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A Global View of the Technology Industry in 2020 - USA

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27 January, 2021

A Global View of the Technology Industry in 2020 - USA

YouGov

Join YouGov’s Russell Feldman, Director of Digital Media & Technology, for a presentation on the global technology industry with a focus on the U.S market.

Uncover findings from YouGov’s latest global study as well as key insights from YouGov’s propriety audience profiling and brand tracking tools, with this on-demand webinar.

In this on-demand webinar you will learn:

  • Purchase triggers and barriers to purchase across different consumer tech categories and markets, including a specific focus on smart home technology
  • The perception and success of 5G vs 4G and its relationship with iPhone
  • A deep dive into consumer sentiment surrounding Apple’s latest offering
  • An analysis into the usage of messaging platforms, including key user profiles and trends spanning Zoom, Teams, WhatsApp and Portal
  • The most successful tech products and brands of 2020

Watch now and learn how the technology market in the United States benchmark against global research.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

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