December 2020 - Digital Doughnut

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5 Unusual Ways to Increase User Engagement (They Work)User engagement has become quite a quagmire for online businesses. In today’s competitive environment, a number of websites are struggling to keep visitors around and failing to make any meaningful conversions. 

                Evelyn Johnson
                8 December 2020
            
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How CDPs Play a Crucial Role in Omnichannel Marketing New research from London Research and BlueVenn highlights the important role played by customer data platforms (CDPs) in providing a solid foundation for omnichannel marketing. The Omnichannel Marketing Excellence...

                Linus Gregoriadis
                7 December 2020
            
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How an Omnichannel Strategy is Turning Out to be a Boon During a Covid Holiday Season This article discusses the omnichannel approach retailers should take to have a successful holiday season.

                Rajneesh Kumar
                7 December 2020
            
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3 Important Changes to The Digital Ad Space Marketers Need to Know AboutStrategies that have worked in the past may be outdated - given current consumer behaviors, trends, and search engine algorithms. Let’s dive into some of the latest changes to digital advertising and what it means for...

                Kevin Svec
                7 December 2020
            
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In Today’s Digital Landscape Why Failing to Invest in QA Will Result in a Monumental Digital #FailOnce perceived as the ‘poor relation’ within development teams, the ubiquity and value of high performing digital solutions has put the role of quality assurance firmly in the spotlight - a highly skilled and...

                Andy Whitmore
                7 December 2020
            
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Silver Service: Why it’s Time For Brands to Stand Up And Take Notice The usual rules of marketing no longer apply with once thriving industries such as travel, retail and hospitality plunged into uncertainty and their traditional narrow margins now a significant threat to future...

                Kate Jervis
                4 December 2020
            
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10 Strategies to Navigate The Unusual Holiday Season 2020As the world struggles to get back to a semblance of pre-covid normality, with users and businesses adjusting to the changed norms, the holiday season 2020 is bound to look different. 

                Rajarshi Choudhuri
                4 December 2020
            
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Social Media Tools to Make Your Life EasierSocial media is like any other marketing strategy which is carefully crafted, measured, managed, and founded with a clear plan. To deliver that which has been envisioned, it is essential to be up-to-date with social...

                Socio Labs
                3 December 2020
            
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