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Digital Asset Management Vendor Selection Guide
The digital asset management (DAM) system has become a vital tool for brands seeking to deliver a consistent brand experience across different touchpoints and geographies. A DAM can help companies generate greater ROI from their marketing assets, while also making marketing activities more personalised.
This Digital Asset Management Vendor Selection Guide, produced by London Research in partnership with Bynder, outlines 15 key criteria to help you find the right vendor.
This whitepaper contains the following sections to help you through the process:
- Build the business case for investment
- Define internal DAM requirements
- Decide the shortlist of vendors
- Evaluation of shortlisted vendors
- Select your DAM partner
- Vendor scoring matrix
Download the guide now to learn more.