July - Digital Doughnut

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Predictions for the Future of SEOUnless you’re a search engine optimization expert, odds are you’re not familiar with what awaits the SEO strategy in the future. Media marketing is constantly changing and therefore marketing strategies have to...

                Tony Solomon
                18 July 2017
            
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Step Ahead With Cloud TestingThe cloud computing technology has successfully opened new vistas of opportunities for testing. In fact, it offers a compelling combination of lower costs, pay-peruse and eliminates the upfront capital expenditures.   

                Dhrumit Shukla
                14 July 2017
            
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How to use animation to become an email superstarSending an email these days is like jumping in a fierce competition against hundreds of other senders to win a few seconds of your target’s precious attention. You need to find clever ways to stand out from the crowd....

                Marie-Pier Godere
                14 July 2017
            
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Marketing Personas: Are You Doing it Right?Defining who your audience is the basis of a good marketing strategy. How can you send a personalized communication to your target audience, well identify their needs and interests, and figure out the best way to...

                Marie-Pier Godere
                14 July 2017
            
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How to Keep Your Eye on the Prize During Website ProjectsYou may not have heard of Redesign Excitement Distraction Disorder (REDD) as it's not recognized by clinical professionals, but trust me when I say it’s a real thing. If you have ever worked on a website redesign...

                Jill Grozalsky
                14 July 2017
            
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How PIM Could Be Key for Great Omnichannel ExperienceManaging customer-facing product information has become an important part of the customer experience in today’s multi-channel world. The way organizations are persifying their businesses on online, offline, e-commerce...

                Rajneesh Kumar
                13 July 2017
            
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Check List: Your Localization Team Should Be Able To Do These 7 ThingsYou may be chomping at the bit to get your localization project started. But, before you take the plunge, take time to assess your situation. Beyond the skills, experience and enthusiasm, your localization team should...

                David Ost
                13 July 2017
            
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Social media and finance brands – how can you make it work?The financial services industry has never been known for leading the way in cutting edge marketing. And there are a number of good reasons for this: legislation, regulation, privacy concerns and the daunting task of...

                Claire Wilson
                13 July 2017
            
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An Interactive Guide On Net Neutrality And How It Can Affect Your BusinessNet Neutrality has become a hot topic in the past few months, resurfacing after being left alone for a while. Today, tech giants are taking to the [virtual] streets and protesting against talks being conducted...

                Jan Zajac
                13 July 2017
            
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The 3 Main Facets of M-Commerce Success for VendorsThe world of m-commerce presents vast opportunities for vendors to expand their customer reach. But in order to do so successfully, customer satisfaction and trust must be central focal points across the organization...

                Mohammad Farooq
                13 July 2017
            
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The truth about marketing automation: 8 myths debunkedMarketing automation is a tool that has certainly increased in popularity over the years. According to a survey carried out by Ascend2 in 2016, 71% of companies already use marketing automation and, among those not...

                Marie-Pier Godere
                12 July 2017
            
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Email service providers – How to find your perfect matchYou think that some email service providers offer more powerful tools, more attractive features, more user-friendly interfaces and better performances than yours do? Switching providers can be a very stressful process...

                Marie-Pier Godere
                12 July 2017
            
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Designing For Mobile: Consider It’s Mobility FirstThe rise in numerous wearable devices such as smart watches, sensors has led to 360° transformations of the entire landscape of designing. All the devices under “Internet Of Things (IoT)” umbrella are bringing a...

                Rakesh Patel
                11 July 2017
            
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Best Practices For Building 404 Pages With Killer UX DesignNo one likes 404 page! A visitor could find himself on a 404 page for a couple of reasons such as a mistyped address, bad link appearing from somewhere else, deleted page or content moved somewhere else and so more...

                Jane Reyes
                11 July 2017
            
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How Can The Cloud Help Grow Your Small Business?Growing a business is a unique challenge that not all of us will have to face. For those that do, there are tips and tricks that you can learn from those who have gone before you to make life easier. Being a pioneer...

                Rebecca Harper
                11 July 2017
            
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Mantra For Retailers: Streamline Product Information To Delight CustomersManaging retail is a complex business. It starts with keeping all the attributes of your product information consistent across all platforms. That’s because your customers are everywhere today. They check out your...

                Rajneesh Kumar
                10 July 2017
            
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Instagram Changes – A Timeline For Ecommerce And Marketing ManagersWith Instagram being one of the top five most used apps of all time, it’s no surprise that the creators are updating it often. The best part for you? Did you know that Instagram has implemented a few dozen major...

                Luisana Cartay
                7 July 2017
            
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Viable advice in the world of Digization (The interplay between marketing and sales)We are living in the age of digization (digital and globalization, combined). Just because the organization seemingly agrees on something does not necessarily make it right and justifiable. So how are small business...

                Vincent Manlapaz
                7 July 2017
            
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Custom vs Readymade Script Based Online Shopping Website DevelopmentA quick distinction between custom eCommerce development and customer marketplace scripts.

                Alex Sam
                6 July 2017
            
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Understanding the Basics of Node.jsNode.js is an emerging framework for future applications. It helps in developing and managing intricate network applications. This post shows some peculiar design aspects of Node.js which makes it a powerful...

                Ankit Gupta
                6 July 2017
            
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Why you need that Red Thread in your Marketing CampaignWhat is a red thread?  It is that constant underlying  theme throughout all your marketing and business activities. It is there in everything that you do, from your campaigns, product, and messaging. It'...

                Aniel Bhaga
                6 July 2017
            
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5 Reasons to Consider AI Automation for BankingNowadays AI automation is pushing the boundaries of technology by implementing robotics to optimise almost every process from selling financial products to customers, to loan processing; creating much more...

                Asena Atilla Saunders
                6 July 2017
            
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5 Game-changing eCommerce Trends Dominating 2017It is clear that 2017 will be one of the most innovative years for eCommerce, and by implementing the latest technology, you’ll be able to keep up with the times. 

                Merav Keren
                4 July 2017
            
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Building a modern marketing organisation of the future - Podcast with Microsoft, Apttus & CapgeminiListen in to what the CMO of Microsoft UK, Marketing Director of Apttus, Head of Marketing for Cloud Infrastructure Services at Capgemini and former Chair of the DMA think about how you can go about building a modern...

                Russell Goldsmith
                3 July 2017
            
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