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What Do Companies Really Expect of Digital Agencies?

What Do Companies Really Expect of Digital Agencies?

In Dublin today, most companies are lucky to have an experienced digital team/dedicated Marketing Position which let’s face it, makes it even harder today for a Digital Agency to convince companies they need a ‘third...

Joshua Lavelle
Joshua Lavelle 9 June 2016
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What's the Process of Redesigning a Site the Growth Driven Design Way?

What's the Process of Redesigning a Site the Growth Driven Design Way?

Just as cold calling and the yellow pages have gone out of style, so have traditional website redesign projects. With Growth Driven Design (GDD), the concept is simple: consistently improve your website’s user...

Cassandra Leonard
Cassandra Leonard 9 June 2016
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How to Encourage Customers to Post Photos about Your Brand

How to Encourage Customers to Post Photos about Your Brand

Visuals impact buyer behavior – there’s no doubt about it. But not just any visuals will have the impact you planned on your eCommerce marketing strategy. If the only images your customers see in relation to...

Luisana Cartay
Luisana Cartay 8 June 2016
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How to Get Multiple Web Pages into Google Top 10

How to Get Multiple Web Pages into Google Top 10

This is the fourth article I wrote for Digital Doughnut about how you can rank higher with Google Search Rankings. I share my secrets of how I obtained Google Top 10 in all four of these articles.

Steven Rich, MBA
Steven Rich, MBA 7 June 2016
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AdWords - The Ultimate Strategy for Remarkable Results

AdWords - The Ultimate Strategy for Remarkable Results

Many people start using AdWords Search Ads, use up their budget, make no sales and then quit. It doesn't have to be that way. This article outlines the four major steps to AdWords success and remarkable results.

Paige Miller
Paige Miller 7 June 2016
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The Art of B2B Content Marketing Writing

The Art of B2B Content Marketing Writing

Today’s job listings are full of ads for content-marketing writers, content managers, B2B content marketing managers and similar job titles. They all look for talented writers that can research and write materials and...

Sharon Israel
Sharon Israel 6 June 2016
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Selling Is The Other Half!

Selling Is The Other Half!

The Beginning - I began to develop my web design business in 2009. What a learning curve that was!

David Caudwell
David Caudwell 6 June 2016
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What is Poor Data Quality Costing You?

What is Poor Data Quality Costing You?

Your data is a valuable asset. Especially in today’s world of faster consumers, your data needs to be in tip-top shape to target, engage and convert prospects. If not properly maintained, you risk any number of lost...

Larisa Bedgood
Larisa Bedgood 6 June 2016
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Ad-block in 2016: What does the latest Pagefair Ad-blocking Report Mean for Marketers?

Ad-block in 2016: What does the latest Pagefair Ad-blocking Report Mean for Marketers?

Pagefair have released annual reports on the rise of ad-blocking since 2013, charting Ad-block’s evolution from tinfoil-hat-wearer’s companion into the mainstream “threat” to publisher revenue models that we all know...

Charlotte Mcmurray
Charlotte Mcmurray 6 June 2016
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A Date with Content: Shouting Narcissist Vs The Over- Zealous Listener

A Date with Content: Shouting Narcissist Vs The Over- Zealous Listener

The digital age has brought countless advantages to the human race. One is a greater level of control over the information that we are exposed to. Before Tim Berners-Lee invented the world wide web, TV, print and...

Matt Webster
Matt Webster 3 June 2016
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Whats missing from your marketing…Emotion

Whats missing from your marketing…Emotion

As a Marketer // Blogger // Copywriter, I specialise in creating shareable, valuable content for the right audience to engage them in a meaningful way. I created my own blog "The Marketing Index" to share...

Susie M Stokes
Susie M Stokes 3 June 2016
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Before Your next Marketing Campaign: What Is Google URL Builder?

Before Your next Marketing Campaign: What Is Google URL Builder?

Thinking of paying for advertising or running an email marketing campaign. We take a look at what is Google URL Builder and why you should use it.

Jason Sammon
Jason Sammon 3 June 2016
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Most Important SEO Trends of 2016

Most Important SEO Trends of 2016

SEO is hard work and the rewards are slow to come by. It is also an industry dictated by our Google Overlords. It is therefore crucial to be in the know about the changes Google introduces to its search algorithm and...

Michael Georgiou
Michael Georgiou 3 June 2016
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Corporate Culture Shapes A Successful B2B Content Marketing Strategy

Corporate Culture Shapes A Successful B2B Content Marketing Strategy

Today’s modern marketer understands the value of business-to-business (B2B) content marketing; it is the backbone of a successful inbound marketing strategy. According to Forrester’s 2016 B2B Marketing Mix Survey...

Greta Paa-kerner
Greta Paa-kerner 2 June 2016
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How Big Data Analytics is Redefining the Travel Industry

How Big Data Analytics is Redefining the Travel Industry

Let us have a glimpse of how Big Data Analytics is improving customer experience and increasing business efficiency in the Travel industry.

Gunendra Patil
Gunendra Patil 2 June 2016
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How Will Twitter’s Changes Affect Your Business?

How Will Twitter’s Changes Affect Your Business?

It has been ten years since Twitter first took to the stage and changed the digital landscape. Now, through newly released updates and changes, it is looking as though the ground is shifting beneath our feet again.

Ben Hollom
Ben Hollom 2 June 2016
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Mobile First

Mobile First

Googles key message this year wasn’t about preparing advertisers for mobile anymore, they wanted to make it clear that mobile is already here.

Phil Ringguth
Phil Ringguth 1 June 2016
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6 Ways To Improve Your Link Building Strategy To Get More Links

6 Ways To Improve Your Link Building Strategy To Get More Links

People tend to be more cautious about link building than any other area of search engine optimisation (SEO) and with good reason. The Penguin update in 2012 resulted in many websites getting a penalty for having poor...

Tom Chapman
Tom Chapman 1 June 2016
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E-Commerce & Analytics is Built by Idiots

E-Commerce & Analytics is Built by Idiots

The human being is fairly straightforward in thought process, as was seen by an incident outside my apartment the other day. I was driving a car with French number plates on it and at an awkward junction that is not...

Anthony Smith-Chaigneau
Anthony Smith-Chaigneau 1 June 2016
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Campaign Activation – Which Method Is Best For Your Brand?

Campaign Activation – Which Method Is Best For Your Brand?

The efficacy of promotional campaigns for an FMCG company can be greatly influenced by the choice of call to action. The process of turning brand or campaign awareness into action is often referred to as campaign...

Stuart Sankey
Stuart Sankey 1 June 2016
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The End Of Digital Advertising Is Near And You Know It

The End Of Digital Advertising Is Near And You Know It

Do you remember the day your boss told you to forget “Press Advertising”? Well, wait for it, because banner ads face the same destiny.

Demetris Stefani
Demetris Stefani 31 May 2016
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How to Use Blogs to Get into Google Top 10

How to Use Blogs to Get into Google Top 10

This article explains how I used Blog posts to get another Blog post into Google Top 10. As you will see, in one occasion 4 of my Blog posts got into Google Top 10 for the same keyword phrase. In another...

Steven Rich, MBA
Steven Rich, MBA 31 May 2016
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5 Non-Traditional Ways Retailers Are Using SMS For Strong Results

5 Non-Traditional Ways Retailers Are Using SMS For Strong Results

One of the greatest values of SMS lies in its versatility. Though it’s commonly used as a marketing tool for retailers, and rightly so, it’s worthwhile for much more. If you’re a retailer, you must recognize the full...

Oisin Lunny
Oisin Lunny 31 May 2016
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Social Media for Film

Social Media for Film

Ever wandered how to use social media for film?

Fred Felton
Fred Felton 28 May 2016
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Where Do Your Business Leads Come from and How to Track It

Where Do Your Business Leads Come from and How to Track It

Have you ever received a lead from your website and wondered where the lead comes from? Did the lead saw your advertisement on Google, Facebook or that content article that you recently posted?

Jave Lin
Jave Lin 28 May 2016
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