Reports

No Wrong Answers: Why Search is Mission Critical for Brands

Please login or register to download the report

28 July, 2020

No Wrong Answers: Why Search is Mission Critical for Brands

Yext

When a customer has an urgent need and goes online to search for answers, that creates a pivotal moment for your business. In a time of crisis, your website needs to be prepared to quickly update the information on your website. But when a crisis passes, can your customers trust you to always give them the official answers they need, when they need them?

In this whitepaper, you’ll discover:

  • How a brand’s ability to deliver answers online impacts consumer trust
  • How customers’ heightened emotional responses during a crisis can permanently alter their perception of your brand
  • Tips to ensure your website’s search functionality is optimised to discern a customer’s true intent when they ask a question

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
2021 Global Customer Engagement Review

2021 Global Customer Engagement Review

Braze
Braze
Read more
Best In Class Email Marketing

Best In Class Email Marketing

Braze
Braze
Read more