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How to Use Video Marketing Strategy to Accelerate Engagement

How to Use Video Marketing Strategy to Accelerate Engagement

In recent times, video marketing has crossed over from niche to the mainstream. What's more, statistics show that this trend will continue. Video content on the internet is not just Youtube . Video is ubiquitous...

Peter Peng
Peter Peng 5 March 2020
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6 Ways Machine Learning Can Be Used to Scale a Company

6 Ways Machine Learning Can Be Used to Scale a Company

Machine learning is a branch of artificial intelligence that organisations can use to scale their operations. This article will teach you six different ways your business can begin applying machine learning to grow...

Carmine Mastropierro
Carmine Mastropierro 4 March 2020
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5 Tips to Use Ads, AI, and Social Media to Supercharge Your Sales

5 Tips to Use Ads, AI, and Social Media to Supercharge Your Sales

Ads, AI, and social media have become the holy trinity of sales. Perfecting all three will help you become an unbeatable sales master whose path leads only to excellence. The road can be bumpy when you’re just...

Kamy Anderson
Kamy Anderson 4 March 2020
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Take It To the Edge: How Edge Computing Will Transform Mobile Engagement

Take It To the Edge: How Edge Computing Will Transform Mobile Engagement

Edge computing is fast establishing itself as the next generation of computing, leaving cloud servers behind in favor of processing data at its source. What are the benefits of this decentralisation of the computing...

David Shackleton
David Shackleton 4 March 2020
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How to Improve the Visibility of Your App on the Play Store

How to Improve the Visibility of Your App on the Play Store

Mobile apps, no doubt in the face of the digital industry. Currently, there are 3.7 million smartphone users and the majority of usage is attributed to apps. Nearly everyday, an app hits the play store; no wonder...

Ashish Goyal
Ashish Goyal 3 March 2020
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How To Create A Mobile App For The IoT Industry

How To Create A Mobile App For The IoT Industry

In today's day and age, IoT has become one of the most powerful technologies in the world today. This post will tell you about how IoT and mobile apps can prove to be a deadly combination for business.

Harikrishna Kundariya
Harikrishna Kundariya 3 March 2020
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How Ecommerce Helps You In 2020

How Ecommerce Helps You In 2020

By the simplest explanation, ecommerce is electronic shopping through the internet. Also referred to as internet commerce. Any transaction or service done online, like money and data, can be named as ecommerce. It is...

Naman Modi
Naman Modi 3 March 2020
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Global Travel Industry Faces A Rollercoaster Year in 2020

Global Travel Industry Faces A Rollercoaster Year in 2020

The last 12 months have been a rollercoaster year for the global travel industry, and the next 12 look like they will be no different, as fluctuations in the economy, technology and politics continue to affect the way...

Digital Doughnut Contributor
Digital Doughnut Contributor 2 March 2020
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Customer Retention: 5 Tips to Increase Loyalty

Customer Retention: 5 Tips to Increase Loyalty

If you run a business or are in charge of any important process within the company, you probably have a lot on your plate already. At the same time, your clients are more demanding and impatient than ever - and if you...

Berenika Teter
Berenika Teter 2 March 2020
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Happy Customers Will Drive Business Growth in 2020

Happy Customers Will Drive Business Growth in 2020

With traditional marketing costs spiralling and consumers becoming increasingly cynical of advertising, more businesses will recognise the measurable, long-term benefits of putting customers at the core of their...

Sophia King
Sophia King 2 March 2020
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Sleek Web Design Trends and Strategies for 2020

Sleek Web Design Trends and Strategies for 2020

A website's overall design plays a huge role in the user experience and decision-making process. Web design draws from so many different aspects of culture including different artistic disciplines and innovative...

Samuel Kaye
Samuel Kaye 28 February 2020
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Leverage The Power Of Conversation And Make Meaningful Connections On Social

Leverage The Power Of Conversation And Make Meaningful Connections On Social

The way people use social media is changing. When Facebook started out, the novelty of it meant that people weren’t afraid to engage in more public displays of online communication. For many years, posting on friends’...

Alice Fry
Alice Fry 28 February 2020
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Consumer Data Privacy and KYC: The Clash of Compliance Titans?

Consumer Data Privacy and KYC: The Clash of Compliance Titans?

Cybercrime has evolved, as the attacks have increased in size, frequency, and sophistication.

Emily Andrews
Emily Andrews 27 February 2020
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3 Mobile Marketing Channels Which Should Be Considered in 2020 by Small Business Owners

3 Mobile Marketing Channels Which Should Be Considered in 2020 by Small Business Owners

It is no secret that as the years go by, mobile devices become more and more prevalent in people's lives. There are over 3.3 billion smartphone owners currently, and this number is expected to grow in the...

Saten Aghajanyan
Saten Aghajanyan 27 February 2020
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The Importance of Understanding Human Psychology in Marketing

The Importance of Understanding Human Psychology in Marketing

It can be difficult to stand out to your customers in a world saturated with brands. Learn how psychology can influence brand loyalty and purchasing decisions and help your brand stand out from the rest.

Rebecca Purrington
Rebecca Purrington 27 February 2020
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Why A Customer Experience Strategy (CX) Is Essential To Your Bottom Line

Why A Customer Experience Strategy (CX) Is Essential To Your Bottom Line

Developing a customer experience (CX) strategy for your business has never been more important. Every business can benefit. Whether you oversee a large contact centre or teams in various locations, creating a CX...

Sarah Sennett MSc
Sarah Sennett MSc 26 February 2020
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Top 5 Security Issues in Mobile Development

Top 5 Security Issues in Mobile Development

Thousands of apps hit the market every day but an equal number of them die out as well. While app developers are busy pumping new applications into the market, hackers are busy implanting malware or phishing out...

Shibi Meledath
Shibi Meledath 26 February 2020
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A Thorough Guide to Conducting a Content Audit

A Thorough Guide to Conducting a Content Audit

Audits can be scary. After all, nobody likes to see discrepancies and flaws in their strategies. However, website audits like an on-page SEO audit, backlink audits, and content audits are sure-fire ways to determine...

James Brad
James Brad 26 February 2020
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Contact Centres in Numbers: Trends & Statistics That Shape The Future

Contact Centres in Numbers: Trends & Statistics That Shape The Future

The ever-changing landscape of customers expectations drives a continuous struggle of businesses. Essentially, contact centers should be both customer-centric and employee-friendly to satisfy clients and enable agents...

Berenika Teter
Berenika Teter 25 February 2020
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B2B Digital Experience: Three Priorities for 2020

B2B Digital Experience: Three Priorities for 2020

Traditionally, the B2B buyer journey has been slow and linear, with digital tactics such as email marketing, web and social leading the charge. Now, the landscape is changing. So just how are B2B marketers tackling...

Joey Moore
Joey Moore 25 February 2020
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How Natural Language Processing Is Changing Online Marketing

How Natural Language Processing Is Changing Online Marketing

Natural Language Processing is expected to have a big impact on the world of online marketing. Some of these changes can already be seen now if you know where to look.

Edward Huskin
Edward Huskin 25 February 2020
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Do You Need Instagram Influencer Marketing in 2020?

Do You Need Instagram Influencer Marketing in 2020?

Instagram influencer marketing is here to stay. Period. As per a 2018 study by Mobile Marketer, 93% of influencer campaigns use Instagram. On the other hand, the use of Facebook and Twitter in this regard has declined...

Gaurav Sharma
Gaurav Sharma 24 February 2020
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Consumers Reveal Their Most (And Least) Trusted Marketing Channels

Consumers Reveal Their Most (And Least) Trusted Marketing Channels

"What makes you likely to recommend a brand?" We recently asked UK consumers that very question (and nine others). Then we took their answers - some expected, others more surprising - analysed them, and...

Sophia King
Sophia King 24 February 2020
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SEO Packages – Boost Your Business Online

SEO Packages – Boost Your Business Online

You are going to want to ensure that if you are looking for expert help that you find the right SEO packages for your needs. This is one of the best ways to boost your business quickly and easily without spending a...

Mansi Rana
Mansi Rana 24 February 2020
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The Benefits and Drawbacks of Implementing a Cashless Society

The Benefits and Drawbacks of Implementing a Cashless Society

In the past few years, the topic of a cashless society has sparked debates among citizens and policy-makers. Some people support it, some are against it. In this article, we’ll take a look at what actually is a...

Andre Oentoro
Andre Oentoro 21 February 2020
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