Reports

Connect your Martech to Connect with your Customers

Please login or register to download the report

13 February, 2020

Connect your Martech to Connect with your Customers

Avanade

If implemented correctly, marketing technology enables reliable, swift and complete customer experiences. Allowing businesses to vastly increase their customer retention and loyalty.

However, more often than not, companies still have a lot to improve upon; with two-thirds of marketing leaders agreeing that their businesses are not very mature when it comes to understanding customer experience, personalization and data analytics.

Avanade and Sitecore have teamed up with research organization Vanson Bourne to survey more than 1,400 marketing and IT C-suite decision makers in enterprises across industries and countries worldwide. Inside the report, Avanade examines these findings and cover topics such as:

  • How to make your customer marketing technology smarter.
  • When is the right time for a new sourcing strategy.
  • And, how to earn a 3X return on your customer experience investment.

Utilizing the correct marketing technology is imperative to great customer experiences. But, if you don't know where to start, or the correct steps to take, then it can be overwhelming. Download the report now, and start your journey!

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
CX Trends Report: Digital Experiences in Disruptive Times

CX Trends Report: Digital Experiences in Disruptive Times

Acquia
Acquia
Read more
A New Kind of Marketing Cloud: Where Data Takes Center Stage

A New Kind of Marketing Cloud: Where Data Takes Center Stage

Acquia
Acquia
Read more
Drive Engagement Around Your Offerings

Drive Engagement Around Your Offerings

Act-On Software
Act-On Software
Read more
Navigating the New Normal: The Rising Importance of Customer Experience

Navigating the New Normal: The Rising Importance of Customer Experience

Nuxeo
Nuxeo
Read more
E-Commerce Evaluator's Guide

E-Commerce Evaluator's Guide

Episerver
Episerver
Read more

Latest reports

See all
Built to Last: Designing Your Ideal Digital Experience Platform

Built to Last: Designing Your Ideal Digital Experience Platform

Jahia
Jahia
Read more
Ars Logica's evaluation of Digital Experience Platforms

Ars Logica's evaluation of Digital Experience Platforms

Jahia
Jahia
Read more
How Mature is your Content Strategy?

How Mature is your Content Strategy?

Sitecore
Sitecore
Read more
Eight Ways to be More Human with AI

Eight Ways to be More Human with AI

Sitecore
Sitecore
Read more