to access the report
A Global View of the Technology Industry in 2020 - USA
Join YouGov’s Russell Feldman, Director of Digital Media & Technology, for a presentation on the global technology industry with a focus on the U.S market.
Uncover findings from YouGov’s latest global study as well as key insights from YouGov’s propriety audience profiling and brand tracking tools, with this on-demand webinar.
In this on-demand webinar you will learn:
- Purchase triggers and barriers to purchase across different consumer tech categories and markets, including a specific focus on smart home technology
- The perception and success of 5G vs 4G and its relationship with iPhone
- A deep dive into consumer sentiment surrounding Apple’s latest offering
- An analysis into the usage of messaging platforms, including key user profiles and trends spanning Zoom, Teams, WhatsApp and Portal
- The most successful tech products and brands of 2020
Watch now and learn how the technology market in the United States benchmark against global research.