of episodes of the c-suite podcast that we’re recording in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Romain Moulin, Co...

                Russell Goldsmith
                15 March 2023
            
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Why Multimedia Classification Holds the Key to Unlocking the Advertising Potential of CTV and AVOD Consumer demand for streaming services is growing rapidly and shows no signs of slowing down. We are no longer awaiting the arrival of AVOD (Advertising-Based Video On Demand) streaming services and CTV devices: such...

                Yannis Dosios
                14 March 2023
            
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Eight Enterprise Tech Forecasts and Predictions B2B Marketers Need to Know for 20232023 will be a game-changing year. As B2B marketers, we’ll need to continue to execute integrated standout digital campaigns, probably with less budget; we’ll see deeper levels of automation, and focus on new...

                Mizutani Yasutaka
                3 March 2023
            
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How to Build a Better B2B Social Media Marketing Strategy in 2023Social media is an effective tool for B2B marketers. It also helps buyers easily discover and establish communication with vendors. Also, to succeed in social media marketing, you should implement effective marketing...

                Jennifer James
                1 March 2023
            
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How Marketers Can Leverage Last Year’s Learnings to Stop 2023 Strategy Stagnation The world of digital marketing and programmatic advertising cannot be accused of standing still. 2022 saw not only technological changes, such as further developments to accommodate the fall of third-party cookies and...

                Rodney Perry
                27 February 2023
            
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3 Keys to Optimise Your Content For High Conversion Rates Understanding the keys to content optimisation is crucial to achieving desired business goals. Optimisation can serve several functions, such as ensuring better search engine rankings or guaranteeing conversions.

                Alina Olkhovska
                13 February 2023
            
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5 Tips for Finding New Skills in Marketing and Advancing Up the Corporate LadderMarketing is a fast-paced and constantly evolving industry, and if you want to succeed and advance in your career, you must continuously learn and improve your skills. But with so many options, it can be tough to know...

                Islam Gouda
                10 February 2023
            
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Highly Effective Google Ads Strategies for Aspiring Ecommerce CompaniesNowadays, many firms conduct their operations online, particularly ecommerce companies that primarily sell their products online and don't have a brick-and-mortar store. These companies typically rely on online...

                melissa harmon
                7 February 2023
            
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What Challenges Does a PIM System Solve For RetailersIn the age of hyperconnectivity and omnichannel sales, consistency is primal. Technology provides new opportunities to connect with customers who increasingly expect a conversational style of interaction across...

                Sudhanshu Singh
                2 February 2023
            
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Financial Performance Sidelines Digital Transformation in Asset and Wealth Management SectorA new report reveals that the quality of the digital experience they offer won't make or break asset and wealth management firms, but it might make them stand out from the crowd. 

                Michael Nutley
                26 January 2023
            
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Deep Learning: Smoothing the Transition Between Cookies and the Next Generation of AdvertisingAdvancements in AI technology are transforming the advertising industry as we know it. Deep Learning, the latest generation of AI, can do in a millisecond what the human brain couldn’t do in a lifetime. Its ability to...

                Mateusz Rumiński
                23 January 2023
            
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Podcast – Interview with Robert Wahbe, Co-founder and CEO of HighspotPart of our special series of episodes of the c-suite podcast that we’re recording in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Robert Wahbe, Co-founder...

                Russell Goldsmith
                23 January 2023
            
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Will Business Sales Buck the Downturn? New Data from Showpad Suggests 2023 Will be a Strong Year for the IndustryWhilst the global economy is caught in the midst of a downturn, 2023 could be a strong year for business sales, according to new research from Showpad – the global leader in sales enablement technology – which...

                Hendrik Isebaert
                12 January 2023
            
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How to Make the Most of Voice Search Optimisation for ClientsThe world of ecommerce has evolved ten-fold in recent years. From the introduction of social shopping to online marketplaces and mobile-friendly purchasing, ecommerce is more varied than ever before. For web pros...

                Fasthosts .
                9 January 2023
            
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The Ultimate Guide to the Benefits of Using IoT in BusinessHere you can learn how to take advantage of the benefits of using IoT in your business and make better decisions with the data they provide.

                Laila Singh
                30 December 2022
            
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How to Use Your Email Signature for More Than Just Your Contact InformationDo you ever feel like your email signature is nothing more than a digital business card? If so, you're not alone. In fact, most people only use their email signatures to list their name, job title, company, phone...

                JM Act
                27 December 2022
            
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Understated Tactics to Drive B2B Business SuccessIn this post, we discuss B2B marketing tactics that will boost your business performance in this ultra-competitive business scenario. 

                Lucy Manole
                12 December 2022
            
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