Reports

Lose the Wait: Loading Websites Faster With Media Optimization

Please login or register to download the report

16 July, 2021

Lose the Wait: Loading Websites Faster With Media Optimization

Cloudinary

In today’s high-stakes digital world, “weight” too often means “wait.” Heavy, media-rich webpages can be painfully slow to load, and evidence shows that an impatient audience won’t stick around: 40% of site visitors would abandon a page that takes longer than three seconds to load. However, imagery and video are essential for attracting and converting users, making the tradeoff between engagement and speed a tough one.

Striking the right balance between performant pages and the conversion-boosting power of visual media is critical to business success. That’s why media optimization—optimizing images and videos for the user’s device and browser while maintaining high visual fidelity—has become one of the priority tasks for boosting site performance in e-businesses. And the imminent rollout of Google’s Core Web Vitals (CWVs) adds even more urgency to do that.

This Cloudinary whitepaper will help you find the right balance between performance and user experience, and provide actionable insights to ensure your website meets the new CWV thresholds. 

Download the whitepaper now to learn best practices in optimizing your visual media and your CWV measurements.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
7 Use Cases to Influence Your DAM Purchase Decision

7 Use Cases to Influence Your DAM Purchase Decision

Cloudinary
Cloudinary
Read more
Elevating the Everyday Brand Ambassador Considerations for UGC Management

Elevating the Everyday Brand Ambassador Considerations for UGC Management

Cloudinary
Cloudinary
Read more
Media Optimization Strategies to Enhance Digital Experience

Media Optimization Strategies to Enhance Digital Experience

Cloudinary
Cloudinary
Read more
Performance is Money: Rules for Rich Media Optimization

Performance is Money: Rules for Rich Media Optimization

Cloudinary
Cloudinary
Read more
Simplifying the Headless Architectural Paradigm: Why Today’s Competitive Visual Economy Calls for a System that Streamlines Content Delivery

Simplifying the Headless Architectural Paradigm: Why Today’s Competitive Visual Economy Calls for a System that Streamlines Content Delivery

Cloudinary
Cloudinary
Read more

Latest reports

See all
The Economic Impact Of Progress Sitefinity Digital Experience Platform

The Economic Impact Of Progress Sitefinity Digital Experience Platform

Forrester
In partnership with
Progress
Read more
Marketing's Missing Millions

Marketing's Missing Millions

Phrasee
Phrasee
Read more
Email subject line optimization tips

Email subject line optimization tips

Phrasee
Phrasee
Read more
Goodbye Junk Folder, Hello Inbox! A Guide to Email Marketing Deliverability

Goodbye Junk Folder, Hello Inbox! A Guide to Email Marketing Deliverability

Adestra
Adestra
Read more