Reports

On-Demand Webinar: 5 Ways to Improve Email Marketing with Customer Data

Please login or register to access the report

19 November, 2019

On-Demand Webinar: 5 Ways to Improve Email Marketing with Customer Data

Mapp

Join Mapp and London Research in this on-demand webinar as they discuss the trends that are changing email marketing best practices and share examples from research by Kath Pay and Mapp’s customer base.

Every data-driven marketer knows that evaluating email performance should go beyond the standard stats of delivery, open, and click rates. But for many companies, capturing the impact that emails have on the entire customer journey is tedious and manual, let alone using those insights to optimize future email blasts.

So how are cutting-edge companies achieving customer-centric email marketing?

Watch Mapp Digital’s on-demand webinar and hear from guest speaker, industry-expert Kath Pay, as she shares insight into what she’s seeing in the market, from both brands and email service providers, in “5 Ways to Improve Email Marketing with Customer Data."

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
Reviewing Agency Business Processes

Reviewing Agency Business Processes

Tangram
Tangram
Read more
When is it Time to Switch up to an Integrated Platform?

When is it Time to Switch up to an Integrated Platform?

Tangram
Tangram
Read more
Managing Your Changing Workforce

Managing Your Changing Workforce

Tangram
Tangram
Read more
How Agency Processes are Evolving & What it Means for Agency Technology

How Agency Processes are Evolving & What it Means for Agency Technology

Tangram
Tangram
Read more