Reports

INKREDIBLE5 - Celebrating Five Exceptional Emails Spring 2016

Please login or register to download the report

28 April, 2016

INKREDIBLE5 - Celebrating Five Exceptional Emails Spring 2016

Movable Ink

Welcome to Inkredible 5: Spring 2016. In 2015, we saw marketers make a big shift in mindset toward a more contextual approach. Consumers now expect relevancy, and marketers must speak to them on an individual level—wherever they are. That can mean where they are in the purchase funnel, which device they’re on, even where they are on the planet.

Contextual marketing is no longer a nice-to-have, but a requirement. And the five brands featured here are leading the pack. They’ve delivered extraordinary contextual email experiences, and impressive lifts in engagement and conversions weren’t far behind.

In this edition, you’ll find inspiring emails from Dunkin’ Donuts, The Humane Society, GrubHub, House of Fraser, and Virgin Holidays. These emails represent contextual email marketing at
its best—using personalization, contextual targeting, social integration, and APIs to deliver highly relevant emails that market in the moment.

We hope you come away inspired to take your email marketing to the next level.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
The Inside Track: Digital Experience Platforms

The Inside Track: Digital Experience Platforms

Ibexa
Ibexa
Read more
Digital Maturity Report

Digital Maturity Report

Episerver
Episerver
Read more
Your Digital Experience Stack Check

Your Digital Experience Stack Check

Jahia
Jahia
Read more
2019 Ecommerce Trends and Tactics - with Sucharita Kodali

2019 Ecommerce Trends and Tactics - with Sucharita Kodali

Episerver
Episerver
Read more
All Members are Equal. But are Some More Equal than Others?

All Members are Equal. But are Some More Equal than Others?

Trillium
Trillium
Read more

Latest reports

See all
Common Pains of e-commerce Website Migration - and how to avoid them

Common Pains of e-commerce Website Migration - and how to avoid them

Virto Commerce
Virto Commerce
Read more
Top B2B e-commerce Challenges & Solutions

Top B2B e-commerce Challenges & Solutions

Virto Commerce
Virto Commerce
Read more
The Five Pitfalls that make Leading Enterprise e-commerce want to Replatform

The Five Pitfalls that make Leading Enterprise e-commerce want to Replatform

Virto Commerce
Virto Commerce
Read more
Top Five Benefits of the Cloud for e-commerce

Top Five Benefits of the Cloud for e-commerce

Virto Commerce
Virto Commerce
Read more
Realizing ROI from e-commerce in B2B

Realizing ROI from e-commerce in B2B

Virto Commerce
Virto Commerce
Read more