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Why Halloween is the Future of Marketing

Why Halloween is the Future of Marketing

An exploration of using themes present during Halloween, to create engaging brand communications, with multiple possibilities for digital content.

Warren Hayes
Warren Hayes 31 October 2016
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Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in...

Roland Pokornyik
Roland Pokornyik 31 October 2016
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3 Reasons Your Social Media Strategy Isn't Working

3 Reasons Your Social Media Strategy Isn't Working

What went wrong? Do our fans not like our content? Where did we miss the mark? If you've found yourself in this situation, you're not alone. We’ve all been there. Here are 3 reasons why your social media...

Charlotte Chipperfield
Charlotte Chipperfield 31 October 2016
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How to Get the Most out of Your Digital Agency

How to Get the Most out of Your Digital Agency

Choosing a digital agency should be like choosing a business partner. Do you want a partner to simply supply you with assets, or do you want a partner that takes a more strategic interest in your business and long...

Tim Parfitt
Tim Parfitt 28 October 2016
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6 Best Ways To Get Responsive Converting Visitors

6 Best Ways To Get Responsive Converting Visitors

We all know that commenting is one of the professional exposure favourites, but there are a few rules to consider. For the purpose of this post, I will cover 6 of the more important aspects to consider when you decide...

Deon Christie
Deon Christie 27 October 2016
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Why Doesn’t My Agency New Business Activity Work?

Why Doesn’t My Agency New Business Activity Work?

Many agency folks we meet have tales of woe about how their agency new business activity is ineffective or stop start. As a a result growth is unpredictable, or any growth that occurs is organic – people call them...

Incite New Business
Incite New Business 27 October 2016
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7 Phases of Web Design Process

7 Phases of Web Design Process

Every business needs a good website in the digital age. So, we decided to standardize the web design process into 7 phases which will enable you to deliver projects efficiently as well as effectively.

Deepak Bisht
Deepak Bisht 26 October 2016
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Engaging Email Ideas For Multi-Unit Brands

Engaging Email Ideas For Multi-Unit Brands

Engaging customers beyond your core services might be just the ticket to keep your brand on track, as these three transport-related emails demonstrate.

Kate Watkins
Kate Watkins 21 October 2016
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5 Reasons Why Restaurants Should Have a Mobile App

5 Reasons Why Restaurants Should Have a Mobile App

Let’s look at some of the assorted benefits that your restaurant business can have if you would invest in developing a personalized app.Provide them with easy and direct click options like delivery, dine-in and take...

Ashish Sharma
Ashish Sharma 20 October 2016
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The Content Journey: an Illustrated Guide

The Content Journey: an Illustrated Guide

Unique collaboration... 14 incredible Dribbble designers... 52 original illustrations... how to make the most of every piece of content you create... the content journey never looked more appealing... !

Assaf Dudai
Assaf Dudai 19 October 2016
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Why Data Management Platforms Have Become A Necessity

Why Data Management Platforms Have Become A Necessity

Here are the top 5 reasons why Data Management Platforms have become a ‘must have’ technology for marketers.

Sneha Bangera
Sneha Bangera 19 October 2016
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Omnichannel Retail: Personalizing The Customer Journey Across Channels

Omnichannel Retail: Personalizing The Customer Journey Across Channels

The reality for retailers today is that to be successful, omnichannel strategies are no longer an option but a necessity to stay competitive. Consumers want to engage with brands on social media, in a physical store...

Larisa Bedgood
Larisa Bedgood 18 October 2016
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Are Workplace Behaviours More Important than Skills?

Are Workplace Behaviours More Important than Skills?

Employers are looking for a new breed of degree - one that is less academic but more behavioural perhaps? Never underestimate the power of mindset. It’s not what you achieve but how you go about it.

Phil Livingstone
Phil Livingstone 17 October 2016
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10 Ways to Promote Your Events Online

10 Ways to Promote Your Events Online

Prоmоtіng your еvеnt on thе wеb nоt juѕt ѕuрроrtѕ mindfulness fоr уоur event and уоur notoriety, however іt саn lіkеwіѕе help wіth SEO thrоugh bасklіnkіng mеthоdоlоgіеѕ. Nоt certain how tо dо thіѕ ѕuссеѕѕfullу...

Francois Huynh
Francois Huynh 17 October 2016
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One Social Ad for Success

One Social Ad for Success

You keep doing it. But is it working?

Demetris Stefani
Demetris Stefani 17 October 2016
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How to Optimize Your Confirmation Email Design and Make It Bring You More Sales

How to Optimize Your Confirmation Email Design and Make It Bring You More Sales

Email marketing is not just about newsletters! Transactional and confirmation emails shouldn’t be neglected when it comes to design and content. An exceptional confirmation email can help you nail another purchase in...

Roland Pokornyik
Roland Pokornyik 17 October 2016
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It’s Time To Talk Branded Content

It’s Time To Talk Branded Content

When you look up the term “branded content,” chances are you will find multiple definitions. Though it has become essential to a successful content strategy, we still struggle to define what it is and what it is not.

Eli Mandelbaum
Eli Mandelbaum 14 October 2016
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What’s Tone Of Voice Worth To Your Business?

What’s Tone Of Voice Worth To Your Business?

As tone of voice balances on the cusp of becoming a mainstream discipline, here are a few tips for businesses that want to realise its true value.

Kelly Smith
Kelly Smith 13 October 2016
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5 Powerful Tips on How to Grow your Business

5 Powerful Tips on How to Grow your Business

When you first started off in business you probably did a lot of research. You may have searched for help from business advisers, read information from books or magazines and of course the internet. Needless to say as...

Neil Capstick
Neil Capstick 12 October 2016
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Why Your Brand Should Be Using the Latest Image Technologies

Why Your Brand Should Be Using the Latest Image Technologies

With brands competing on the basis of customer experience, across multiple channels, and across an increasing number of devices, it is now essential to ensure images and media are delivered in an optimised form for...

Andrew Abramov
Andrew Abramov 12 October 2016
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7 Localization Troubles Businesses Must Avoid

7 Localization Troubles Businesses Must Avoid

Successful localization can be complicated, but these tips will ensure you avoid the most common issues.

Oliver Bock
Oliver Bock 11 October 2016
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Checkout Pages Can (and Should) Be Better

Checkout Pages Can (and Should) Be Better

Online shopping cart abandonment is 68.81%. That's really high - two out of every three shoppers don't complete their purchases. One of the main Achilles heels of e-commerce is the checkout process, where most...

Assaf Dudai
Assaf Dudai 10 October 2016
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Coding Responsive HTML Emails After the Gmail Update

Coding Responsive HTML Emails After the Gmail Update

Gmail will soon extend their CSS support, which should mean that responsive emails will work like a charm. We are super excited about the news, but cautious as well. We decided to test all different responsive email...

Roland Pokornyik
Roland Pokornyik 10 October 2016
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Prepping Your Email Campaigns for the 2016 Holiday Season

Prepping Your Email Campaigns for the 2016 Holiday Season

We are already creeping up on Halloween and before you know it the store's shelves will be loaded up with Christmas decorations and the shopping season being amongst us. So if you have not yet started to think...

Krista Barrack
Krista Barrack 7 October 2016
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How Can Brands Improve The Odds Of NPD Launch Success?

How Can Brands Improve The Odds Of NPD Launch Success?

It’s tough out there for FMCG brands – and food products in particular are struggling. With fewer products being listed, fewer products are being launched – and three quarters of those that do make it onto the shelves...

Stuart Sankey
Stuart Sankey 7 October 2016
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