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Digital Transformation to Digital Reformation in 2017Over a month into the new year and digitalization is again trending, requiring a fresh take because of the advances that have been made in the past years. Let’s look at some key digitalization trends in 2017.

                James Warner
                23 February 2017
            
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4 Benefits Of A Company RebrandRebranding can breathe new life into your business but it has to be actioned with a focused strategy, a clearly understood process, creative vision and a lot of thought. Generally it’s a task which involves looking...

                Aimee Sanderson
                22 February 2017
            
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Optimizing Localization RoIReturn on investment drives most business activities and localization should not be an exception. If you’re going to spend time and effort in readying your app or website for new markets and languages, you want to be...

                David Ost
                22 February 2017
            
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Creative Fuels Your Content Marketing - It Deserves a Seat at the Table While data and analytics have dominated the conversation about the effectiveness of content marketing, the big mistake that marketers are making is ignoring how critical the creative is to the success of these programs. 

                Deborah Holstein
                22 February 2017
            
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Context Marketing – Putting it into profitable action (Part 1 of 3)Sitecore’s recent release of Context Marketing for Dummies® has yet again challenged the marketer of today with the resounding truth that customer-first (Context Marketing) is the only path towards digital...

                Kevin Adema
                22 February 2017
            
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Designing The Data Management Infrastructure Of TomorrowToday, more than ever before, organisations realise the strategic importance of data and consider it to be a corporate asset that must be managed and protected just like any other asset.

                Ronald van Loon
                22 February 2017
            
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Discover Your Inner EddieIn an increasingly complex and often puzzling world it's time for us all to pull down our goggles and be courageous.
Politicians, Marketers, People, Brands! It's time to climb to the top of the ski jump and...

                Matt Webster
                21 February 2017
            
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4 Stat's That Show The Importance Of Mobile MarketingThere are still companies that don't make mobile marketing an important part of their stratagy to educate and influence customers. If your business hasn't adopted a mobile marketing plan then these four...

                Ashley Carter
                21 February 2017
            
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Sites To Check For Email Design InspirationWe've compiled a list of the most helpful sites on the web to run to and explore when you’re in need of some inspiration for your next email design. Check out the following 10+ top sites we recommend for email...

                Roland Pokornyik
                21 February 2017
            
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The 8-Step Process For Starting A Successful PodcastLaunching a successful podcast doesn’t happen overnight. We’ve made more than a few mistakes getting Agency Advantage off the ground, mistakes you won’t have to learn the hard way. Following is the exact process we...

                Jordyn Wegner
                21 February 2017
            
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The History Of Data MiningYou might think the history of Data Mining started very recently as it is commonly considered with new technology. However data mining is a discipline with a long history.

                Asena Atilla Saunders
                21 February 2017
            
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Project Neon: Giving Windows 10 A New LookProject Neon, which is the rumoured new design language for the Windows 10 Redstone 3 update, were leaked in January and now Microsoft has confirmed these changes in a slide during a presentation at its Windows...

                Ariana Johnson
                21 February 2017
            
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Emerging IoT Ideas Reshaping Our LivesMost of the giant technology companies have directed all their efforts towards smart homes, connected cars and the smart office, reshaping our daily lives. In 2017 we will see more smart objects being produced on a...

                Alesia Nik
                20 February 2017
            
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Native Advertising: A Beginner's GuideNative ads generate more engagement and drive more sales than traditional ads, and may be a great option to consider. Here, we cover some of the most common types of native ads and how to get started on your own...

                Marina Grindle
                20 February 2017
            
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7 Things Every Company Website Should IncludeWhat elements to include in your company website? This is the first question you should ask yourself before you start designing the site. We’ve shortlisted the following essential elements every business website must...

                simon walker
                20 February 2017
            
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Completing the customer view with data and digital  The digital revolution is something we hear a lot about, but how much we know about it is another matter. One thing is certain, data has a vital role in progressing digital excellence, with new sources developing on a...

                Tom Blacksell
                20 February 2017
            
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Using AI For Better Digital Asset Management (DAM)Despite its futuristic connotations, artificial intelligence (AI) itself is nothing new. Given its success in daily activities, it’s easy to see how this technology can translate perfectly into the digital asset...

                ariel long
                20 February 2017
            
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10 Awesome Examples of Great Referral Programs—That Rock.Referrals are increasingly forming part of a successful marketers' toolbox. But what constitutes a truly successful referral program? We took a closer look at some of our favourites.

                Angela Southall
                17 February 2017
            
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Social Media: The How, When & Where To Post ContentIf your company is looking into advertising on social media, you can guarantee that this will be a great way to target potential customers for free. Here are a few tips to help with your success on social media.

                Neil Capstick
                17 February 2017
            
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Happy Birthday, Facebook! - InfographicDid you celebrate Facebook’s birthday a few weeks ago (to be more precise – 4th February)? If not, you should! There are many reasons to celebrate, and we pulled them together in the form of an infographic.

                Jan Zajac
                17 February 2017
            
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A Beginner’s Guide To Growing Your Email ListGrowing an audience on a platform like Facebook or Twitter is a lot like renting a space. You wouldn’t spend a lot of time and effort building something that wasn’t really yours. Your email list, however, is yours...

                Olivia Dello Buono
                17 February 2017
            
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10 Considerations When Choosing A Landing Page BuilderLanding pages no longer fall on a marketer's "nice to have" list. They have become an important and necessary part of the digital marketing mix, so we've put together the top 10 considerations...

                Richard Fallah
                17 February 2017
            
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Companies That Are Making Great Strides With VideoLast month, UK newspaper The Daily Telegraph, made what seems a very bold move for a “newspaper of record.” They launched Telegraph Now Showing Hub, essentially a streaming “channel” where audiences can view long...

                Dror Ginzberg
                17 February 2017
            
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Adspend Keeps Growing, Despite BrexitThe UK’s referendum vote to leave the European Union shook the country and stunned financial markets, consequently causing the value of the pound to plummet. But the advertising and media industry as a whole is one...

                Chris Vogt
                16 February 2017
            
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Write Powerful High-Converting Call-To-ActionsHave you ever experienced this: You’ve just been told to write a convincing copy along with an irresistible call-to-action and you can’t think of anything?

I have and it’s super frustrating because the more you...

                Kristian Jønsson
                16 February 2017
            
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