On the Money: YouGov’s Global Banking & Finance Report 2021

COVID-19 has had a dramatic impact on the international financial services industry – causing disruption to global economies, supply chains, work forces, and consumers.

YouGov’s Global Banking & Finance Report for 2021 measures the effect this pandemic has had on consumer attitudes, behaviours, and preferences when it comes to financial services. Beyond COVID-19, it examines the payments landscape, investments, sustainability & ethics, marketing, and a range of other topics in 17 international markets with a focus on Europe, the US and APAC, using syndicated YouGov Plan & Track data in combination with deep-dive custom research.

It serves as a retrospective of a unique year, a reflection of current consumer opinion, and a benchmark for future reports in years to come.